E-Commerce Marketing Made Simple

Today I am sharing a secret with you! 

The secret to building a solid brand that people love and trust. A brand that people want to continually buy from. Think of brands like Apple, Nike, and Amazon - big brands with loyal customers who love the brand as a whole (no matter what products they carry!) Throughout this episode, I am going to teach you how to create a brand movement message for your own business! 

I promise that if you take the steps that I have laid out for you in the episode, you will see growth within your business! You will develop meaningful relationships with your audience and create perpetual customers that continue coming back. 

I have received a lot of messages from lovely listeners asking how to really get started and be successful with email marketing, so I created a little freebie just for podcast listeners! I am walking you through the process of creating a strong foundation for your email marketing and helping you overcome the fear of "what should I say?" Grab your free guide here! 

Inside This Episode: 

• {1:56} What a brand movement message is 
• {4:37} Defining your niche 
• {6:52} Connecting with your customers on a deeper level
• {12:05} Determining what you don't want to be associated within your industry
• {13:23} Discovering your brand values 
• {15:21} Positioning yourself as relatable and understanding to your audience 
• And so much more! 

If you are interested in partnering with me through my Email Marketing Accelerator Program to establish your unique brand to attract your ideal customers, craft sales funnels with email marketing at the foundation, and develop an incredible customer experience - then stick around! The program is launching October 27th and you will not want to miss out. If you are ready to get your hands on some of this gold before the program launches, click here and grab my free guide to multiplying your revenue with email! 

If you are enjoying the show, please leave me a 5 star review wherever you may be listening - I love knowing that you are listening and implementing what we discuss here! 

I want to thank you for listening and I hope you enjoy! I would really love to connect with you on social media and continue this conversation! Send me a DM and let me know what your biggest struggle with email is. As you know, I love talking about all things email and would really enjoy connecting with you about it! @LizzRomney

I am so glad you are back for another episode of the Email Marketing That Scales Podcast! I am your host, Lizz Romney, and I am really excited to share this episode with you. We are breaking down 4 marketing strategies that you can start implementing now in order to rock 2021. They say summer bodies are made in the winter WELL this applies to business too! Let's dive into the four strategies and how you can use them in order to scale into 2021:

1. Optimize Your Website

I recommend using a service like Mouse Flow in order to track behaviors and generate heat maps so you can discover the journey the average customer takes through your site. If they are not following the path you have in mind, it's time to start optimizing your website to guide more people to your sales pages! 

1. Optimize Your Social Media

Take this time to review post insights from previous posts. Recognize what resonated with people and what types of posts saw the most engagement. Use this information you gather in order to create content for social media going forward! 

1. Optimize Your Content Strategy

Your content strategy should nurture your potential customers and convert them into perpetual customers by creating an intimate relationship by bringing people together through commonalities. Step out and let them know you understand where they are coming from and that you are more than just your products. Really connect with your audience! 

1. Optimize Your Email Marketing

How much revenue has your email list brought in so far in 2020? Is it AT LEAST 30%? If not, we need to create a strategy where email marketing serves as your main stream of revenue for your online business. I can walk you through this and help you set up the email flows that will help you convert more customers in 2021! 

If you are interested in partnering with me through my Email Marketing Accelerator Program to establish your unique brand to attract your ideal customers, craft sales funnels with email marketing at the foundation, and develop an incredible customer experience - then stick around! The program is launching October 27th and you will not want to miss out. If you are ready to get your hands on some of this gold before the program launches, click here and grab my free guide to multiplying your revenue with email! 

I really hope you will take the time in 2020 to optimize your strategies in order to set up 2021 for success!

If you are enjoying the show, please leave me a 5 star review wherever you may be listening - I love knowing that you are listening and implementing what we discuss here! 

I want to thank you for listening and I hope you enjoy! I would really love to connect with you on social media and continue this conversation! Send me a DM and let me know what your biggest struggle with email is. As you know, I love talking about all things email and would really enjoy connecting with you about it! @LizzRomney

Welcome back listener! 

This week is going to be a little different than our typical episodes here but I have a juicy store to tell you and how it relates to your email marketing! 

