You don’t need massive capital or the perfect background to build million-dollar businesses - and Ryan Casey is living proof of that!

Ryan shares how he went from mowing lawns to owning one of the top-performing OrangeTheory franchises in America, all while working his way up through a 22-year journey with Cutco.

Enjoy!

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Check out everything Ryan is up to 👇:

LinkedIn: https://www.linkedin.com/in/ryan-casey-a80802a0/

Orangetheory: https://www.orangetheory.com/en-us

Lifestyle Investor: https://lifestyleinvestor.com/

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Timestamps

00:00 – Introduction 

00:32 – Early Entrepreneurship Journey 

02:00 – Cutco and Developing Sales Skills 

12:51 – Building Effective Team Culture

21:06 – Launching and Growing Orange Theory 

37:40 – COVID Challenges and New Opportunities 

40:35 – Lifestyle Investor Explained 

45:06 – Choosing the Right Investments 

51:23 – Orange Theory Fitness Business Insights 

54:48 – Personal Goals & Future Vision

On today’s episode, Mark Nguyen shares his story of fleeing Vietnam and coming to America at the age of 2.

From the U.S. Department of State, founding and growing two companies (Planet LA Records & The Well Network), and teaching, Mark’s story is one of persistence, resilience, and creativity.

Enjoy!

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Timestamps

00:00 – Introduction  

01:17 – Mark's Immigration Journey  

03:45 – Education and Early Career 

07:45 – Founding Planet LA Records  

09:37 – Business Model & Brand Partnerships 

22:40 – Evolution to The Well Network 

25:17 – Membership Structure & Revenue Model 

30:24 – Career Evolution & Background 

33:15 – Events & Community Building 

37:21 – Expanding Beyond CPG into Wellness 

40:30 – Teaching & Education Journey 

42:20 – Building Community & Overcoming Obstacles

On today’s episode, I am joined by J.J. Creegan, COO of Orangetheory Fitness.

J.J. shares his story, from his early beginnings of stacking weights in South Florida to becoming the chief operating officer of one of the world's leading boutique fitness brands, Orangetheory Fitness.

J.J.’s story is one of persistence, adaptability, and resilience. He shares a wealth of wisdom for any entrepreneur or investor in the fitness industry seeking to profit from doing good for their employees, customers, and community.

Enjoy!

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Connect with J.J. 👇:

Linktree: https://linktr.ee/JJCreegan

Personal Site: https://www.jjcreegan.com/

LinkedIn: https://www.linkedin.com/in/jjcreegan/

Instagram: https://www.instagram.com/jcreegan/

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Check Out Eden Group:

More Episodes: https://www.edengroupstudios.com/

LinkedIn: https://www.linkedin.com/company/eden-group-podcast/

X: https://x.com/Eden_Group_Pod

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Timestamps

00:00 - Introduction 

01:30 - Fitness Journey & Early Career 

02:57 - Growing with Planet Fitness 

06:02 - Launching Youfit Gyms 

11:00 - Joining Orange Theory Fitness 

15:20 - Secrets of Orange Theory's Success 

19:47 - Insights on Fitness Franchising 

30:37 - Books & Industry Trends 

34:45 - GLP-1s 

36:57 - Orange Theory’s Growth & Closing Thoughts

Connect with Reid 👇:

Website: https://www.reidtileston.com/

Amazon: https://amzn.to/3Rvn5L5

YouTube: https://www.youtube.com/@reidtileston

LinkedIn: https://www.linkedin.com/in/reidtileston/

X: https://x.com/ReidTileston

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Check Out Eden Group:

ATG Coaching Link:https://www.atgonlinecoaching.com/?rfsn=8345396.b605ec

ATG Equipment Link:https://atgequipment.com/?rfsn=8345628.c67298

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Connect with Tyler 👇:

LinkedIn: https://www.linkedin.com/in/tylermayoras/

Websites: https://mannatreepartners.com/team/tyler-mayoras/

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Check Out Eden Group:

ATG Coaching Link:https://www.atgonlinecoaching.com/?rfsn=8345396.b605ec

ATG Equipment Link:https://atgequipment.com/?rfsn=8345628.c67298

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Timestamps

00:00 - Introduction 

01:11 - Early Life and Career Beginnings 

05:10 - Early Private Equity Deals: The Boca Burger Story 

09:11 - Entering Health and Wellness Investing 

17:05 - Common Mistakes When Scaling Companies 

23:01 - Lessons from Investment Failures & Wins 

27:18 - Good Product-Market Fit & Launching A CPG Brand 

37:09 - Challenges and Opportunities in Cloud Kitchen 

43:47 - Trends in Health & Nutrition 

47:28 - Advice to Entrepreneurs & Where to Connect 

Connect with Cory 👇:

Websites: https://industriousfrisco.com/ & https://atgfrisco.com/

Instagram:https://www.instagram.com/atgfrisco/

YouTube: https://www.youtube.com/@Industrious_frisco

–

Check Out Eden Group:

ATG Coaching Link:https://www.atgonlinecoaching.com/?rfsn=8345396.b605ec

ATG Equipment Link:https://atgequipment.com/?rfsn=8345628.c67298

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00:00 - Introduction 

01:07 - Cory’s Journey into Fitness 

06:34 - Challenges of Transitioning Careers 

11:28 - Starting CrossFit & Opening A Gym 

16:18 - Growth and Challenges in the Gym Business 

24:36 - Navigating Pricing & Business Mistakes 

29:38 - Discovering ATG and Ben Patrick 

38:33 - Introducing Industrious Fitness Model 

47:28 - Marketing & Growth Challenges Today 

52:40 - Future Plans & Growth Goals

Today, I am joined by Level 3 ATG coach Eric William.

