If you're launching a podcast—or even thinking about launching a podcast—consider these 10 benefits you can enjoy before you release your first episode.
In a nutshell, being a podcaster allows you to use the power of your unique voice to expand your influence and make a positive difference in people's lives.
It's not often talked about, but you don't have to wait until your podcast launches to start enjoying some of these benefits.
When I launched Dramatic Travels, I had no social media presence whatsoever. My website got virtually zero traffic, and I didn't spend a dime on advertising.
Despite starting completely from scratch, I discovered a variety of ways to leverage my podcast prior to launching.
If you're launching a podcast—or even thinking about launching a podcast—consider these 10 benefits you can enjoy before you release your first episode.
01. media access
Podcasters are members of the media—pure and simple. Even if your show hasn’t launched yet, a modest amount of social proof may be all that’s required for event coordinators to grant you media access at their event.
My launch was two months away when I applied for a media credential for the San Francisco/Bay Area Travel and Adventure Show.
Not only was my request granted, but I also received a second media credential for my videographer (a.k.a. my 17 year-old nephew, Anthony, who worked pro bono.)
I got to interview dozens of people at the event, including two of the world’s most recognizable TV travel hosts—Rick Steves and Samantha Brown.
Each video in the playlist below was filmed at the Travel & Adventure Show—three weeks before Dramatic Travels launched. Note the old logo on my t-shirt (collector's item!)
02. connect with influencers
Eric Stoen and John DiScala have three things in common:
* Both are on Forbes’ list of top 10 travel influencers of 2017.
* Both are better known by clever aliases (Travel Babbo and Johnny Jet, respectively).
* I interviewed both of them for my podcast well before it launched.
Two of the most influential travelers in the world agreed to be interviewed even though neither of them knew me from a hole in the wall.
What was my secret to securing interviews with these two highly influential gentlemen before my podcast was real?
I asked them.
BONUS: After their episodes aired, Eric and Johnny both put links to DramaticTravels.com on their websites, which provided much-needed SEO juice for my new website.
03. media coverage
Your upcoming podcast launch is exciting news, but it's not going to land on the front page of the New York Times.
However, there are likely to be dozens of websites and media outlets in your niche that may be willing to give your show a little love—particularly if you can offer them value...
