EDGE with Brandon White

EDGE with Brandon White

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EDGE with Brandon White episodes

  • How To Write a Business Plan Part 9 - Your Traction Slide | Ep. #18
    Part 9 of How to Write Your Business Plan where we build your Traction Slide.
    I give you some ideas of what traction means, and talk about ideas of what types of traction you should aim for to grow your sales.
    We've covered your elevator pitch, problem, solution, product, market size and business model slides. Now we figure out your business traction
    11 min
  • How To Write a Business Plan Part 8 - Your Business Model Slide

    Part 8 of How to Write Your Business Plan where we scope out your Business Model.

    There are a few business models and hybrids you can use in your business to make money

    We've covered your elevator pitch, problem, solution, product, and market size slides. Now we figure out your business model.

    EPISODE LINKS:

    This Business Plan series turned into a book that Brandon White wrote. AND he made it easier to do in just 11 slides.

    Buy it on Amazon for the best price

    Back of the Napkin to...Business Plan in 11 Slides
    So easy you can do it on a flight from San Francisco to New York ✈️ 

    -> https://www.amazon.com/dp/B0C1DBTDZG/

    CONNECT WITH US

    Get Your Weekly EDGE Newsletter. It's FREE.

    Bottom Line Up Front (BLUF)

    Brandon writes a weekly email newsletter called EDGE that over 22,000 people rely on for an edge to achieve their best selves in business and life.

    Content
    Brandon writes about what he knows...lessons from 2x exits, 20+ strike outs  Venture Capital, Marketing at AOL, writing a #1 Amazon Best Seller, Podcasting, Angel Investing, Philanthropy, Public service, Fitness and Peak Performance.

    Who it's for
    People that want to achieve their full potential.

    Claim your edge with others who have been getting a step ahead.

    Link to sign up: https://edge.ck.page/bea5b3fda6

    A Podcast for entrepreneurs and peak performers

    Other great podcasts worth listening:

    PRODUCTIVITY Podcast - Daily productivity tips in less than 5 minutes an episode..backed by science.

    MARKETING Podcast- The MARKETING podcast brings you marketing science, case studies that reveal successful marketing techniques and teach strategic marketing analysis where we model...

    10 min
  • How To Write a Business Plan Part 7 - Your Market Opportunity Slide

    Part 7 of How to Write Your Business Plan where I give you the method to figure out how big your market opportunity is for your business.

    This is where it starts to get exciting because we're talking about how many potential customers we have which will later tell us how much money we can make💲

    You've given your elevator pitch, set up the problem your product addresses, given a solution, talked about your product, now it's time to talk about the size of your market and how you're going to attack it.
     
    I explain exactly how to approach it and what one big mistake to avoid.

    EPISODE LINKS:

    • This Business Plan series turned into a book. AND I made it easier to build your business plan in just 11 slides.

      Buy it on Amazon for the best price

      Back of the Napkin to...Business Plan in 11 Slides
      So easy you can do it on a flight from San Francisco to New York ✈️

      -> https://www.amazon.com/dp/B0C1DBTDZG/

      Review
      "Insightful simplicity reflects mastery, and mastery is what Brandon White has achieved with his new book, Back of the Napkin to...Business Plan in 11 Slides.

      His thesis is direct, clean, and shockingly easy to follow. This compelling work expresses uniquely refreshing purity of entrepreneurial thought.

      Delivering an impactful message: keep it simple, keep it real, keep it focused. Do yourself a favor, read this book!"

      - Marty Strong, Retired Navy SEAL Leader, CEO, and best selling author of Be Nimble and Be Visionary: Strategic Leadership in the Age of Optimization

      Buy it on Amazon for the best price

      Back of the Napkin to...Business Plan in 11 Slides
      So easy you can do it on a flight from San Francisco to New York ✈️ 

      -> https://www.amazon.com/dp/B0C1DBTDZG/

    CONNECT WITH US

    Get Your Weekly EDGE Newsletter. It's FREE.

    Bottom Line Up Front (BLUF)

    Brandon writes a weekly email newsletter called EDGE that over 22,000 people rely on for an edge to achieve their best selves in business and life.

    Content
    Brandon writes about what he knows...lessons from 2x exits, 20+ strike outs  Venture Capital, Marketing at AOL, writing a #1 Amazon Best Seller, Podcasting, Angel Investing, Philanthropy, Public service, Fitness and Peak Performance.

