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Ever wonder why some brands leave you feeling happy and eager to return, while others leave you frustrated and wanting to jump ship?
The answer lies in emotions! In this episode we welcome Doug Roerden, Head of Experience Design at FM Global, to explore the powerful link between emotional wellbeing and customer experience. We discuss how businesses can tap into the power of positive emotions and the role of employee wellbeing.
Can prioritising emotional wellbeing be a sustainable competitive advantage?
By Ken CoyneEver wonder why some brands leave you feeling happy and eager to return, while others leave you frustrated and wanting to jump ship?
The answer lies in emotions! In this episode we welcome Doug Roerden, Head of Experience Design at FM Global, to explore the powerful link between emotional wellbeing and customer experience. We discuss how businesses can tap into the power of positive emotions and the role of employee wellbeing.
Can prioritising emotional wellbeing be a sustainable competitive advantage?

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