Ecommerce Savvy™

 In this episode, I sit down with Erin Alexander of Product Powerhouse. Erin helps shop owners show up online with confidence. She believes that running a product-based business is a whole different ball game than what’s being taught by all the online gurus.

If you’re ready to grow your visibility and online presence she's your gal! She's also the host of the Product Powerhouse Podcast.

Connect with Erin: 

https://productpowerhouse.co/
@product.powerhouse

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My guest this week is Elaine Timms of elaintimmscreative.com, who does Pinterest marketing for e-commerce businesses. In this episode, we talk about the pros and cons of Pinterest, and how to get the most out of the platform.

Learn how to test and tweak to increase your visibility, traffic, and sales using Pinterest in this week's episode of Inspired E-commerce.

Connect with Elaine:

Instagram: @elainetimmscreative

Website: https://elainetimms.com

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In this episode, I dive into the top 5 lessons I've learned in business. I also go a bit into my origin story and discuss how to navigate things like learning to trust yourself, being your own advocate, and how you can avoid beating yourself up if things are going south. 

Enjoy! 

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Monica Little is the founder of Plant-Based Beauty, an organic small-batch skincare brand made from superfood ingredients.

Monica grew her business to multiple six figures by focusing on Instagram and Etsy where she has over 5,000 orders and almost $100,000 in sales in one of the most saturated Etsy categories.

Today, she coaches online entrepreneurs using her unique, customer-focused approach to help them use the power behind Etsy's algorithm and get in front of more customers. Monica created Etsy Algorithm Secrets and Product Biz Academy to teach product-based, small business owners, how to build, market, and grow their businesses to new levels.

Tune in to learn more about Etsy, leadership, and why grit, courage, and perseverance are important to your success as a business owner.

Connect with Monica:

https://www.shopplantbasedbeauty.com/

https://www.monicalittlecoaching.com/

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In this episode, I sit down with Mariah Liszewski of Mariah Magazine. 

Mariah is an award-winning SEO & Visibility Strategist for online business owners over at MariahMagazine.com. She’s a firm believer that showing up on Google and marketing your business doesn’t have to be as difficult & overwhelming as everyone makes it. With 7+ years of experience as an entrepreneur in the online & digital marketing space, she’s helped over 100+ clients get their websites found on Google by implementing a strategy that feels both doable AND aligned.

She’s been quoted on Forbes.com, interviewed on USA Weekly, and was the SEO Keynote Speaker in the Honeybook UPWRD Accelerator Program!

Some of the things we talk about in this episode are:

• What to prioritize in your SEO strategy
• How to name your products and product pages
• What not to skip when implementing SEO on your site, and more!

Connect with Mariah: 

https://www.mariahmagazine.com/

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When it comes to social media for business, it's important to remain strategic, and intentional. But how do you know if what you are doing is working? What do you need to track in order to stay aligned with your goal outcome?

In this week's solo episode, I dive deep into the ROI of Social Media and how to define your goals when it comes to using social media for your Ecommerce business. I also talk about benchmarks you should look for, signs that it's time to stop what you're doing or pivot your strategy, and how to stay on track so you can avoid the content creation hamster-wheel if you lose sight of your goals. 

Links:

Social Media Pulse Panel on YouTube: https://youtu.be/AF8ogKPyGKk

Application to my 1:1 Program: Positioned to Profit: https://bit.ly/3iXdteF

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This week I sit down with Athena Simpson, productivity and high-performance business coach.

Athena specializes in brand strategy and high-performance implementation. After having a total life and health transformation in 2019, which included giving up booze and losing nearly 50 lbs, Athena left her previous life and business in London to travel the world, pursue her passions, and create more time freedom for herself.

Today, Athena lives in Austin Texas as an entrepreneur, coach, and lecturer at the McCombs School of Business at the University of Texas in Austin. She also created the Cycle Hacking Method™, which helps women live & work optimally within their 28-day natural cycle. 

Some of the things we talk about in this episode are:

• Morning Routines.
• Hacks to become more in tune with your cycle.
• Why you should prioritize sleep.
• Why is it important to prioritize self-care...and more.

Connect with Athena: 

Website: athenasimpson.com 

Instagram: https://www.instagram.com/athena.simpson/

LinkedIn: https://www.linkedin.com/in/athenasimpson/ 

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In this episode, I sit down with TikTok Coach and Marketing Expert, Wave Wyld.

Wave Wyld has helped thousands of creators grow their TikTok accounts with a “Community over Virality” approach. Her background in personal branding and photo/video creation helped her launch a brand on TikTok as the “Queen of Trend Alerts” which then started the movement of “Trend Alert” style videos that currently dominates social media feeds. 

Wave is a member of TikTok’s invite-only, Creator Community Program as well as YouTube’s Shorts Creator Community and regularly appears in National Media, top-rated podcasts, and social media summits.

• The benefits of repurposing content throughout your socials
• Making organic content instead of spending on ads
• The benefits of getting to know one or two social media platforms instead of spreading yourself thin. 
• Why making a variety of content is useful.
• How authenticity rules.

Connect with Wave:

Website: www.wavewyld.com

Inside Scoop - www.wavewyld.com/insidescoop

Instagram: https://www.instagram.com/wavewyld/

TikTok: https://www.tiktok.com/@wavewyld

Link to TikTok Marketing Pillars:  https://wave-wyld.mykajabi.com/pl/2147620135

Free Trend Report: https://wave-wyld.mykajabi.com/trendreport 

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Welcome to the Inspired E-Commerce Podcast, a show dedicated to product-based businesses and online shop owners. My name is Deonnah Carolus and I am an e-commerce marketing consultant and educator with over ten years of digital marketing experience. This show was made to give you the tools, tips, and resources you need in order to build and run a successful e-commerce brand. In this first episode, I share a bit about my background and what to expect from future episodes. Each week you will learn ways to navigate issues surrounding today's eCommerce landscape, and get answers to important questions, like, "What is the lifetime value of a customers?", and "How do I convert traffic into sales?" Tune in every Tuesday to hear industry-related topics from professionals in e-commerce along with solo episodes from me. Enjoy!

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