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On episode 128 of The Side Hustle Club Podcast, we are talking to Jennifer van Alstyne about growing your visibility and impact online:
- Why professors and academics cannot rely on their universities and instead need to build their own online presence to grow their impact and get their research to more people (This applies to even those of us who aren't in academia)
- Jennifer's experience with going viral, how she navigated the hate comments from people who disagreed with her point of view, and Jennifer's thoughts on visibility
- And other practical tips and insights to help you build your online presence
Jennifer van Alstyne helps professors feel confident when sharing their research and teaching online. She empowers academics to build the online presence you deserve through her company The Academic Designer LLC. In her Online Presence Program, Jennifer works together with professors 1:1 to create a digital presence that works for them even when they're sleeping. Jennifer van Alstyne is here to help you tell your research story through your bio, social media, and website.
Jennifer van Alstyne is a Peruvian-American poet. She lives in San Diego, California. Connect with her on social media @HigherEdPR.
Work website: https://theacademicdesigner.com
Website: https://jennifervanalstyne.com
Twitter: http://twitter.com/HigherEdPR
LinkedIn: https://www.linkedin.com/in/jennifervanalstyne/
YouTube: https://www.youtube.com/@higheredpr
On episode 127 of The Side Hustle Club Podcast, we are talking to Kathryn Morrison about how to leverage visuals in your business:
- How to use clothing and style as a way to express your brand
- Kathryn's definition of thought leadership and how to develop your own thought leadership
- Perspectives on how to navigate what people think of you when you're showing up online
- And fun conversations about Kathryn's zoom background
Kathryn is an ex-tech worker turned digital entrepreneur who explodes her corner of the internet with equal parts cosmic rainbows and super strategic business building guidance. People come to her to build businesses that are equal parts intuition and logic, structure and flow, creative and strategic. Think like if a yogi, Lady Gaga, and Warren Buffett had a baby. You can find her at www.kathrynmorrisoncoaching.com or on Instagram @kathrynmorrisoncoaching, or find her on her podcast "Ascension Through Entrepreneurship" on your favorite podcast platform.
On episode 126 of The Side Hustle Club Podcast:
- Comparisons with other coaches who are signing clients and now you feel behind
- Why comparisons are so common and natural among coaches and entrepreneurs
- 4 Tips on managing the negative emotions or thoughts that arise when you compare
Connect with Cheryl Lau
Website: https://cheryllau.com/
YouTube: https://www.youtube.com/@cheryltheory
Newsletter: https://cheryllau.com/email
Instagram: https://www.instagram.com/cheryltheory
LinkedIn: https://www.linkedin.com/in/cheryllau
Free Resource for Entrepreneurs
THE AUDIT: Build a differentiated and timeless body of work
- Audit 9 different parts of your body of work
- Identify the specific areas you can improve on right away to set your business apart from the rest
Get the Audit here: https://cheryllau.com/audit
Contact
Please email [email protected] for business inquiries.
On episode 125 of The Side Hustle Club Pocdast:
- What to do: Making decisions on your bare minimum plan for your business
- How to think: Managing your thoughts and emotions, and your entrepreneurial identity
- Skill 1: Thought leadership and 7 questions to explore to start honing in on your thought leadership
- Skill 2: Soft launching and what this could look like in terms of content for your business
- Skill 3: Brand and where are external influences unknowingly influencing the way you show up
Connect with Cheryl Lau
Website: https://cheryllau.com/
YouTube: https://www.youtube.com/@cheryltheory
Newsletter: https://cheryllau.com/email
Instagram: https://www.instagram.com/cheryltheory
LinkedIn: https://www.linkedin.com/in/cheryllau
Free Resource for Entrepreneurs
THE AUDIT: Build a differentiated and timeless body of work
- Audit 9 different parts of your body of work
- Identify the specific areas you can improve on right away to set your business apart from the rest
Get the Audit here: https://cheryllau.com/audit
Contact
Please email [email protected] for business inquiries.
For the full webinar experience, please watch the training with the slide deck at https://cheryltheory.lpages.co/cheryltheorywebinar/
You can also access the PDF summary of the Q&A component of the live webinar at https://cheryltheory.lpages.co/cheryltheorywebinar/
P.S. If you found value from this webinar, please take a photo or boomerang and share it on Instagram stories (and tag @cheryltheory!) :)
Connect with Cheryl Lau
Website: https://cheryllau.com/
YouTube: https://www.youtube.com/@cheryltheory
Newsletter: https://cheryllau.com/email
Instagram: https://www.instagram.com/cheryltheory
LinkedIn: https://www.linkedin.com/in/cheryllau
Free Resource for Entrepreneurs
THE AUDIT: Build a differentiated and timeless body of work
- Audit 9 different parts of your body of work
- Identify the specific areas you can improve on right away to set your business apart from the rest
Get the Audit here: https://cheryllau.com/audit
Contact
Please email [email protected] for business inquiries.
