It doesn’t get any better or bigger than this. ‘Earth’. A one-word title that contains it all.

You may like or hate this song, but it has all the features of what any new ‘We Are The World’-song should contain: a group of 30 celebrities in front, lyrics that are both cute, loving, naugthy and disruptive, a simple chorus and melody which is catchy, a top-creative and colourful music video, and first and foremost: a passionate, young spokesperson and initiator who — just like Greta Thunberg — is a good communicator with the heart in the right place.

A song that unites, engages, inspires, raises awareness, formulates a vision and a way forward.

What this song needs now is airplay. Global hot rotation! You can help: ask your favourite radio station to play it. Ask again. Ask every day! Play it at home – sing it. Teach your siblings and classmates to sing it too. Ask your music teacher to teach it to the entire school. And keep viewing it and sharing it with everyone you know, so that it will keep trending on YouTube.

If you’re a musician or anyone with a group of fans or followers: Play it. Perform it. Remix it. Quote it. Talk about it.

Remember, as Greta says: You are never too small to make a difference.

The story about ‘Earth’

How did Lil Dicky — a 31-year-old American rapper from Pennsylvania — manage to get Leonardo DiCaprio, Ariana Grande, Justin Bieber and 30 more celebs to join him for the creation of ‘Earth’?

He explains it in this interview:

Some excerpts of what Lil Dicky says in this Sway’s Universe interview:

“This could be the most important song I’ll ever write in my life.”

“In a nutshell, the main thing that freaked me out is that we’ve got 12 years, apparently, to completely redefine how we do everything.”

“It is like a very important war we are fighting.”

“I don’t like saying it is a political issue, because it is a human issue, but at the same time: you have to vote for someone who cares about the environment. It has to be a priority for them.”

“We happen to be alive during the part of humanity that is responsible for saving the Earth. What better legacy is there than that? In 200 years when they are writing the history books, they are going to say, ‘Those guys fucked us’, or ‘Those guys saved us’. You can run away from it, or you can embrace it. Welcome to Challenge with Michael Jordon.”

“For me, my main goal with this song is just surface-level awareness to get people to give a shit – or even consider giving a shit.”

Music video: 49 million views in its first week and over 4 million likes

→ The song without talk/film — radio airplay ...