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Drunk On Social
Drunk On Social episodes
- 5 Things To Do With Instagram in 2024 for Optimized Results, EP 134
Summary:
Instagram has stood the test of time. It was here before the likes of TikTok, and it is still here even after other, newer platforms had ‘overtaken’ it. Instagram has managed to evolve over the years and adapt to current trends. That said, here are 5 things you can do to make sure that your Instagram growth in 2024 is rocksteady and actually climbing.
Highlights:
- Intro
- #1 Differentiating the 3 account types on Instagram.
- #2 Pimp your BIOS/Profile section.
- Jeff explains the premise of BIOS.
- #3 Types of Instagram posts.
- Time for an ad break!
- Skip here.
- #4 Trends!
- #5 Engagement and engaging (daily).
- A reminder to rewatch and take notes.
- Outro.
Tags
DrunkOnSocial, SocialGenius, TristanAhumada, JeffPfitzer, Socialmediaupdates, Socialmediastrategy, Socialmediatrends, socialmediasimpactonyourbusiness, socialmediaplatforms, socialmediainfluencers, Socialmedia, Socialmediamarketing, Socialmediacoach, Socialmedianews, Socialnetwork,
27 min - AI & Authenticity, EP 133
Summary:
Tristan and Jeff are back, and they are here to talk about two very important things: AI and being authentic online. While the use of AI maybe counterintuitive to maintaining authenticity, there is such a thing as ‘responsible’ AI use. Tune in to this episode to learn more about the small details that go into developing authenticity online even in an era of advancing technology.
Highlights:
- Intro
- AI.
- Irresponsible use of AI.
- Jeff: Consumer sentiment sucks.
- So pissed that we went to commercial.
- Being authentic.
- Where people usually struggle (on social).
- Jeff uses Tristan as an example.
- People don’t want the flashiness on Social Media.
- Wrap up thoughts.
- Outro
Tags
DrunkOnSocial, SocialGenius, TristanAhumada, JeffPfitzer, Socialmediaupdates, Socialmediastrategy, Socialmediatrends, socialmediasimpactonyourbusiness, socialmediaplatforms, socialmediainfluencers, Socialmedia, Socialmediamarketing, Socialmediacoach, Socialmedianews, Socialnetwork,
23 min - Spicy IG Updates, EP 132
Summary:
Is Instagram beating out TikTok? Overall, maybe not, but in some fields Instagram is showing that it's gaining a lead. Jeff and Tristan talk about a slew of useful Instagram updates that will make your scaling and growth tracking easier! Insights matter and Instagram wants you to know that feeding into what clicks with your audience is one of the surefire ways to ensure growth.
Highlights:
- Intro
- What is AB Testing?
- How to test Reels.
- Break time!
- Jumpscare into the next topic.
- Tristan and Jeff on IG achievements.
- Insights matter.
- Note your ‘engaged audience’ field.
- Your content type can contribute.
- Outro
Tags
DrunkOnSocial, SocialGenius, TristanAhumada, JeffPfitzer, Socialmediaupdates, Socialmediastrategy, Socialmediatrends, socialmediasimpactonyourbusiness, socialmediaplatforms, socialmediainfluencers, Socialmedia, Socialmediamarketing, Socialmediacoach, Socialmedianews, Socialnetwork,
17 min - What is A/B Testing? - EP 131
Summary:
Is Instagram beating out TikTok? Overall, maybe not, but in some fields Instagram is showing that it's gaining a lead. Jeff and Tristan talk about a slew of useful Instagram updates that will make your scaling and growth tracking easier! Insights matter and Instagram wants you to know that feeding into what clicks with your audience is one of the surefire ways to ensure growth.
Highlights:
- Intro
- What is AB Testing?
- How to test Reels.
- Break time!
- Jumpscare into the next topic.
- Tristan and Jeff on IG achievements.
- Insights matter.
- Note your ‘engaged audience’ field.
- Your content type can contribute.
- Outro
Tags
DrunkOnSocial, SocialGenius, TristanAhumada, JeffPfitzer, Socialmediaupdates, Socialmediastrategy, Socialmediatrends, socialmediasimpactonyourbusiness, socialmediaplatforms, socialmediainfluencers, Socialmedia, Socialmediamarketing, Socialmediacoach, Socialmedianews, Socialnetwork,
24 min - Where To Start on Social Media PART 2, EP 130
Summary:
Continuing with the last episode’s much-requested topic, Tristan and Jeff are back with part 2! This time, they delve a little deeper into distinguishing your approach and fine-tuning your steps in finding the right audience. It doesn’t matter what you’re offering if the wrong eyes are the ones that watch.
Click here for PART 1:
Highlights:
- Intro
- What are you great at?
- Connecting with people, the ideal way.
- Don’t overthink things.
- A sample from Seth’s Blogs.
- Tristan sums up the steps in finding your audience.
- Outro.
Tags
DrunkOnSocial, SocialGenius, TristanAhumada, JeffPfitzer, Socialmediaupdates, Socialmediastrategy, Socialmediatrends, socialmediasimpactonyourbusiness, socialmediaplatforms, socialmediainfluencers, Socialmedia, Socialmediamarketing, Socialmediacoach, Socialmedianews, Socialnetwork,
13 min - Where To Start on Social Media, EP 129
Summary:
Where to start on Social Media is a question a lot of people often ask. Granted, getting started on social can be a confusing thing. But before you even get into creating content and defining your story panels, you have to make sure that you tick off some fundamentals first. In this episode of The Social Genius Podcast, Tristan and Jeff discuss the first part of where you should start on social…
Highlights:
- Intro
- Start in the engagement section.
- Pay attention to what others are commenting.
- Social Media isn’t a ‘get-rich-quick’ scheme.
- Have a learning mindset.
