Heather is the founder of the business strategy company Pixels for Humans, a company that helps SaaS companies solve their toughest challenges and grow into mature, community-focused businesses. In this episode Heather shares where tech companies go wrong when scaling and creating long-term success.

 Key Takeaways:

•     The problem with the Fake Fast-Growth SaaS Model
•         How tech companies can disrupt by looking at the humanity behind their organizations
•         Why hockey stick growth is only part of the success picture
•         How leaders can self-reflect to make better growth decisions
•         The importance of taking care of the team members that got you where you are today

Quote of the Show (15:00):

“Sales is always based off of feelings and really good tech sales teams know that.” – Heather O’Neill

Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome.

Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval

Ways to connect with Heather O’Neill:

LinkedIn: https://www.linkedin.com/in/hlrjo/

Company website: https://www.pixelsforhumans.com/

How to get more Disruption/Interruption: 

Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption

Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755

Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD

See omnystudio.com/listener for privacy information.

Seshu Madabushi is the Founder and CEO of mKonnekt, a company focused on bridging the gap between restaurant owners the data they need for growth. In this episode Seshu shares how his passion for understanding and utilizing data drives his desire to impact the restaurant industry and how they engage with their customers.

 Key Takeaways:

•     Why Mom-and-Pop restaurants need to close the technology gap
•         How data points can impact the customer experience of restaurant patrons
•         Why Covid was instrumental for the utilization of technology in marketing
•         How customer use technology to find restaurants
•         The importance of creating an organized, data-driven approach to marketing

Quote of the Show (22:00):

“Most Mom-and-Pop Restaurants do not understand that the data they actually have is a gold mine, technically speaking.” – Seshu Madabushi

Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome.

Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval

Ways to connect with Seshu Madabushi:

LinkedIn: https://www.linkedin.com/in/seshumadabushi/

Company website: https://blog.mkonnekt.com/

How to get more Disruption/Interruption: 

Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption 

Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755

Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD  

See omnystudio.com/listener for privacy information.

Eve Halimi is the Co-Founder and Co-CEO of Alinea, the latest Y Combinator female-founded FinTech startup that empowers the next generation of investors. In this episode Eve shares how Alinea is working to educate Gen Z through digital and social initiatives to invest in the things that matter to them most. Eve also shares how the company is working to break through the common misconceptions of who is able to invest.

 Key Takeaways:

•     Why Gen Z isn’t interested in investing and how it will impact the economy long term
•         How Alinea is meeting the pent-up demand for investment education
•         Why breaking through investment stereotypes is critical for social advocacy, including climate change
•         How Alinea approached customer digital customer research
•         The importance of micro training for investment education

Quote of the Show (16:00):

“The best part of my day is talking to a customer who tells me that she came from an immigrant family and she was never given the confidence to feel like an investor. Because when she thinks of a typical investor, she thinks of a guy working on the New York Stock Exchange. Alinea is a brand that has made her feel included and accepted.” – Eve Halimi

Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome.

Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval

Ways to connect with Eve Halimi:

LinkedIn: https://www.linkedin.com/in/eve-halimi-95b695b4/
Company website: https://www.alinea-invest.com/

How to get more Disruption/Interruption: 

Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption 

Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 

Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD 

See omnystudio.com/listener for privacy information.

Gem Garcia is a DE&I consultant that loves helping individuals navigate the hectic corporate job application process. In this episode Gem talks about the HR recruitment process and reveals what makes an individual marketable. Gem is the founder of Corporate in Colour Consulting where she offers career coaching and other career related services.

 Key Takeaways:

•     How job seekers or candidates can change the current HR recruitment narrative
•         What HR is looking for during the hiring process
•         Intangible aspects that help companies attract and keep talent
•         How a company can be able to attract the right kind of talent to join their team
•         The kind of qualities that you want HR to see on your Resume.

Quote of the Show (38:00 – 39:00):

“I don’t hold back any punches because I don’t feel like you engage with me at any level to sugarcoat it. That’s not going to get you the results you want. You’re dealing with someone who has insight into this crazy industry and can give you that if you’re willing to learn.” - Gem Garcia

Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome.

Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval

Ways to connect with Gem Garcia:

LinkedIn - https://www.linkedin.com/in/gemgarcia/

How to get more Disruption/Interruption: 

Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption

Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 

Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD

See omnystudio.com/listener for privacy information.

Lars Helgeson is the author of CRM for Dummies. He works with companies and businesses by helping them combine customer service, sales, marketing, and operations via a cloud-based platform. In this episode, he talks about the significance and impact of the CRM technology in the business world. Lars is the founder of GreenRope, a CRM and marketing automation platform that helps businesses grow and run effectively. 

Key Takeaways:

• How Lars started GreenRope after losing his first business idea to a former business partner
• How GreenRope’s CRM is different from other CRMs in the market today
• What is a complete CRM concept and how can business use it to grow
• Why Lars wrote CRM for Dummies

Quote of the show (38:00)

“I enjoy helping people. I like seeing people succeed. I like seeing if they can leverage our technology or not. I like being able to watch really good ideas and people with good missions grow,”

Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome.

Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval

Ways to connect with Lars Helgeson:

GreenRope LinkedIn: https://www.linkedin.com/company/greenrope

Lars' Linkedin: https://www.linkedin.com/in/larshelgeson/

Facebook: https://www.facebook.com/GreenRope

Twitter: @larshelgeson

Company Website: http://www.greenrope.com

How to get more Disruption/Interruption: 

Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption

Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755

Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD

See omnystudio.com/listener for privacy information.

