Nonprofit Nation with Julia Campbell

Donor Retention and Fundraising Trends with Barbara O’Reilly


Listen Later

As the nonprofit sector faces shifting economic conditions and technological advancements, it may seem hard to keep up. 

In this episode, I sit down with Barbara O'Reilly, a renowned expert in donor retention and fundraising trends, to delve into the evolving landscape of nonprofit fundraising.

Drawing from her extensive experience and her recent analysis of 2024's fundraising trends, Barbara provides actionable advice on how nonprofits can adapt and thrive amidst generational shifts, technological advancements, and economic uncertainties.

Today’s episode is brought to you by my  friends at DonorPerfect. Being a fundraiser is hard work - not only is it time consuming, but you have to continually think of fresh and creative ways to engage your donors and supporters. If you need some fresh inspiration and ideas, check out Fundraiser Bot by DonorPerfect!

DonorPerfect's bot is more than just a free tool for nonprofits; it's your fundraising ally, offering you the freedom to focus on your mission while transforming your content creation process. With just a few clicks, generate outlines for meetings, emails, social media posts, blogs, text messages, and more. Try it for free at
DonorPerfect.com/bot, and let me know what you think!

About Barbara O'Reilly

Barbara O'Reilly, Principal of Windmill Hill Consulting, brings over twenty years of experience in fundraising and nonprofit management. Her insights into donor behavior and nonprofit success have guided numerous organizations towards achieving their fundraising goals.

Connect with Barbara on LinkedIn
Follow Windmill Hill Consulting on X

Resources mentioned:

  • Barbara O'Reilly’s Blog on 2024 Fundraising Trends
  • Fundraising Effectiveness Project

Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

...more
View all episodesView all episodes
Download on the App Store

Nonprofit Nation with Julia CampbellBy Julia Campbell

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

59 ratings


More shows like Nonprofit Nation with Julia Campbell

View all
On Being with Krista Tippett by On Being Studios

On Being with Krista Tippett

10,375 Listeners

Hidden Brain by Hidden Brain, Shankar Vedantam

Hidden Brain

43,488 Listeners

Nonprofits Are Messy: Lessons in Leadership | Fundraising | Board Development | Communications by Joan Garry

Nonprofits Are Messy: Lessons in Leadership | Fundraising | Board Development | Communications

315 Listeners

Code Switch by NPR

Code Switch

14,511 Listeners

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business by Jenna Kutcher

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

12,071 Listeners

The Rachel Hollis Podcast by Three Percent Chance

The Rachel Hollis Podcast

16,695 Listeners

NerdWallet's Smart Money Podcast by NerdWallet Personal Finance

NerdWallet's Smart Money Podcast

752 Listeners

Small Nonprofit: Fundraising Tips, Leadership Strategies, and Community-Centric Solutions by Further Together: Fundraising Strategies for Nonprofit Organizations

Small Nonprofit: Fundraising Tips, Leadership Strategies, and Community-Centric Solutions

27 Listeners

Nonprofit Lowdown by Rhea Wong

Nonprofit Lowdown

126 Listeners

Powerhouse Women by Lindsey Schwartz

Powerhouse Women

837 Listeners

We Are For Good Podcast - The Podcast for Nonprofits by We Are For Good

We Are For Good Podcast - The Podcast for Nonprofits

260 Listeners

We Can Do Hard Things by Glennon Doyle and Audacy

We Can Do Hard Things

41,346 Listeners

What the Fundraising by Mallory Erickson

What the Fundraising

121 Listeners

Missions to Movements by Dana Snyder

Missions to Movements

123 Listeners

The Mel Robbins Podcast by Mel Robbins

The Mel Robbins Podcast

20,981 Listeners