    Who it's for
    People that want to achieve their full potential.

    Claim your edge with others who have been getting a step ahead.

    Link to sign up: https://edge.ck.page/bea5b3fda6

    A Podcast for entrepreneurs and peak performers

    Other great podcasts worth listening:

    PRODUCTIVITY Podcast - Daily productivity tips in less than 5 minutes an episode..backed by science.

    MARKETING Podcast- The MARKETING podcast brings you marketing science, case studies that reveal successful marketing techniques and teach strategic marketing analysis where we model...

    13 min
  • How To Write a Business Plan Part 6 - Your Product Slide

    Part 6 of How to Write Your Business Plan where I give you an easy to fill in the black formula to build your Product Slide.

    This is where it starts to get exciting because we're talking about our product and how it solves a problem for the customer🎉

    You've given your elevator pitch, set up the problem your product addresses, given a solution, now you show where your product or service is the solution.
     
     I explain exactly how to do it in this episode.

    EPISODE LINKS:

    • This Business Plan series turned into a book. AND I made it easier to build your business plan in just 11 slides.

      Buy it on Amazon for the best price

      Back of the Napkin to...Business Plan in 11 Slides
      So easy you can do it on a flight from San Francisco to New York ✈️

      -> https://www.amazon.com/dp/B0C1DBTDZG/

      Review
      "Insightful simplicity reflects mastery, and mastery is what Brandon White has achieved with his new book, Back of the Napkin to...Business Plan in 11 Slides.

      His thesis is direct, clean, and shockingly easy to follow. This compelling work expresses uniquely refreshing purity of entrepreneurial thought.

      Delivering an impactful message: keep it simple, keep it real, keep it focused. Do yourself a favor, read this book!"

      - Marty Strong, Retired Navy SEAL Leader, CEO, and best selling author of Be Nimble and Be Visionary: Strategic Leadership in the Age of Optimization

      Buy it on Amazon for the best price

      Back of the Napkin to...Business Plan in 11 Slides
      So easy you can do it on a flight from San Francisco to New York ✈️ 

      -> https://www.amazon.com/dp/B0C1DBTDZG/

     

    CONNECT WITH US

    Get Your Weekly EDGE Newsletter. It's FREE.

    Bottom Line Up Front (BLUF)

    Brandon writes a weekly email newsletter called EDGE that over 22,000 people rely on for an edge to achieve their best selves in business and life.

    Content
    Brandon writes about what he knows...lessons from 2x exits, 20+ strike outs  Venture Capital, Marketing at AOL, writing a #1 Amazon Best Seller, Podcasting, Angel Investing, Philanthropy, Public service, Fitness and Peak Performance.

    Who it's for
    People that want to achieve their full potential.

    Claim your edge with others who have been getting a step ahead.

    Link to sign up: https://edge.ck.page/bea5b3fda6

    A Podcast for entrepreneurs and peak performers

    Other great podcasts worth listening:

    PRODUCTIVITY Podcast - Daily productivity tips in less than 5 minutes an episode..backed by science.

    MARKETING Podcast- The MARKETING podcast brings you marketing science, case studies that reveal successful marketing techniques and teach strategic marketing analysis where we model...

    11 min
  • How To Write a Business Plan Part 5 - Your Solution Slide

    Part 5 of How to Write Your Business Plan where I give you an easy to fill in the black formula to build your Solution Slide in two shakes of a lambs tail.

    You've set things up, gave your elevator pitch, set up the problem your product addresses and now you lay down the solution.
     
     I explain exactly how to do it in this episode.
     
     Complete this slide and you're well on your way to building your business plan .

    EPISODE LINKS:

    • This Business Plan series turned into a book. AND I made it easier to build your business plan in just 11 slides.

      Buy it on Amazon for the best price

      Back of the Napkin to...Business Plan in 11 Slides
      So easy you can do it on a flight from San Francisco to New York ✈️

      -> https://www.amazon.com/dp/B0C1DBTDZG/

      Review
      "Insightful simplicity reflects mastery, and mastery is what Brandon White has achieved with his new book, Back of the Napkin to...Business Plan in 11 Slides.

      His thesis is direct, clean, and shockingly easy to follow. This compelling work expresses uniquely refreshing purity of entrepreneurial thought.

      Delivering an impactful message: keep it simple, keep it real, keep it focused. Do yourself a favor, read this book!"