On episode 123 of The Side Hustle Club Podcast:
- Do you really care about being an entrepreneur?
- Sharpen certain business skills and learn to do them really, really well
- You're allowed to struggle, even if you're full time in your business
- It's natural and very, very common to want to quit your business
Connect with Cheryl Lau
Website: https://cheryllau.com/
YouTube: https://www.youtube.com/@cheryltheory
Newsletter: https://cheryllau.com/email
Instagram: https://www.instagram.com/cheryltheory
LinkedIn: https://www.linkedin.com/in/cheryllau
Free Resource for Entrepreneurs
THE AUDIT: Build a differentiated and timeless body of work
- Audit 9 different parts of your body of work
- Identify the specific areas you can improve on right away to set your business apart from the rest
Get the Audit here: https://cheryllau.com/audit
Contact
Please email [email protected] for business inquiries.
For the full webinar experience, please watch the training with the slide deck at https://cheryltheory.lpages.co/webinar/
You can also access the PDF summary of the Q&A component of the live webinar at https://cheryltheory.lpages.co/webinar/
P.S. If you found value from this webinar, please take a photo or boomerang and share it on Instagram stories (and tag @cheryltheory!) :)
Connect with Cheryl Lau
Website: https://cheryllau.com/
YouTube: https://www.youtube.com/@cheryltheory
Newsletter: https://cheryllau.com/email
Instagram: https://www.instagram.com/cheryltheory
LinkedIn: https://www.linkedin.com/in/cheryllau
Free Resource for Entrepreneurs
THE AUDIT: Build a differentiated and timeless body of work
- Audit 9 different parts of your body of work
- Identify the specific areas you can improve on right away to set your business apart from the rest
Get the Audit here: https://cheryllau.com/audit
Contact
Please email [email protected] for business inquiries.
On episode 121 of The Side Hustle Club Podcast:
- Developing an opinion and trusting your own voice, ideas, and perspectives
- Learning from others without losing your own voice
- Three practical tips to help inspire your creativity in your content & marketing
Connect with Cheryl Lau
Website: https://cheryllau.com/
YouTube: https://www.youtube.com/@cheryltheory
Newsletter: https://cheryllau.com/email
Instagram: https://www.instagram.com/cheryltheory
LinkedIn: https://www.linkedin.com/in/cheryllau
Free Resource for Entrepreneurs
THE AUDIT: Build a differentiated and timeless body of work
- Audit 9 different parts of your body of work
- Identify the specific areas you can improve on right away to set your business apart from the rest
Get the Audit here: https://cheryllau.com/audit
Contact
Please email [email protected] for business inquiries.
On episode 120 of The Side Hustle Club Podcast:
- Examples of small daily lifestyle decisions and changes you could implement on to create your dream life, today (and some of my examples)
- Evaluating your business and being willing to make decisions that are aligned with how you want to grow a business you're proud of (and some of my examples)
Connect with Cheryl Lau
Website: https://cheryllau.com/
YouTube: https://www.youtube.com/@cheryltheory
Newsletter: https://cheryllau.com/email
Instagram: https://www.instagram.com/cheryltheory
LinkedIn: https://www.linkedin.com/in/cheryllau
Free Resource for Entrepreneurs
THE AUDIT: Build a differentiated and timeless body of work
- Audit 9 different parts of your body of work
- Identify the specific areas you can improve on right away to set your business apart from the rest
Get the Audit here: https://cheryllau.com/audit
Contact
Please email [email protected] for business inquiries.
In this episode, we'll be talking about:
THE SIDE HUSTLE CLUB HYBRID 1:1 + COMMUNITY PROGRAM:
Sign Clients by Becoming Known for Your Unique Thought Leadership, Soft Launching, & Doing it on Top of a Full-Time Job
For details and to apply https://cheryltheory.com/program/
BRAND NEW WEBINAR: https://cheryltheory.lpages.co/webinar
INSTAGRAM: @cheryltheory
LINKEDIN: Cheryl Lau
WEBSITE: www.cheryltheory.com
EMAIL NEWSLETTER: https://cheryltheory.lpages.co/email/
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