Anthony Bandiero is a retired law enforcement officer with a passion for helping other law enforcement officers make better decisions during search and seizure procedures. In this episode Anthony discusses the issues surrounding power, decision-making, and the rising complexities of the current law enforcement climate. Anthony is an attorney and owner of Blue to Gold, a search and seizure law enforcement training company.

Key Takeaways:

• How Anthony developed a passion for the Fourth Amendment
• Why the responsibility of law enforcement has changed over the years
• How Blue and Gold helps officers make educated decisions in nanoseconds
• Why the next generation of law enforcement is focused on change
  
  

Quote of the Show (28:00):  

“My philosophy after I train these cops is that when they get recorded, they should be thinking to themselves, awesome. I cannot wait to go home to my family and let them know I did my job out there, and I got recorded. Let's turn on YouTube and watch what a great job I did today.”

Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome.

Want PR that actually matters? Get 30-minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval

Ways to connect with Anthony Bandiero:

Linkedin: https://www.linkedin.com/in/anthony-bandiero/

Website: https://www.bluetogold.com/

YouTube: https://www.youtube.com/@BluetoGold/videos

Ways to get more Disruption/Interruption: 

Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption  

Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755  

Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD  

See omnystudio.com/listener for privacy information.

Kathryn Kosmides is the founder and CEO of Garbo, a background check platform helping individuals create safer relationships through accurate reporting of past violent and harmful behavior. In this episode Kathryn shares how digital harm is impacting the real lives of individuals worldwide and how Garbo is changing the conversation around reporting and accountability of harmful behavior

Key Takeaways:

• How harassment has changed with online relationships
• Why over half of romance scams occur on social media platforms
• How Garbo connects the dots between users and reporting tools
• How quizzes are helping survivors identify and process violence
  
  

Quote of the Show (12:30):  

“99% of domestic violence situations will have some sort of financial abuse occurring because that makes it difficult for the person to leave. If you control the money, you control everything.

Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome.

Want PR that actually matters? Get 30-minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval

Ways to connect with Kathryn Kosmides:

LinkedIn - https://www.linkedin.com/in/kathrynmkosmides/

Company website - https://www.garbo.io/

Ways to get more Disruption/Interruption: 

Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption  

Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755  

Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD  

See omnystudio.com/listener for privacy information.

Anthony Franklin, the Head of Revenue for Ava, a SaaS platform that provides real-time captions using AI and human intelligence. In this episode, Anthony dives into the topic of accessibility for underserved populations and how it impacts the business bottom line.  He shares insights on understanding what your target audience wants and building a product-led growth strategy.

Key Takeaways:

• How sales have fundamentally changed when marketing innovative products
• The importance of having demos to prove that you can solve a customer's problem
• How Ava is improving the accuracy of captions for the 450 million people globally who have some form of hearing loss?
• The importance of having real people behind the technology and being passionate about the work.
  
  

Quote of the Show (12:30):  

“There's a stigma around getting an accommodation. People are afraid to say, I need this tool to be productive at work. So they don’t. They just suffer.”

Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome.

Want PR that actually matters? Get 30-minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval

Ways to connect with Anthony Franklin:

LinkedIn - https://www.linkedin.com/in/anthonyfranklin1/

Company website - https://www.ava.me/

Ways to get more Disruption/Interruption: 

Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption  

Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755  

Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD  

See omnystudio.com/listener for privacy information.

Carleen Haylett is the CEO and Founder of EnrichedHQ, a marketplace changing the way families engage school-age kids. Through live virtual activities, EnrichedHQ is bringing together activity providers and content with families who need flexible childcare options. In this episode Carleen discusses how her company is working with corporate clients to provide access to working families as an extension of traditional childcare options.

Key Takeaways:

• How EnrichedHQ addresses the gap in childcare options for older children
• Why women are heavily impacted by access to child enrichment activities
• How SaaS platforms are influencing diversity and inclusion in corporations
• The importance of flexibility for today’s working parents
• How childcare options can save companies millions in employee retention costs
  
  

Quote of the Show (7:00):  

“Every time an employee leaves an organization, it flat out costs them one and a half times that employee's annual salary.”

Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome.

Want PR that actually matters? Get 30-minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval

Ways to connect with Carleen Haylett:

LinkedIn - https://www.linkedin.com/in/carleen-haylett-18a5521/

Company website - https://enrichedhq.com/

Ways to get more Disruption/Interruption: 

Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption  

Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755  

Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD  

See omnystudio.com/listener for privacy information.

Teresa Spangler is a growth strategist with a background in innovation and digital transformation who is dedicated to helping companies of all sizes achieve their goals. Theresa has extensive experience in creating products and solutions that leverage data and new technologies to drive business value. She is the founder of Plazabridge Group and the GameDay Decisions Analytics Platform™, an AI-powered decision-making tool. Her book, "All That I Am Now That I Know", shares 17 lessons she learned as an entrepreneur and growth strategist.

Key Takeaways:

• How AI is helping humans make better, faster decisions
• Why the C-Suite is in desperate need of a decision-making framework
• How to get “unstuck” through communication habits
• The difference between accumulating data vs. assessing risk
• Why millions of dollars are lost on the critical thinking gap
  
  

Quote of the Show (4:00):  

“It all comes back to people. If we're not serving and protecting the environment, we're hurting people.”

Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome.

Want PR that actually matters? Get 30-minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval

Ways to connect with Teresa Spangler:

LinkedIn - https://www.linkedin.com/in/teresawspangler/

Company - https://www.plazabridgegroup.com/

Ways to get more Disruption/Interruption: 

Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption  

Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755  

Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlD  

See omnystudio.com/listener for privacy information.