      - Marty Strong, Retired Navy SEAL Leader, CEO, and best selling author of Be Nimble and Be Visionary: Strategic Leadership in the Age of Optimization

      Buy it on Amazon for the best price

      Back of the Napkin to...Business Plan in 11 Slides
      So easy you can do it on a flight from San Francisco to New York ✈️ 

      -> https://www.amazon.com/dp/B0C1DBTDZG/

    CONNECT WITH US

    Get Your Weekly EDGE Newsletter. It's FREE.

    Bottom Line Up Front (BLUF)

    Brandon writes a weekly email newsletter called EDGE that over 22,000 people rely on for an edge to achieve their best selves in business and life.

    Content
    Brandon writes about what he knows...lessons from 2x exits, 20+ strike outs  Venture Capital, Marketing at AOL, writing a #1 Amazon Best Seller, Podcasting, Angel Investing, Philanthropy, Public service, Fitness and Peak Performance.

    Who it's for
    People that want to achieve their full potential.

    Claim your edge with others who have been getting a step ahead.

    Link to sign up: https://edge.ck.page/bea5b3fda6

    A Podcast for entrepreneurs and peak performers

    Other great podcasts worth listening:

    PRODUCTIVITY Podcast - Daily productivity tips in less than 5 minutes an episode..backed by science.

    MARKETING Podcast- The MARKETING podcast brings you marketing science, case studies that reveal successful marketing techniques and teach strategic marketing analysis where we model...

    11 min
  • How To Write a Business Plan Part 4 - Your Problem Slide

    Part 4 of How to Write Your Business Plan where I give you an easy to fill in the black formula to whip out your Problem Slide in no time.

    You want to make it crystal clear to the audience you're presenting to what problem you are solving for them.
     
     You'll use this slide as a basis for your many things across your business, you're sales and marketing strategy, brand brief, PR etc...
     
     Nail this slide and you're well on your way to building your business plan!

    EPISODE LINKS:

    • This Business Plan series turned into a book. AND I made it easier to build your business plan in just 11 slides.

      Buy it on Amazon for the best price

      Back of the Napkin to...Business Plan in 11 Slides
      So easy you can do it on a flight from San Francisco to New York ✈️

      -> https://www.amazon.com/dp/B0C1DBTDZG/

      Review
      "Insightful simplicity reflects mastery, and mastery is what Brandon White has achieved with his new book, Back of the Napkin to...Business Plan in 11 Slides.

      His thesis is direct, clean, and shockingly easy to follow. This compelling work expresses uniquely refreshing purity of entrepreneurial thought.

      Delivering an impactful message: keep it simple, keep it real, keep it focused. Do yourself a favor, read this book!"

      - Marty Strong, Retired Navy SEAL Leader, CEO, and best selling author of Be Nimble and Be Visionary: Strategic Leadership in the Age of Optimization

      Buy it on Amazon for the best price

      Back of the Napkin to...Business Plan in 11 Slides
      So easy you can do it on a flight from San Francisco to New York ✈️ 

      -> https://www.amazon.com/dp/B0C1DBTDZG/

    CONNECT WITH US

    Get Your Weekly EDGE Newsletter. It's FREE.

    Bottom Line Up Front (BLUF)

    Brandon writes a weekly email newsletter called EDGE that over 22,000 people rely on for an edge to achieve their best selves in business and life.

    Content
    Brandon writes about what he knows...lessons from 2x exits, 20+ strike outs  Venture Capital, Marketing at AOL, writing a #1 Amazon Best Seller, Podcasting, Angel Investing, Philanthropy, Public service, Fitness and Peak Performance.

    Who it's for
    People that want to achieve their full potential.

    Claim your edge with others who have been getting a step ahead.

    Link to sign up: https://edge.ck.page/bea5b3fda6

    A Podcast for entrepreneurs and peak performers

    Other great podcasts worth listening:

    PRODUCTIVITY Podcast - Daily productivity tips in less than 5 minutes an episode..backed by science.

    MARKETING Podcast- The MARKETING podcast brings you marketing science, case studies that reveal successful marketing techniques and teach strategic marketing analysis where we model...

    9 min

About EDGE with Brandon White

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The EDGE brings you conversations worth listening that expand your ideas, knowledge and know how.

Previous guests include successful entrepreneurs, peak performers, authors, Emmy…

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