I am the former marketing director for a $1.5M company. Last year, that company's websites were hacked and caused them to lose countless potential new customers and lots of revenue. A larger, $1B, competing company was responsible for some serious damage to the company I worked for. 

Despite everything that happened to them, this company was able to survive because of email marketing! Email marketing is the engagement platform where you can have control of exactly what your customers need to know in order to buy from you. 

If you have doubts about implementing email marketing in your product based business, I have a feeling that this episode may just change your mind!

If you are enjoying the show, please leave me a 5 star review wherever you may be listening - I love knowing that you are listening and implementing what we discuss here! 

I want to thank you for listening and I hope you enjoy! I would really love to connect with you on social media and continue this conversation! Send me a DM and let me know what your biggest struggle with email is. As you know, I love talking about all things email and would really enjoy connecting with you about it! @LizzRomney

Hello there, listener! I am so glad that you are back with me today for another episode of the Email Marketing That Scales Podcast. Today, we are going to be talking about the most important email sequence that you can implement for your business - the user generated content email sequence ! This email flow is going to help you generate fresh content for your social media posts, ads, blog posts, etc. One thing that I love the most about this email sequence is that it is going to change the way you do business! This email sequence is a must for profit generating email marketing! Sit back and enjoy. 

Inside This Episode:

• {3:58} What is a user generated content email sequence 
• {5:41} The 3 most important types of user generated content 
• {11:11} Encouraging customers to share testimonials 
• {12:34} Creating an experience for your customers through email 
• And so much more! 

This episode is sponsored by my Email Marketing Accelerator program. This program is launching on September 15 and you will not want to miss it! Together we will be establishing your unique brand to attract your ideal customers, crafting sales funnels with email marketing at the foundation, and developing an incredible customer experience. If you are ready to scale your online business, THIS IS FOR YOU! If you are ready to stop losing sales due to abandoned carts, THIS IS FOR YOU! If you are ready to convert leads into repeat customers, THIS IS FOR YOU! 

If you are ready to get your hands on some of this gold before the program launches, click here and grab my free guide to multiplying your revenue with email! 

If you are enjoying the show, please leave me a 5 star review wherever you may be listening - I love knowing that you are listening and implementing what we discuss here! 

I want to thank you for listening and I hope you enjoy! I would really love to connect with you on social media and continue this conversation! Send me a DM and let me know what your biggest struggle with email is. As you know, I love talking about all things email and would really enjoy connecting with you about it! @LizzRomney

Welcome back to another episode of the Email Marketing that Scales Podcast! I am really excited for today's episode because we are covering the most important email sequence that your business needs if you are looking to scale your sales! You know I love everything about email marketing and helping you scale your online business so let's dive in!!

I want to continue this conversation with you - hop over to IG and let's connect @LizzRomney

If you are enjoying the show, please head over to iTunes (or wherever you may listen) and leave me a 5 star review - I love knowing that you are listening and implementing what we discuss here! 

• {3:14} The email sequence that is going to convert at 30-40% 
• {5:53} The secret about shipping costs on your products
• {7:23} Creating return policies that increase new customers to purchase 
• {12:23} How to create an abandon cart email sequence that brings the customer back to purchase
• {13:51} My email marketing roadmap 

This episode is sponsored by my Email Marketing Accelerator program. This program is launching the first week of September and you will not want to miss it! Together we will be establishing your unique brand to attract your ideal customers, crafting sales funnels with email marketing at the foundation, and developing an incredible customer experience. If you are ready to scale your online business THIS IS FOR YOU! Stick around for more information my friend.

I am so glad you are here for this episode! Today, I am breaking down the email marketing roadmap for you. This will be the first episode in a series of episodes to answer the most asked question of "but where do I begin?" In this Email Marketing Roadmap I am helping you decide what to say, how to make money through email, how to be consistent, and so much more! 

No matter where you are with your online business, email marketing will help you grow! Let's do it together! 

Grab your free download of the Email Marketing Roadmap here!

If you enjoyed this episode, please subscribe and leave an honest review. I'll see you next week for more about the email marketing roadmap! 

