Eddii is driving its diabetes-management technology around the concept that patients require emotional support as much as a glucose reading, cofounder Farhaneh Ahmadi explains to Bloomberg Intelligence. In this Vanguards of Health Care podcast episode, Farhaneh sits down with BI analyst Matt Henriksson for an in-depth interview about the company, its diabetes-management app and its partnership with Dexcom that provides further benefit with continuous glucose monitors. Eddii’s initial launch in middle America, where some patients are hundreds of miles away from the nearest endocrinologist, is also discussed.

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