When David Hieatt spend 80% of his time on social media, he got 20% of the results. While that was completely opposite in the case of email newsletters, he just had to spend 20% of his time and almost got 80% of results which is way better than his typical social media marketing activities. So he ends up spending more time on the newsletters and now the "Scrapbook Chronicles" is a cult from the company with the best in class open rates. I sat down with him to talk about how he grew his brand 25% YoY through the newsletters and what were some of the entrepreneurial lessons he learned so far.

Like every other technology company, DCKAP (pronounced D-C-KAP) started in 2005 was an Information Technology service provider. Until 2008, we never realized that eCommerce is what we’re going to do for the rest of our life. Karthik is the Founder and CEO of DCKAP. For today’s episode, I sat down with him to talk about how we evolved into the digital commerce community over the past few years.

The foodservice distribution is an interesting industry that demonstrates great advancements over the past couple of years. With over 16,500 companies, this industry is generating $280 Billion in annual revenue. With the top 8, foodservice distributors...

Liz is an Emmy-Award winner, and the Co-Founder and CEO of Soona, the same day photo, and video production studio. While Soona was just recently launched this past year, Mighteor is her first entrepreneurial venture, one of the world’s first internet...

It’s equally important to offer an uninterrupted user experience for your differently-abled customer base as well. If you’re running an e-commerce store digital accessibility is really important which makes it easy for someone with disabilities to...

For our first episode, we’ve brought in Ben Bohannon this week. Ben runs one of the finest fashion brands in Portland – Sseko Designs – uses fashion to create opportunities for women across the globe.An excellent and first reason for me to start our...

Hello and Welcome to Driven: Ecommerce at Work. We've been building online websites and digital commerce products for a while. This show is going to help you teach how to run a successful online store. Each week we'll bring you conversations with the...