The Hotel Florist

Do Hotel Brands Own Their Own Buildings


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In this episode, we dive into the complex world of hotel ownership and brand management. We'll debunk common misconceptions about whether hotel brands own their buildings and explore how most major hotel companies have shifted to an "asset-light" model. You'll learn how general managers navigate reporting to both property owners and the hotel brand, as well as the impact of brand transitions within larger chains. By the end of this episode, you'll have a clearer understanding of the key players in hotel operations and how they make decisions that affect your business.

0:00 Clearing up misconceptions about whether hotel brands own their buildings.

0:11 The distinction between hotel brands managing properties and owning assets.

0:34 How hotel brands became "asset-light" by selling off properties to focus on brand management.

1:59 Examples of smaller, boutique hotel brands like Corinthia, which still own their assets.

2:32 Why GMs have two bosses: the property owner and the hotel brand.

4:01 Understanding brand transitions and tiers within larger hotel chains.

If you enjoyed today's episode and want to dive deeper into strategies to grow your floral business, sign up for the free masterclass where I'll share even more tips and insider secrets to help you get started as a hotel florist. New Episodes every Tuesday & Thursday at 9 am CST

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The Hotel FloristBy Franceska McCaughan

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