Experience the wisdom of Shane Coleman as he steps up to the mic bringing a lifetime of towing and recovery expertise. His voice resonates with the passion of a second-generation towperson, now a beacon for an industry striving towards unparalleled professionalism and safety. As weather calamities like the recent Ice and Snow Storm challenge the towing landscape, Shane's guidance becomes a torch in the night, illuminating the path for countless professionals eager to grow and adapt. 

This episode isn't just a casual chat; it's a masterclass in continuous learning with ERSCA leading the charge. Shane walks us through the Essentials of Standard Duty Towing and Recovery, a program embodying ERSCA's philosophy of ongoing education as a foundational pillar for the towing industry. It's about sharpening skills, embracing advancements, and, most importantly, fostering a culture where safety and professional development are not just aspirations but expectations for every towing and recovery operator.

And if that's not enough to rev your engines, dive into the groundbreaking Train the Trainer program that Shane champions. It's transforming experienced professionals into trainers who can mold the next generation of industry leaders. Just as Tony Robbins crafts master trainers, this initiative ensures that the towing and recovery industry is not left in the dust of complacency but speeds ahead with rigor and respect. Take it from Shane: every operation, every recovery, is a chance to showcase the high standards that should define the industry. Join us and become part of the movement setting the bar for professionalism on the roads.