Down To Fitness Podcast

By Down To Fitness Podcast

Our mission is to empower personal trainers by delivering quality information that enables them to build thriving fitness businesses. We are dedicated to improving the quality of service and communica... more

· Health & Fitness

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FAQs about Down To Fitness Podcast:

How many episodes does Down To Fitness Podcast have?

The podcast currently has 41 episodes available.

Down To Fitness Podcast episodes:

September 24, 2023 31: The New Client Journey: From Sign-up to Success
Welcome to the DTF podcast: Building Personal Trainers to Fitness Professionals. Hosts: Dayton McPherson and Kyle Radune Our mission is to provide quality information for fitness professionals to help advance their careers through sales, training styles, communication methods as well as personal growth to become the best Fit Pro they can be.

(0:00) Introductions
(1:00) Shoutouts to a couple rockstar trainers Justin and Danielle!
(2:45) We're so focused on chasing leads, but what about when they DO sign up?
(4:00) The importance of communication
(5:00) A welcome packet: All the info they need, but even more importantly, they just bought something. Give them something physical
(6:15) Building appropriate workouts from the beginning
(8:00) Write/Track your workouts! How can they know they are getting better?
(9:10) Do you provide home/vacation workouts for your clients?
(11:20) Breaking down the Welcome Packet
(12:45) Start small!
(14:45) Using tricks to help them succeed, drinking a gallon of water doesn't burn body fat, but is it still a good recommendation?
(17:00) Your clients don't always know what
(18:30) Hey Trainers, we have some poor body image issues. Let's be honest. How can we help our clients be better?
(20:00) Rewarding small goals, your clients don't see results
(21:50) Test and RETEST!
(23:00) Check-ins
(24:00) Recap
...more
25min
September 17, 2023 30: Why You Shouldn't Offer Discounts
Welcome to the DTF podcast: Building Personal Trainers to Fitness Professionals. Hosts: Dayton McPherson and Kyle Radune Our mission is to provide quality information for fitness professionals to help advance their careers through sales, training styles, communication methods as well as personal growth to become the best Fit Pro they can be.

(0:00) Introductions
(0:30) Dayton the Road Warrior
(2:30) The Stretch gyms
(4:00) Does Kyle own a Yoga studio now?
(5:30) Do you offer discounts on your products and services?
(6:30) How does Dayton plan to launch his gym?
(9:00) Are you borrowing from next years sales to make this years better?
(10:45) Why FREE has no value!
(12:30) Now the same thing as a free session when you start a new membership
(14:00) It's a race to the bottom!
(16:00) How do Daytons team earn more money
(16:30) Don't you want premium clients anyways?
(17:25) If your product is cheap, why do we want it?
(19:00) Alex Hormozi says "Make an offer people feel stupid saying no to"
(20:30) If you aren't going to increase your price, you can always increase your OFFER
(22:00) How do you solve problems for clients to get them to sign up?
(22:30) Recap, Thanks for listening!

...more
24min
September 10, 2023 29: You lost $2k/month, Now What?!
Welcome to the DTF podcast: Building Personal Trainers to Fitness Professionals. Hosts: Dayton McPherson and Kyle Radune Our mission is to provide quality information for fitness professionals to help advance their careers through sales, training styles, communication methods as well as personal growth to become the best Fit Pro they can be.
(0:00) Introductions
(0:45) Why do clients leave?
(2:30) Assuming it's not your fault... (if it is we have other episodes for that)
(3:15) Kyle's business took a huge hit, was he prepared for it?
(7:00) A quick recap of what it was like to build your business the first time
(10:15) Methods to get through your calls.
(14:30) Evaluating your business on a weekly basis, what does Dayton do?
(17:00) Other options for services, not discounts, but lesser services that fit within their budget
(18:15) Doing the math on lead gen
(20:45) Where did kyle look to find quick sales?
(25:00) Be SILENT!
(28:00) How can I get more people in front of me?
(30:20) The Dayton Squeeeeeze

...more
34min
September 03, 2023 28: The Importance of Group Fitness with Chelsea Savage
Welcome to the DTF podcast: Building Personal Trainers to Fitness Professionals. Hosts: Dayton McPherson and Kyle Radune Our mission is to provide quality information for fitness professionals to help advance their careers through sales, training styles, communication methods as well as personal growth to become the best Fit Pro they can be.
(0:00) Introductions
(3:00) Who is Chelsea!?
(8:15) Chelseas experience working with Les Mills
(12:30) What is Les Mills and MOSSA?
(14:50) The change in Group Fitness over the years, why is it so much better?
(17:20) Double down on what you’re good at!
(23:10) How Kyle got his first personal training client (Secret: It was group fitness!)
(26:27) Get more comfortable teaching group fitness, you will get better at sales
(29:50) Membership retention for class participants
(33:07) Getting the results because of Group Fitness paired with PT
(35:50) Train an instructor and they’ll be your best referral source
(38:30) Building competence and confidence in coaching
...more
42min
August 27, 2023 27: Selling Gym Memberships as a Personal Trainer
Welcome to the DTF podcast: Building Personal Trainers to Fitness Professionals. Hosts: Dayton McPherson and Kyle Radune Our mission is to provide quality information for fitness professionals to help advance their careers through sales, training styles, communication methods as well as personal growth to become the best Fit Pro they can be.
(0:00) Introductions
(1:00) Gym "Silos" , getting involved in the other departments inside your gym!
(3:40) Dayton opened a gym with only trainers after COVID and they had to put on their membership hats
(9:00) People come to the gym for the community and the workout, not the equipment.
(14:29) You want the members to touch the equipment, let them feel what it's like
(16:30) Assumptive close, asking the right questions on the tour
(20:30) Our time working as membership advisors
(22:45) Finding members that are your "raving fans"
(26:20) Membership options, much more than personal training
(31:00) Dayton and Kyle Roleplay... LOL

