eCommerce Explained

After winning the top eCommerce award in 2015 for Customer Support I've shared how offering great customer support shouldn't just be something that you do because you must or because it feels good but rather that this should be a strategic focus of your business as it allows you to rapidly grow your sales without having to invest more money into marketing. Find out how in this episode.

South African online shoppers expect free delivery to be offered on your website for orders over a certain value. But how do you work out the right value to use?

I've seen many online stores offering free shipping at points where I'm certain they're losing money, I know because I've made that mistake myself!

So in order to work this out, you need these two metrics:

1. Your average cost per delivery
2. Your average gross profit percentage

Your average cost per delivery is worked out by taking your courier bill from any given month and dividing it by the number of orders you sent out through that month. Your average gross profit can be pulled from your financial records or, if you're just starting out then you can look at the gross profits on offer from your suppliers by looking at their wholesale price sheets.

To learn how to put this into practice and calculate the correct free shipping value for your site, listen to this podcast episode right to the end.

If you have any questions or feedback, hit me up in the free Insaka community on Facebook.

Warrick

Delivery via pick up point and lockers has been a growing trend across the US and Europe and it's now becoming a great opportunity for SA online sellers to start focusing on using lockers to offer better customer service and as a way to significantly reduce courier costs. Listen to this episode to find out how.

Online sellers often do everything right but end up with an unhappy customer because of a late or damaged delivery. It's important to know how to package the parcel correctly and how to work with the couriers to ensure deliveries which are quick and delivered in one piece. 

In this episode, I share 6 top tips given to me by The Courier Guy about how to package your parcels properly.

Magriet is a social media expert who breaks social media down to the basics about how to structure your content to engage with the right audience, how often to post and how to keep the big picture in mind when creating content. 

 To join the Social Media Masterclass webinar with Magriet, click here:
http://bit.ly/magriet-social-media

For the download mentioned in the podcast go here: https://www.magrietgroenewald.com/instagram

For more info go to www.magrietgroenewald.com

The POPI Act came into effect recently and we only have a short while to ensure that we are compliant. This affects everyone selling online and in this info-packed podcast episode we have the opportunity to learn about the POPI Act from Heidi Barter, attorney and co-founder of https://www.bartermckellar.law/

She explains exactly what we need to know and what we need to do in order to comply before the deadline hits us.

Discover some of my top tips for getting your online store ready for Black Friday this year and take advantage of the enormous growth that the eCommerce industry has seen in 2020.

To download the FREE Black Friday Top Tips PDF, head over to our website www.insaka.co.za

If you are looking at getting into your own business, eCommerce is the absolute best and least risky route to take.

Learn how you can invest in your business and fast track your learning in our elite program called Your Online Store. Take advantage of our COVID-relief package now and get access to this program as well as our advanced membership program called Next Level, all in one deal.

Get more info at  https://www.insaka.co.za

Gail recently won our competition for the most inspiring case study and you can now hear what she did over the past 6 months to build her business and to win the R10,000 grand prize. 

In this episode, Gail talks about the 5 Day Challenge which helped her to get started. This challenge only happens twice a year and it's just opened again today. Book your free spot here: www.insaka.co.za/start

Wendy was browsing online to find something special for her daughter but when she couldn't find it in SA she decided to start selling it herself. What was meant to be a sideline hobby has turned into a thriving business which has allowed Wendy and her family to move from the big city to a small coastal town to live the life of their dreams.
Support Wendy by shopping on her site www.littlethingswelove.co.za

If you would also like to find out how to start your online store then sign up for the free 5-Day Challenge where Warrick will show you how to build your own online store in just 30 mins per day even if you have no prior experience. Book your free spot here: www.insaka.co.za/start