Disruptive FM

Disruptive FM is presented by Microsoft Advertising. Intelligent connections. Smart customer journeys in the era of customer-centric marketing. Find out more at MicrosoftAdvertising.AI.

On episode 55 we look at the world of slow fashion. How far are we from all just wearing sustainable uniforms to save the planet?

Customer experience has been given to marketers who are destroying what it means.

And we speak with Lizzie Windhelm, SVP of Ads Innovation at Pandora about all things sonic branding.

Plus music from Loleatta Hollaway & Dr. Packer and Artone.

On the business management podcast at the intersection of marketing, tech, media and pop culture.

#DisruptiveFM #dfm

Disruptive FM is presented by Microsoft Advertising. Intelligent connections. Learn more at MicrosoftAdvertising.AI

On episode 54 we ask if unicorn business models are dead as they go broke. Will the commute of the future be to your living room? And why have we ceded communication power to platforms with leaders who like to "move fast and break things?" Is social media due for a remix? We speak with Peter Schwartz, Co-Founder and Chairman of Canadian company Kognitiv about this trivial topic.

Plus music from Sharam Jey and Soule featuring The Urban Movement.

#DisruptiveFM #dfm

This special episode is brought to you by Microsoft Advertising. Intelligent connections. Learn more at Microsoft Advertising dot com.

On this special recorded live episode we cover three trending topics and speak to three special guests. LinkedIn B2B Brand Building with Jann Schwarz. Techlash and the Future of Marketing Report issued by the American Marketing Association with Craig Charney. And making sense of the TV streaming ad landscape with Anthony Katsur.

Presented by Microsoft Advertising. Intelligent connections. Learn more at MicrosoftAdvertising.com

#DisruptiveFM #dfm #MSFTAds

Disruptive FM is sponsored by Microsoft Advertising, Branding Strategy Insider and iOgrapher.

On the latest episode...

Why are so many people leaving New York City?

Has LaCroix now run out of gas after ruling the carbonated beverage category?

What will the world of Instagram and Facebook look like without, likes?

All that plus music from Kerri Chandler & Jerome Sydenham and Changing Fazes.

On the podcast at the intersection of marketing, tech, media and popular culture.

#DisruptiveFM #dfm

On episode 52 of the podcast dissecting the "culture of business" we talk about the VMAs. Is the formula just over and is time for a major rebrand? Brand Motion Pictures. Brands are not buying the myth that audiences only like short content. And we sit down and speak with trend hunter Meabh Quoirin of Foresight Factory to talk the business of trends research.

Plus new music from HouseKeepKing and Arduini & Pagany ft. Chanelle.

On the business management podcast at the intersection of marketing, tech, media and popular culture.

Hosted by Geoffrey Colon, Head of Brand Studio at Microsoft Advertising.

#DisruptiveFM #dfm

On Episode 51 of Dfm, we speak with marketing contrarian Mark Ritson in a must-listen interview.

Plus cassettes are hot again and Tumblr goes from $1B boom to a $3M bust in 6 short years.

Featuring new music from Moodena and Calibre.

#DisruptiveFM #dfm

What do 98% of podcasts never do?

Reach a 50th episode. We're proud to reach episode 50 of the podcast at the intersection of marketing, tech, media and popular culture. Trending topics for this episode:

1. Yellow card. Is sports fandom as we know it very different from how the behavior worked the past 100 years? Interesting stats on how people follow sports teams.
2. Mic check. Mic.com was a precursor and warning to all publishers relying on third party data and algorithms for business growth. Why businesses should never rely on solely on Google, Facebook, Tik Tok, Snap, etc. for their meal ticket.
3. Whopper innovation with Burger King CMO Fernando Machado. Is the most innovative space in marketing being served up by fast food restaurants. We go deep.

Plus music from Antton and Piadini Funk.

Follow us on Instagram AND Twitter @DisruptiveFM

Sponsored by Microsoft Advertising, Branding Strategy Insider and iOgrapher.

#DisruptiveFM #dfm

On episode 49 of the podcast at the intersection of business and culture we speak to Meredith Blake, TV reporter for The LA Times on how Stranger Things is paying homage to an era that looks in 2019 very, um, strange.

Amazon Prime Day is huge but even huger for its competitors. And TikTok is going to be cloned by Facebook. Is every big idea Facebook implements based off Research and Development from competitors?

Plus music from Satin Jackets and Barbara Tucker vs Opolopo.

Follow us on Twitter or Instagram @DisruptiveFM

#DisruptiveFM #dfm

On episode 48 we ask if airlines are all the same and if brand differentiation could help in a world where price seems to have transformed the industry into a bottom dweller. We sit down with Mitch Duckler of FullSurge in Chicago to gain insight.

The United States Women's Soccer Team is fighting for equal pay which is going to go way beyond the World Cup. Are we in an era of Equal Rights Amendment 2.0?

And innovation. Can we find it faster if we stop trying to be so perfect?

Plus music from Bonobo and LowSteppa vs Hatiras & Slarta John.

Hosted by Geoffrey Colon, Head of Brand Studio at Microsoft Advertising.

#DisruptiveFM #dfm #msftads

Our Post-Cannes Lions Episode!

ALL ACCESS? Despite a diverse lineup of speakers this year at Cannes Lions, with programming celebrating inclusivity, there is still work to be done in the area of accessibility.

SUBVERTISING From QSR stunts to "culture jamming" campaigns, Cannes celebrated (and awarded) the most subversive minds in advertising this year.

DIGITAL OUT-OF-HOME We talk to Sean McCaffrey, CEO of Gas Station TV, one of the most fascinating digital media businesses we've seen. Those monitors on the gas pumps are no longer just attention spam, but a targeted, data-rich digital network with carefully crafted programming for consumers on the go.

Plus Geoff runs down his Top 5 books for summer reading.

Featuring music from Cassius and Jody Temple.

#disruptivefm #dfm