A little about Rob from the White Rabbit Website:

My goal is to dethrone the enterprise overlords to make it a noiseless market and a level playing field so all businesses have equal opportunity to thrive. I'm driven to put the "people" back into "salespeople" and may the best business win. 

Specialized in creating versatile products and innovative services for the ever-changing digital landscape, builder of strategic relationships, process improvement addict, business strategist, development expert, and an ethical leader, who drives critical new growth."

Design is a universal language, so why not speak to the world using both beautiful form and intuitive function?" 

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We discuss the history of Artificial Intelligence (AI) and how its origin is math-based.

Rob shares his vision for the company which is making AI affordable for everyone and not just major corporations. 

We talk about the nature of workaholics. How when you love what you do it's easy to start losing time for other things in your life to focus on the thing that you love. We discuss how the amount of time you work in a week is a very personal thing and probably not a 40-hour set rule like many of us believe.

We discuss Google Ads. Rob points out some of the downsides of giant corporations controlling so much of our online experience. We also discuss an interesting story of target ads knowing more about a teenage girl than her own father did.

Rob unpacks what his company does and how it can benefit the average business owner. 

When asked how he planned to keep White Rabbit from falling victim to some of the common hang-ups of large data companies as they grow Rob said outlined their plan to hire an ethics department to monitor the company.