The largest economic development project in North Carolina history is taking flight.

In this episode of Develop This!, guests Marvin Price and Abbie Jordan Currens take listeners behind the scenes of JetZero's monumental decision to build a $4.7 billion advanced manufacturing facility in Greensboro, North Carolina — a project expected to create more than 14,500 jobs.

JetZero's aerospace manufacturing campus isn't just another announcement. It represents a transformational moment for Greensboro, the Piedmont Triad region, and the entire state.

In this episode, you'll hear:

• Why JetZero selected Greensboro and the strategic advantages of North Carolina
• How site readiness and airport-adjacent infrastructure became the deciding factors
• The critical role of workforce training and education partnerships
• How state and local collaboration created a winning environment
• What this project means for long-term innovation and aerospace growth
• Lessons learned for economic developers working on large-scale projects

As Marvin shares, "It was magical when we won." And as Abby explains, "The airport was a game changer."

This conversation is a masterclass in preparation, partnership, and persistence — and a roadmap for communities competing for transformative projects.

Economic Development Partnership of North Carolina (EDPNC) Greensboro Chamber of Commerce

Key Topics & Themes

• JetZero and aerospace manufacturing expansion
• Greensboro, North Carolina as a strategic location
• Site selection and certified site readiness
• Infrastructure investment and airport access
• Workforce training and education alignment
• Public-private collaboration
• Long-term community and economic impact
• Innovation ecosystem development