RELATIONSHIP IS ARGUABLY THE FUNDAMENTAL ELEMENT OF A BUSINESS

In this episode, Randy welcomes David Nour, CEO of the Nour Group, and the author of Relationship Economics. David will be discussing the importance of learning that building relationships is a teachable skill, one that is objective and quantifiable, and not some simple soft skill. David will also talk about the third edition of his book which was made due to the global changes in business after the pandemic. Find out more in this latest episode of Tech Sales Insights.

INSIGHTS OF THE DAY

DAVID: CHANGE IS COMING SOON

“We got to stop calling these things soft skills because we've quantifiably proven that relationships can accelerate, go-to-market relationships can accelerate you identifying and recruiting exceptional talent, relationships can dramatically shorten ramp-up time and time to cash. So it is quantifiable, it's essential. And still, it is not taught in many organizations, and we believe it can be a teachable skill.”

Find out more about David in the links below:

• David Nour | The Nour Group | NourGroup.com

This episode of Tech Sales Insights is brought to you by: 

• Sales Community | OpenSymmetry