Dynamic Life Cycles

We sit down with Jason Lucas to trace a path from flat-city dirt jumps and sketch comedy to IFHT Films, Pinkbike, and a freelance chapter powered by curiosity, craft, and a lot of pedaling. Jason reflects on the early IFHT days, handycams, MSN links, forum comments and how comedy helped make mountain biking feel accessible to riders who’ll never chase a World Cup podium. 

From there, we dive into Pinkbike’s evolution into a full-scale media engine: blending credible tech with entertainment, taking creative risks like the Grim Donut, and building formats such as Hot Lap and Field Tests that capture chaos while still delivering real conclusions. Jason shares the full behind-the-scenes story of Pinkbike Academy, from conception and casting to COVID pivots, hosting, and what it really takes to give semi-pro riders a genuine shot at the world stage. 

In the final act, Jason opens up about leaving Mahalo My Dude, navigating a tight bike market, and designing projects worth doing even without sponsors, like a Vancouver Island bikepacking series built alongside local tourism partners. If you’re a creator, marketer, or rider dreaming of a media path in cycling, this episode is packed with practical insight on pitching ideas, protecting your voice, learning the business side, and knowing when to say no.

Reach out and get in contact with me here.

Share it with your riding crew, hit follow, and tell us where you want to ride, the next chapter starts right now.

• Get in touch via my Instagram
• Hosted and Produced by Jarrad Connolly

The margins in downhill are razor thin, and Norco Race Division lives in that space. We sat down with Gracey Hemstreet, her mechanic Brett Ward, and data lead Jeff Hunter to unpack how a modern DH race program actually works, from early mule frames to a bike chasing its final few percent.

We get into the craft behind setup decisions: pushing aluminum stays to the edge before landing on carbon flex targets, testing geometry and idler positions at extremes to find the centre, and what changes when development shifts from “find big answers” to “chase small wins.” Gracey explains how her feedback evolved from “it’s good” to precise sensations the team can translate into measurable changes.

Psychology is woven through every lap. The crew talks about when to speak and when to stay quiet in the finish corral, how confidence compounds after a result, and why hovering just outside qualification can mess with your head. Leadership plays a huge role eliminating variables so race day starts with clarity, not noise.

With limited practice laps, the team builds an edge through preparation: track-walk footage, GPS overlays, and arriving at first laps with a plan. Add in team banter, travel stories, and the unsung roles behind the scenes, and this episode shows what it really takes to turn chaos into speed.

Reach out and get in contact with me here.

Share it with your riding crew, hit follow, and tell us where you want to ride, the next chapter starts right now.

• Get in touch via my Instagram
• Hosted and Produced by Jarrad Connolly

A wall of noise, a missing setup rock, and a bike landing on her head, Elly Hoskin turns a chaotic Squamish Enduro crash into a lesson in composure.

 From there, we dive straight into the engine room of Enduro performance: why a cross-country base still pays dividends, how controlled stress tests make race day feel familiar, and the art of checking just enough data to stay lethal without losing focus.

Elly opens up about moving from U21 to Elite and the mindset shift that came with it, including when she refuses to look at results and when a tiny time gap is exactly the nudge she needs. We talk training blocks, zone two battles, headphones on transfers, and listening to the bike on descents. She shares how coaching sharpened her language and self-awareness, made her a better athlete to coach, and helped her invite newer riders into the sport without the pressure of pace.

Identity and expectations show up in surprising ways: the world champion label on a bike that won’t let you hide, the relief of riding flats to relearn feel, and the choice to value longevity over spectacle. Elly spotlights the surge of women in Enduro, mentors like ALN, best-friend brain trusts with Tori Wood, and a COVID-era cohort that found freedom on bikes when team sports shut down. Then we step into Worlds: weather chaos, schedule shuffles, a calculated caffeine gamble, and a ruthless late push that moved her from fourth to the rainbow jersey on stages that favored power and precision.

If you care about Enduro strategy, sports psychology, and building speed that lasts all day, this is a rare, inside look at how control beats chaos. 

Reach out and get in contact with me here.

Share it with your riding crew, hit follow, and tell us where you want to ride, the next chapter starts right now.

• Get in touch via my Instagram
• Hosted and Produced by Jarrad Connolly

Curious about the evolution of cycling and the industry’s key players?

I sit down with Pete Stace-Smith, a legendary figure in the cycling world, for a deep dive into his 40-year journey in the industry. From starting out in a local bike shop to becoming a driving force at Norco, Pete’s seen it all. His stories give us a front-row seat to the massive shifts in cycling culture, the industry’s defining moments, and the unexpected turns that shaped his career.