- Do you follow @tooturnttony?
- Find your people/thing.
- It all starts with the confidence to do.
- The next step (?).
- Outro
Tags
DrunkOnSocial, SocialGenius, TristanAhumada, JeffPfitzer, Socialmediaupdates, Socialmediastrategy, Socialmediatrends, socialmediasimpactonyourbusiness, socialmediaplatforms, socialmediainfluencers, Socialmedia, Socialmediamarketing, Socialmediacoach, Socialmedianews, Socialnetwork,
14 min - Finding Your Voice on Social Media Through Your Pillars of Content PART 2, EP 128
Summary:
This week’s episode is a continuation of the topic from the last one. While it’s true that knowing your content pillars can provide you with more clarity and a better business direction, understanding your foundations can also help reveal certain areas to avoid. Having a broad perspective on Social Media is difficult, but also rewarding, provided you can effectively navigate the various nuances of online interactions.
Highlights:
- Intro
- Jeff on the limits of limiting beliefs.
- Tristan’s thoughts.
- Put yourself in the room.
- What limitations should you have?
- Let’s go on break!
- Some ‘dramas’ can be overwhelming.
- You are your area’s news aggregator.
- Realize when to back down.
- Understand your purpose.
- Focus on one thing at a time.
- Outro
Tags
DrunkOnSocial, SocialGenius, TristanAhumada, JeffPfitzer, Socialmediaupdates, Socialmediastrategy, Socialmediatrends, socialmediasimpactonyourbusiness, socialmediaplatforms, socialmediainfluencers, Socialmedia, Socialmediamarketing, Socialmediacoach, Socialmedianews, Socialnetwork,
21 min - Finding Your Voice on Social Media Through Your Pillars of Content, EP 127
Summary:
Here’s the thing - Social Media is always about showing up. It doesn’t matter if you’re fully prepared or not prepared at all. What matters is that you’re committed and you are always ready to be present. This is something that Jeff and Tristan are well aware of, hence why they periodically cycle back to remind us to always stick to our content pillars. This time, it is about finding your voice through your pillars; Who are you speaking to? What are you trying to say? Tune in to this episode to answer these questions and more!
Highlights:
- Intro
- The biggest challenge on Social Media.
- Example: What does Jeff’s audience love?
- What am I good at? vs. What do I love?
- Cut short by commercial.
- The 3rd question.
- Jeff is moving to Lake of the Ozarks.
- Rewiring yourself.
- Defining your values.
- Prelude to the future.
- Outro
Tags
DrunkOnSocial, SocialGenius, TristanAhumada, JeffPfitzer, Socialmediaupdates, Socialmediastrategy, Socialmediatrends, socialmediasimpactonyourbusiness, socialmediaplatforms, socialmediainfluencers, Socialmedia, Socialmediamarketing, Socialmediacoach, Socialmedianews, Socialnetwork,
22 min - Niching Down and Building Up, EP 126
Summary:
Social Media experts all repeat the same thing, which is to niche down. Niching is important, and it won’t always lead to great results, at least not at the start. The best growth starts when you build up completely from the bottom, which should be your area of expertise. Even if you grow at a slower pace, practicing your consistency and refining your methods will eventually take you to higher levels.
Highlights:
- Intro
- Tristan talks TikTok.
- What people fail at (Jeff).
- On using trending elements.
- The fruits of niching down.
- Break time!
- Figuring out the algorithm.
- The 2-year viral hurdle phenomena.
- Small views matter.
- The Michelle Lambrich example.
- The piece we all miss.
- Experimentation is key.
- Sustainable buildup.
- Outro
Tags
DrunkOnSocial, SocialGenius, TristanAhumada, JeffPfitzer, Socialmediaupdates, Socialmediastrategy, Socialmediatrends, socialmediasimpactonyourbusiness, socialmediaplatforms, socialmediainfluencers, Socialmedia, Socialmediamarketing, Socialmediacoach, Socialmedianews, Socialnetwork,
23 min - On Coasters and Social Media Conversations, EP 125
Summary:
Jeff and Tristan are back and talk about a couple of recent developments regarding the 3 big platforms - YouTube, X, Meta. Shorts remain a highly-engaged format on YouTube, serving as a great complement to your main content. Elon Musk and Mark Zuckerberg really want to go at each other in the ring, while it’s apparently a great time to be a Group moderator on Facebook. Tune in and listen to what our Social Media gurus have to say!
Highlights:
- Intro
- Let’s talk rides.
- Tristan on YouTube.
- Jeff’s Short question.
- New YouTube multi-links.
- Jeff on Facebook.
- A reiteration about Groups.
- Aaaaand break!
- Start with your passion.
- On X and polarizing topics.
- People are afraid to split the difference.
- Following people you completely disagree with.
- A tip on pinned explainer teasers.
- Outro
Tags
DrunkOnSocial, SocialGenius, TristanAhumada, JeffPfitzer, Socialmediaupdates, Socialmediastrategy, Socialmediatrends, socialmediasimpactonyourbusiness, socialmediaplatforms, socialmediainfluencers, Socialmedia, Socialmediamarketing, Socialmediacoach, Socialmedianews, Socialnetwork,
22 min
About Drunk On Social
From the publisher's feed
Social Media Influencers Tristan Ahumada & Jeff Pfitzer host The Social Genius Podcast brought to you by Drunk On Social weekly with the goal of delivering the latest News, Trends, &…
Strategies impacting all social media platforms. We share our insights into how listeners can take their business to new levels through social media. Our focus is to keep our audience perpetually ahead on all things social media. Whether it’s an update to platforms, new tools within the platforms, or even the introduction of a brand new platform, we want to be your source to stay ahead. We will also highlight what is working for others and help you find your rhythm to elevate your brand and grow your business.