VISION THROUGH THE PRISM OF ARTS AND CULTURE. Elaine Bedell has been the Chief Executive of the UK’s largest arts centre, London’s Southbank Centre, since 2017. She has extensive experience as a leader in the creative industries. She was a Trustee of the V&A, is on the Council of Creative UK (which represents the UK’s creative industries) and is a Trustee of The Yard theatre in East London. Previously Elaine worked in senior roles in television. She was Controller of Entertainment at the BBC, moving across to ITV as Director of Entertainment and Comedy in 2009. Elaine has won a BAFTA and a British Comedy Award, and served as Executive Chair of the Edinburgh International TV Festival for four years.