Disruptive FM

This special episode is presented by Microsoft Advertising. Intelligent connections. Connect meaningfully with the people who matter to you. Learn more at MicrosoftAdvertising.AI

In our third and special final episode at Cannes Lions we talk agency of the future. Is it finally here? Gurus, ninjas and senseis. Are ridiculous job titles in the marketing industry making it hard to find good talent? And Dynamic Data. We speak with Julie Sanford, General Manager of Global Industry Marketing at Microsoft on the trends in tech and retail.

Thanks for listening and enjoy a glass of rose with your listen.

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This special episode from Cannes Lions is presented by Microsoft Advertising. Microsoft Advertising. Intelligent connections. Learn more at MicrosoftAdvertising.AI.

On our second special episode from Cannes Lions live from the French Riviera we ask if Cannes is still lacking in diversity even though the panels have become more well rounded. And the advertising tax. While the discussions at Cannes are more around wealthy inequality and inequity the advertising model is still biased toward taxing those who cannot afford to escape or block it. Is this a catch 22? While many might think quick service restaurants do simple offer-based marketing and advertising. But the vertical is taking the most chances with customer service and customer experience informed by data. We speak with Work In Progress' Matthew Talbot about what to watch in this competitive space and how other verticals can learn from it.

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Presented by Microsoft Advertising. Intelligent connections.

On this special episode recorded live in Cannes, France for the 66th International Festival of Creativity we look at the new creativity. What used to be television spots is now a hybrid of creativity. The Sound of Storytelling. Audio is the big winner at this year's Cannes with announcements galore. And we speak with Patrick Givens of Vayner Media and their plan to own voice and remix the agency holding company model.

Plus all the atmosphere that Cannes is known for and more!

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We examine the new campaign from Volkswagen. Have their past mistakes led to transformation?

Spotify wants to obliterate Pandora and they plan to do it with an app that sounds like ... radio?

If Google is broken up, what will the advertising landscape look like? We hear from Ginny Marvin, Editor-in-Chief of Search Engine Land.

Plus, new music from Tom Chubb and Mousse T vs. Reel People featuring LaSharVu.

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On the latest episode at the intersection of business, marketing, tech and pop culture we talk:

Minor transit. Is Uber and Lyft destroying mass transit as we know it?

Cannes Lions. It's two weeks away. What are the themes we're seeing trending from the annual conference on creativity?

Customer triggers. We speak with Burcu Agma from agency Performics on things to watch at the top and bottom of the funnel.

Plus music from Gerry Read and Jesse Saunders w/ Cassandra Lucas.

Sponsored by Microsoft Advertising, iOgrapher and Branding Strategy Insider.

"The Culture of Business."

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On the latest episode of the podcast at the intersection of business and culture we talk...

Customer loyalty. Does it really exist? Why do companies pour billions into something and say it's a science when it really may not even matter.

Smart links. Podcasting has had an issue in that people click on links to take them to a show but do they listen? That may all be changing now due to new technology.

And what happens in a world where you have nothing to build and sell except tracking mechanisms? We have exclusive excerpts from Noah Yuval Harrari's keynote from the OMR Festival in Hamburg, Germany about this very subject.

Plus music from Moullinex and Belabouche.

Follow us on socials @DisruptiveFM on Twitter and Instagram.

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On the latest episode, we pay homage to the late John Singleton whose creative vision was an inspiration to all of us.

In the age of digital, analog advertising, especially Out of Home, is stronger than ever.

And our Contributor-At-Large, Cheryl Barbee, checks in with a report on the recent trend of consultancies buying up creative agencies.

Plus new music from Oliver Dollar and Don Ray Mad ft Danodé.
Listen to Oliver Dollar "Jam Hot" on Spotify: https://spoti.fi/2Wsu35C

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On the latest episode we speak with creative strategist Jack Appleby about the Game of Thrones over who will rule in OTT services.

Ben and Jerry and Mary Jane. Why is Ben and Jerry getting political about the cannabis industry?

And retail is failing not because of a lack of digital toys but more because of mismanagement.

Plus music from Saronde https://open.spotify.com/track/39ABfj3QgCKIePluGaHrtX?si=e8oCE8r-SyqNbGJNUx7BCw

Follow us on Twitter or Instagram @DisruptiveFM

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What happens when all innovation is acquired? Are we doing it wrong? Well, author Chitra Anand sets us right on how we should be approaching innovation through an inhouse/intrapreneurship movement.

iTunes is probably not going to be around forever. So what's next for it?

And the OTT streaming wars heat up. But are there now so many streaming services that we may need to cut the broadband/WiFi like we cut the cord?

Plus an Everything is a Remix segment and music from Nebraska and Mind Street ft. Ortal Malka

Check out Nebraska on Spotify here: https://open.spotify.com/artist/1r7iu4v645R7o3bARTQGtn?si=ovj9SBNKSx2byF7WZpC7Hw

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On episode 40 of the show at the intersection of media, popular culture, marketing and tech we speak with culture jammer Oobah Butler and his latest book "How to Bulls%&t Your Way to Number 1."

Watch how Oobah created the #1 restaurant in London: https://www.youtube.com/watch?v=bqPARIKHbN8

Order his book! https://amzn.to/2uUMfsa

Also everything is basic now so that companies can charge you to upgrade. Why don't they just charge us all a higher price for luxury in the first place instead of making us feel like serfs?

And Snap. It's business model has struggled but Facebook definitely wants it around. Otherwise it wouldn't have anyone to steal ideas from in terms of innovation.

Plus a new Geargasm segment.

Also new music from Schwarz & Funk. Check it out on Spotify: https://open.spotify.com/track/6vgDwnEkvl0lWnuhYrj3MY?si=rT_1guwgRh-Eq1TFYie7mA

Follow us on Instagram and Twitter @DisruptiveFM

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