We get into the groundbreaking innovations that transformed mountain biking—from the early days of BMX to the game-changing introduction of disc brakes and suspension. As Norco’s bike division product manager, Pete had a firsthand look at the experimental nature of bike design in the ‘70s and ‘80s. We also explore the evolution of riding styles, from the rise of cross-country racing to the birth of freeride, and how different landscapes and tech advancements pushed the sport forward.

To wrap things up, we look ahead at where cycling is headed. Pete shares his take on the future of bike tech, the role of e-bikes in urban mobility, and how bikes are shaping the way we move in cities. His lifelong passion for two wheels and his commitment to the industry make this conversation a must-listen for anyone who loves cycling.

Reach out and get in contact with me here.

Share it with your riding crew, hit follow, and tell us where you want to ride, the next chapter starts right now.

• Get in touch via my Instagram
• Hosted and Produced by Jarrad Connolly

Meet Jason “The Griz” Haycock, a legend in the cycling world with over 35 years of experience, including an incredible 25 years and counting at Norco. Growing up in the blue-collar neighborhoods of BC, Jason’s love for bikes started out of curiosity and necessity, growing into a passion that continues to drive his career and influence the cycling scene around him.

We’ll dig into Jason’s journey, from wrenching at boutique bike shops to earning the title of Norco’s North American Sales Champion. Along the way, he’ll share unforgettable stories, like his time at a Korean-owned bike shop, where he sharpened his skills, gained cultural insight, and found mentorship that left a lasting impact.

Jason’s innovative approach to the cycling world has transformed how people experience bikes. From building demo programs to growing sales across North America, his influence is still rolling strong today, shaping the industry for the future.

This episode is all about connecting with Jason’s ongoing story, from a small-town enthusiast to one of the most respected leaders in cycling. If you love bikes, leadership, or just hearing a great journey, this one’s for you.

Reach out and get in contact with me here.

Share it with your riding crew, hit follow, and tell us where you want to ride, the next chapter starts right now.

• Get in touch via my Instagram
• Hosted and Produced by Jarrad Connolly

This winter, we’re talking about staying fit and ready for the trails, even when the weather turns. Jason Bond, founder of Bond Training, joins us to share his experience and strategies for maintaining cycling fitness during the colder months. With 25 years of competitive cycling under his belt, Jason dives into his six-month mountain bike dryland program, designed to build strength and power that translates seamlessly to your summer rides. He also shares personal stories about adapting to winter conditions and how activities like skiing can complement off-season training.

We’ll also get into the mental side of high-stakes sports like BMX racing and downhill biking. Jason offers insight into managing pressure, building self-belief, and focusing on growth, key elements for young athletes navigating competition. It’s all about embracing the journey and learning from every challenge along the way.

As cycling grows in popularity across all ages, we explore why strength training is becoming essential, not just for peak performance but also for staying injury-free, especially for older riders. Whether you’re a young enthusiast or someone in your sixties looking to stay active, there’s something here for you.

Finally, we look at how hybrid training, combining skill development with strength work, is changing the game. We touch on the role of technology in tracking progress and even dive into exciting developments like BMX team expansions and the growing cycling community at the North Shore Bike Park.

Reach out and get in contact with me here.

Share it with your riding crew, hit follow, and tell us where you want to ride, the next chapter starts right now.

• Get in touch via my Instagram
• Hosted and Produced by Jarrad Connolly

Trailblazer Debora De Napoli joins us to share her inspiring journey through adventure filmmaking and cycling, bringing her vibrant energy and personal story right to the forefront. Since bursting onto the scene in 2013, they been a powerful voice for body diversity and inclusivity, overcoming challenges like a brain injury while advocating for self-acceptance. Her work with brands like 7mesh exemplifies her commitment to inclusive clothing options and breaking down stereotypes in the cycling world.

As we dive deeper into the conversation, I’m reminded of how crucial safe spaces are in mountain biking especially for women, queer individuals, and people of color. Hearing stories of initiatives like Ride Lab and inspiring figures like 76-year-old rider Betty Burrell, who defies age and gender expectations, reinforces the power of representation. Together, Debora, Betty, and these efforts remind us of the resilience and inclusivity needed to shape the future of the sport and foster diversity across outdoor spaces.

