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Title: Peter Firestein on Building Success Through Reputation
Author: Peter Firestein
Narrator: Dave Summers
Format: Original Recording
Length: 21 mins
Language: English
Release date: 11-10-14
Publisher: American Management Association
Ratings: 4 of 5 out of 1 votes
Genres: Business, Management
Publisher's Summary:
Public opinion in the wake of the financial meltdown has revealed the publics abiding mistrust of corporations and the executives who run them. Scrutiny from the Internet and 24-hour cable TV offers companies no place to hide; so they must proactively seek the confidence of their shareholders and the public. In todays economy, reputation is a prime factor in a corporations bottom line.
Members Reviews:
Quick and Succint
A good introduction to Peter Firestein's book in an interview with the author. This was a quick listen with lots of gems. I liked the discussion of the value paradox and converging communications. Quick, Succint and easy listening.