Entrepreneur Nguyen Son is the founder and CEO of electric two-wheeler start up, Dat Bike. He's on a mission! To convert 250,000,000 motorbike drivers in Southeast Asia from petrol to electric, starting right here in Vietnam - the land of the motorbike. Today, he talks about why the motorbike is so important to people in Vietnam, why Vietnam has become the perfect place to kick start his Southeast Asian takeover, the challenges he faces, and what Dat Bike must do to succeed.  

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This podcast is brought to you by We Create Content, the content marketing agency that builds audiences for global brands in Vietnam. You can follow our host, Ian Paynton, on LinkedIn, and follow the podcast on Instagram, TikTok and X.

A special thanks to DJ Jase at The Beats Saigon for the soundtrack, and to YOU for listening.