Thank you to all the people that have supported Debora over the years and I can't wait to see what is in store next!
7Mesh, RideLab, ShoreSirens, Endless Biking, The Debora Effect, Shimano, Anthill, Darcy Hennessey-Turenne, Life Cycle Project, Sara Kempner Photography, Sterling Lorence, Heather Glasgow Photography, Katie Holden, Anne Keller, Girl In The Wild, Rocky Mountain Bicycles, Juliana Bicycles, Pivot Bikes, Vancouver International Mountain Film Festival, Banff International Mountain Film Festival, No Man’s Land Film Festival, Betty Birrell, Jen Zeuner, Elladee Brown, Isabelle DeGuise, Veronika Voracek, Karin Grubb, Cheryl Moore.

Reach out and get in contact with me here.

Share it with your riding crew, hit follow, and tell us where you want to ride, the next chapter starts right now.

• Get in touch via my Instagram
• Hosted and Produced by Jarrad Connolly

What mental strategies could elevate your mountain biking skills? In this episode, I chat with seasoned coach Jake Johnstone, who shares his insights on managing the mental challenges of group rides. From the trails of Squamish, Jake talks about riders’ anxieties and offers practical advice.

We dive into Jake’s dual-pyramid framework for blending mental and technical skills, with practical tips on managing trail anxiety and setting intentions for each ride. Our conversation underscores the power of mental preparation, clear communication, and intentionality to enhance your riding experience. Jake’s insights on group dynamics and pressure management are bound to boost both your performance and enjoyment.

Whether you're new to riding or experienced, this episode sheds light on the role of group rides in personal growth and community. With Jake’s unique approach to coaching, you’re encouraged to embrace the challenges of riding together. We wrap up with an exciting look at the growth of online mental skills training for mountain sports enthusiasts. Join us for a conversation to elevate your biking journey and build a supportive, informed community.

Reach out and get in contact with me here.

Share it with your riding crew, hit follow, and tell us where you want to ride, the next chapter starts right now.

• Get in touch via my Instagram
• Hosted and Produced by Jarrad Connolly

What does it take to turn a setback into the adventure of a lifetime?

I sit down with Mel Webb, ultra-endurance cyclist and bikepacking enthusiast, to dive into her incredible journey from marathon runner to cycling powerhouse. After a severe injury derailed her running dreams, Mel embraced cycling, discovering the mental strength required for ultra-distance rides. As the host of Detours, she shares her story of resilience, passion, and her relentless pursuit of pushing personal and societal boundaries.

We explore Mel's transition into bikepacking, inspired by iconic events like the Silk Road Mountain Race. She reflects on the challenges of her first race in Kyrgyzstan, which deepened her connection to the bikepacking community and sparked a love for ultra-endurance events.

Mel also talks about breaking gender barriers in cycling, the importance of women-only spaces to build confidence, and how her podcast amplifies female voices. From social media’s role in promoting diversity to celebrating artistic collaborations, Mel gives a fresh take on building a more inclusive sports community.

Reach out and get in contact with me here.

Share it with your riding crew, hit follow, and tell us where you want to ride, the next chapter starts right now.

• Get in touch via my Instagram
• Hosted and Produced by Jarrad Connolly

What happens when a Brazilian Jiu-Jitsu world champion trades the mats for the open road? Join us as Sarah Thackray shares her exhilarating journey from dominating jiu-jitsu tournaments to conquering road cycling races.

Sarah recounts her accidental introduction to Brazilian Jiu-Jitsu, sparked by getting off at the wrong bus stop. This serendipitous moment led her to a new athletic passion, eventually propelling her to train in Brazil and compete at the highest levels. She delves into the mental and physical rigors of jiu-jitsu tournaments, drawing intriguing parallels with other high-adrenaline sports and emphasizing the critical need for calm and focus under pressure. Her dedication and personal sacrifices on the path to becoming a world champion offer inspiring lessons for anyone passionate about sports.

Sarah’s story doesn’t stop at Brazilian Jiu-Jitsu; she takes us through her transition into mountain biking and the challenges of navigating a severe injury just weeks into her newfound love. Her resilience shines through as she discusses how structured training aided her recovery and led to a successful stint in enduro racing.

Pivoting again, Sarah is now road cycling with the Diversion Road Bike Club, highlighting her recent participation in the Whistler Granfondo and the unique challenges she faced. She offers a wealth of insights into race strategy and the importance of determination and adaptability, culminating in her hitting her time goal precisely, despite starting at the back of the pack.

Beyond her physical pursuits, Sarah opens up about her battle with eating disorders and her journey toward finding nutritional balance to support her athletic endeavors.

Reach out and get in contact with me here.

Share it with your riding crew, hit follow, and tell us where you want to ride, the next chapter starts right now.

• Get in touch via my Instagram
• Hosted and Produced by Jarrad Connolly