Eric shares how the Athletics Truth Group (ATG) is rewriting the rules of strength and pain-free movement and reinventing the boutique fitness business model.

Join me as Eric explains the problems with the current fitness model and what coaches can do to create profitable, impactful businesses.

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Connect with Eric 👇:

Website: https://bulletproofmotion.com/

LinkedIn: https://www.linkedin.com/in/eric-williams-30167057/

Instagram:https://www.instagram.com/ericwilliams195/

YouTube: https://www.youtube.com/channel/UCxQn-ASNy5t0FOMSVIFhSYg

–

Check Out Eden Group:

ATG Coaching Link:https://www.atgonlinecoaching.com/?rfsn=8345396.b605ec

ATG Equipment Link:https://atgequipment.com/?rfsn=8345628.c67298

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00:00 - Introduction

02:20 - Growing Up & Entering Fitness 

08:31 - Headaches of The Gym Business 

12:25 - ATG’s Vision 

19:54 - ATG’s Value As A Brand 

27:47 - ATG’s Value Proposition 

36:28 - Mindset for Coaches & Trainers 

41:28 - Future of Business Model 

48:42 - Looking Ahead

Success is never smooth.

Brandon Kennington, founder of BlueKube, shares with me his journey of failure, reinvention, and innovation in product development.

From blowing his first $10K investment to building multi-million-dollar businesses, Brandon's story proves that learning from failure is crucial to catapulting you to stratospheric success.

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Connect with Brandon 👇:

Website: https://bluekube.com/

LinkedIn: https://www.linkedin.com/in/brandon-kennington-7392102/

Instagram:https://www.instagram.com/BlueKubeCo/

Facebook: https://www.facebook.com/BluekubeBrands/

X: https://x.com/bluekuber

–

Check Out Eden Group:

ATG Coaching Link:https://www.atgonlinecoaching.com/?rfsn=8345396.b605ec

ATG Equipment Link:https://atgequipment.com/?rfsn=8345628.c67298

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00:00 - Introduction 

00:54 - BlueKube 

04:28 - Growing Up & Career Path 

08:25 - Founding BlueKube 

16:05 - Overcoming Failure & Trying Again 

23:28 - Make The Numbers Work 

27:11 - Product Development 

31:01 - Marketing 

38:55 - Enjoying The Process 

43:16 - Future Of BlueKube

Connect with Bojan 👇:

Website:https://atgmacedonia.com/

Instagram:https://www.instagram.com/coachdikov/?hl=en

Facebook: https://www.facebook.com/bdikov/

X: https://x.com/CoachDikov

YouTube: https://www.youtube.com/@atg_macedonia

–

Check Out Eden Group:

ATG Coaching Link:https://www.atgonlinecoaching.com/?rfsn=8345396.b605ec

ATG Equipment Link:https://atgequipment.com/?rfsn=8345628.c67298

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00:00 – Introduction 

00:49 – Meeting Ben Patrick 

07:07 – Making Fitness A Profession 

12:45 – From Renting To Owning Your Own Space 

19:28 – Business & Gym 

28:17 – Rehab Through ATG 

35:19 – Eric Williams & ATG Gyms 

38:48 – Starting Your Own Gym

Greg Jones, owner of Gracie Barra Tacoma/ Bellevue/Marysville/Renton, shares his inspiring journey from bodybuilding and sports to eventually running successful gyms.

Greg's story is full of valuable insights for those interested in the intersection of fitness, BJJ, and entrepreneurship!

Enjoy!

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Connect with Greg HERE:

Website: https://graciebarratacoma.com/

Instagram: https://www.instagram.com/coachgregjones/

Facebook: https://www.facebook.com/coachgregjones44/

LinkedIn: https://www.linkedin.com/in/greg-jones-bb863441/

–

Check Out Eden Group:

ATG Coaching Link: https://www.atgonlinecoaching.com/?rfsn=8345396.b605ec

ATG Equipment Link: https://atgequipment.com/?rfsn=8345628.c67298

—

Timestamps

00:00 – Introduction

01:07 – Getting Into Health & Wellness 

08:04 – Returning to Seattle 

15:25 – Running Gyms 

21:33 – Rejoining Gracie Barra 

30:37 – Biggest Chains In Brazilian Jiu-Jitsu 

34:00 – Role Of AI & Marketing 

43:01 – Growing The Business 

55:32 – Role & Empowering Employees 

58:00 – Vision For The Future 

01:08:13 – What A Successful Gym Looks Like