...more
33min
August 20, 2023 26: Follow Up and Follow Through
Welcome to the DTF podcast: Building Personal Trainers to Fitness Professionals. Hosts: Dayton McPherson and Kyle Radune Our mission is to provide quality information for fitness professionals to help advance their careers through sales, training styles, communication methods as well as personal growth to become the best Fit Pro they can be.
(0:00) Introductions
(2:00) Daytons NEW Facility in New Jersey!
(3:30) Personal Training and Running your own Facility can be a new set of challenges
(5:00) Kyles NEW Facility in St. Petersburg, FL
(6:36) Why Follow up and Folow through? Daytons new hire.
(8:00) You just had a consult and they didn’t invest in PT, now what?
(10:00) Follow up questions, show them you care!
(11:30) Forms of communication, text or phone call?
(13:00) Selling over the phone vs. in person
(16:05) The Emotional Bank Account, It takes 17 touch points to earn rapport
(20:00) Point of view from the studio owner.
(21:30) Know your competitors!
(25:05) Our prospective client is in the gym, how can I approach them?
(28:30) Be BRAVE! You have to actually ASK for the sale, it won’t fall in your lap.
(32:41) What happens after a few months and they still haven’t purchased?
(34:10) What time frame do we call and follow up?
(37:30) Recap and final touch point conversations.
...more
41min
August 13, 2023 25: It's Time to Raise Your Rates!
Welcome to the DTF podcast: Building Personal Trainers to Fitness Professionals. Hosts: Dayton McPherson and Kyle Radune Our mission is to provide quality information for fitness professionals to help advance their careers through sales, training styles, communication methods as well as personal growth to become the best Fit Pro they can be.
(0:00) Introductions
(0:30) Why does Kyle do PT? What? For MONEY?!
(1:40) How does Kyle choose his rates?
(3:00) How do you increase your value to be worth more
money?
(4:20) What does Dayton do for his rates?
(9:09) Take care of yourself first so you can help more
people
(10:20) What if people leave me when I raise my rates?
(16:00) How do we inform our clients?
(20:00) Daytons Rate increase!
...more
23min
August 06, 2023 24: Utilizing Social Media for your Fitness Business
Welcome to the DTF podcast: Building Personal Trainers to Fitness Professionals. Hosts: Dayton McPherson and Kyle Radune Our mission is to provide quality information for fitness professionals to help advance their careers through sales, training styles, communication methods as well as personal growth to become the best Fit Pro they can be.
(0:00) Introductions
(1:36) Dayton is a gaming and collectible content creator
(2:30) The rate of growth on instagram and how to increase it
(3:35) Meeting your community
(4:10) Dayton went to Vegas on his social media dollars
(5:13) Getting promotion
(7:31) Niche down, don't just be the "fitness" dude
(9:01) Believe in your products, don't just take whoever will give you money
(11:10) How does Dayton "batch" his reel making
(13:00) Trending words, audios, not necessarily "hashtags", captions matter
(18:21) Consistency is the still the most important piece to your success
(20:24) It's eat to make money quickly, but can you provide real value?
(22:30) Using your existing social media account to sell your products, don't start a new IG
(26:40) Do you need to make a new account for fitness? Take advantage of your existing following

...more
30min
July 30, 2023 23: Advancing Your Career
(0:00) Introduction
(2:30) Do you want to be a personal trainer forever? Or do you want to get into a management / leadership position? Do you want to open your own
(3:15) Why did Kyle want to be a personal trainer and what did he do to advance his career?
(5:58) How did Dayton end up becoming a personal trainer and climb the ladder at his facility?
(8:00) “Yup, I’ll do THAT” Collect experience and expect nothing in return
(14:30) Building Value in yourself
(17:40) You have the control of work life balance in the position you want to be in
(19:30) Kyle as a Fitness Director, what changed for him?
(23:11) Which “track” do you want your career to follow?
(25:15) Dayton's path was mostly fitness, but he ended up opening a gym…
(27:00) What would Kyle do differently as a leader?
...more
30min
July 23, 2023 22: Listener Q+A: A stubborn anti-weightlifter, selling fitness to the obese "body positive" prospect, and an interview case study!
(0:00) Introductions
(1:00) Social Media
(2:05) How can we help you get better? Ask us anything!
(3:15) Question #1: A trainer had a consultation where they
were overweight, but their friend the “Nutritionist” said they mostly muscle
and didn’t need to exercise. Do you need to strength train to lose weight?
(6:01) Importance of having more muscle mass
(7:30) Inbody Importance
(7:59) The different communication styles: Audible, Visual, Kinesthetic
(10:09) Metabolism
(11:50) What would Kyle say?!
(13:33) Question #2: 275# Obese prospect, but are “Happy
with their weight and how they look?” How do you help someone who doesn’t
actually want to?
(16:10) What are the things you LIKE to do?
(17:15) Body Positivity, do you really love yourself?
(20:50) Question #3: One of our mentees interviewed for a
new job and had to do a case study, follow along with us to see how we would handle
it.
(23:15) What questions would we ask?
(28:18) We want to help you! Please reach out to us.
...more
30min

FAQs about Down To Fitness Podcast:

How many episodes does Down To Fitness Podcast have?

The podcast currently has 41 episodes available.