• {3:39} Why customers abandon their cart and why you need an email sequence to invite them back to purchase 
• {5:50} Understanding the mindset of a new customer and why you need a post-purchase sequence 
• {7:17} Upsells and cross-sales of complementary products 
• {8:21} Why your welcome email sequence is crucial for connecting with new customers 
• {11:33} Cementing the foundation of a loyal customer
• {16:06} Creating community through repeat customer emails 
• And so much more!

If you are ready to take action and really transform your email writing skills, I urge you to take my FREE Email Writing Makeover Training! I walk you through the process of writing emails that your customers will love and actually read. I can't wait to see you there! 

I would love to connect with you on IG: @LizzRomney - DM me and let's continue this conversation!

On today's episode, I am sharing with you 3 simple steps to writing memorable emails! Emails that make your audience feel like you are speaking directly to them and create connections. Email marketing is a beautiful art that does not have to be complicated! Stay tuned for all the good stuff ;)

• {5:37} Step 1 - Understanding the mindset of your customer
• {7:02} Step 2 - Understanding the beliefs of your customer
• {8:24} Step 3 - The next action steps your customer needs to take 
• {9:56} Email as a platform to create connection with your customers
• And so much more!

If you are ready to take action and really transform your email writing skills, I urge you to take my FREE Email Writing Makeover Training! I walk you through the process of writing emails that your customers will love and actually read. I can't wait to see you there! 

If you enjoyed this episode, please subscribe and share with your business bestie! 

I would love to connect with you on IG: @LizzRomney - DM me and let's continue this conversation!

Welcome back to another episode of Email Marketing that Scales! Today I am sharing with you a super simple list building strategy - all you need is a website! There are so many different list building strategies that I will share with you here but this is a great place to start for generating high quality leads simply. We are breaking down the behaviors of website visitors in order to attract and generate high quality leads! 

• {6:05} Examples of simple actionable otp-ins or freebies 
• {8:39} How to decide where to offer a freebie or opt-in on your site 
• {13:24} Ensuring that you attract high quality leads
• And so much more! 

If you are ready to take action and really transform your email writing skills, I urge you to take my FREE Email Writing Makeover Training! I walk you through the process of writing emails that your customers will love and actually read. I can't wait to see you there! 

If you enjoyed this episode, please subscribe and share with your business bestie! 

I would love to connect with you on IG: @LizzRomney

I am so happy that you are back with me for this episode! Today I am sharing with you the #1 skill that you need to be successful in email marketing for your business. It feels like you have to be a marketing expert in order to increase your revenue with email, but we are busting that myth today! I'm sharing two highly engaging email writing styles that you will not want to miss!

• {4:55} Writing email trailers
• {7:24} A little bit about email reputation 
• {8:13} Creating curiosity in your emails
• {12:01} My FREE email writing training! 
• {14:13} Writing story selling emails
• And so much more! 

If you are ready to take action and really transform your email writing skills, I urge you to take my FREE Email Writing Makeover Training! I walk you through the process of writing emails that your customers will love and actually read. I can't wait to see you there! 

If you enjoyed this episode, please subscribe and share with your business bestie! 

I would love to connect with you on IG: @LizzRomney

Welcome to the Email Marketing That Scales Podcast! I'm Lizz Romney, your host, and email marketing coach! I am so happy that you decided to join me. I am a lover of all things email marketing and helping online product-based businesses to scale with proven strategy. On this episode, I am sharing with you a little bit about myself, how I got to where I am today, and why I love email marketing so much! I have worked with several 6 and 7 figure companies in the past to grow their business through email. Now I am excited to share some of those secrets and strategies with you! I hope you enjoy, friend. 

• {1:11} Why I love email marketing 
• {10:56} A little bit about who I am
• {20:44} 6 reasons why email marketing is a must for your business! 

Let me help you learn to write emails that your customers love with my FREE Email Writing Makeover Training! 

If you are ready to hear more and grow your business with email marketing, please subscribe and leave us a review! 

I would love to connect with you on IG: @LizzRomney