Engage And Thrive || EAT with Taelon

By Taelon

Engage And Thrive (EAT) is a dynamic digital video first series solo hosted by myself, Taelon, diving into modern business strategies, digital marketing, and entrepreneurial success. Each episode debu... more

· Business

Download on the App Store

Download on the App Store

Get it on Google Play

FAQs about Engage And Thrive || EAT with Taelon:

How many episodes does Engage And Thrive || EAT with Taelon have?

The podcast currently has 83 episodes available.

Engage And Thrive || EAT with Taelon episodes:

May 09, 2024What We Offer Is So Unique That We Don't Have Any Competitors 😮‍💨
In this podcast episode of Engage And Thrive, also known as EAT With Taelon, we discuss how competition exists in every market—whether you see it or not. No business is truly without competitors, and recognising them is key to staying ahead. This episode covers essential tips to help you identify and understand your competition. Future episodes will dive deeper into areas such as measuring KPIs, generating ideas, and adapting to market trends. Don’t forget to follow along for more insights to keep your business competitive!
Got a myth to bust? Send it my way!⁠⁠⁠
Vocab:⁠⁠⁠⁠📝
ROI - Return On Investment
SWOT - Strenght, Weakness, Opportunity, Threat
PESTLE - Political, Economical, Social, Technological, Legal, Environmental
LTV - Customer Lifetime Value
KPI - Key Performance Indicator
CVR - Conversion Rate
USP - Unique Selling point (yes I did forget to mention it at the beginning)
-----------------------------------
Key timestamps 🎯
(00:00) Misconception
(00:14) EAT
(00:54) Who is a competitor
(01:59) Vocabs
(03:37) Number One - Competitor Analysis
(04:32) Number Two - Your USP
(06:13) Number Three - Future readiness
(08:10) Final comment
-----------------------------------
Let’s thrive together 🖤
⁠⁠Watch on YouTube⁠⁠
⁠⁠Connect with me on LinkedIn⁠⁠
⁠⁠Follow me on Facebook⁠⁠
⁠⁠Follow me on Instagram⁠⁠
⁠⁠Want to explore a collaboration?⁠⁠
⁠⁠Sign up to Curious Chronicles monthly newsletter⁠⁠
...more
9min
May 02, 2024Tagging And Tracking Are Only Relevant For Digital Marketing Activities, Not For Real-Life Activities ☝️
In this podcast episode of Engage And Thrive, also known as EAT With Taelon, where we hare insights on tagging and tracking offline marketing activities. Offline marketing is often he hardest—and most expensive—aspect to manage, but with the right strategies, you can measure its impact effectively. This episode provides essential tips to get you started, including ways to track offline efforts with tools like QR codes, campaign-specific landing pages, and branded SWAG. Future episodes will explore these areas in greater detail, so stay tuned for more actionable insights!
⁠⁠⁠Got a myth to bust? Send it my way!⁠⁠⁠
Vocab:⁠⁠⁠⁠📝⁠
UTM - Urchin Tracking Module
ROI - Return On
GA - Google Analytics
CPA - Cost Per Acquisition
QR - Quick Response
CPL - Cost Per Lead
-----------------------------------
Key timestamps 🎯
(00:00) Misconception
(00:12) EAT
(00:52) Clarify offline marketing
(01:48) Vocabs
(02:53) Number One: Always TRY
(08:03) Bonus Tip
(08:22) For consideration
(09:31) Final comment
-----------------------------------
Let’s thrive together 🖤
⁠⁠Watch on YouTube⁠⁠
⁠⁠Connect with me on LinkedIn⁠⁠
⁠⁠Follow me on Facebook⁠⁠
⁠⁠Follow me on Instagram⁠⁠
⁠⁠Want to explore a collaboration?⁠⁠
⁠⁠Sign up to Curious Chronicles monthly newsletter⁠
...more
10min
April 25, 2024B2B Marketing Needs To Be Corporate And Cannot Be Creative 🥴
In this podcast episode of Engage And Thrive, also known as EAT With Taelon, where we tackle the myth that B2B marketing lacks creativity. In this episode, we uncover how B2B marketing can be just as innovative and engaging as B2C. The B2B space, while often seen as traditional, is ripe for disruption through imaginative strategies that still resonate with human decision-makers.
Got a myth to bust? Send it my way!⁠⁠⁠
Vocab:⁠⁠⁠⁠📝⁠
B2B - Business to Business
B2C - Business to Consumer
-----------------------------------
Key timestamps 🎯
(00:00) Misconception
(00:12) EAT
(00:45) Debunking
(02:39) Vocabs
(03:51) Number One - Brand Identity
(04:11) Number Two - Target Audience
(05:41) Number Three - Trust and Credibility
(07:00) Number Four - Customer Journey
-----------------------------------
Let’s thrive together 🖤
⁠⁠Watch on YouTube⁠⁠
⁠⁠Connect with me on LinkedIn⁠⁠
⁠⁠Follow me on Facebook⁠⁠
⁠⁠Follow me on Instagram⁠⁠
⁠⁠Want to explore a collaboration?⁠⁠
⁠⁠Sign up to Curious Chronicles monthly newsletter⁠⁠
...more
10min
April 18, 2024Email Marketing Is Completely Dead 😵
In this podcast episode of Engage And Thrive, also known as EAT With Taelon! Today, we delve into the cornerstone of every successful business—understanding your Customer Profiles. Accurate customer profiles are essential for creating marketing and business strategies that truly resonate. In this episode, we share real-life examples and actionable tips to help you craft personas that align perfectly with your audience.Understanding your target customer is crucial for tailoring your strategies effectively, setting the stage for unparalleled growth and engagement. Follow along for insights that will elevate your business to the next level!
Got a myth to bust? Send it my way!⁠⁠⁠
Vocab:⁠⁠⁠⁠📝⁠
CTR - Click Thru Rate
Open Rate
CTA - Call To Action
A/B testing
GDPR - General Data Protection Regulation, EU policy
-----------------------------------
Key timestamps 🎯
(00:00) Misconception
(00:14) EAT
(00:45) Debunking
(01:57) Vocabs
(03:41) Number One - Quality
(04:11) Number Two - Segmentation
(05:41) Number Three - Consistency
(07:00) Number Four - Automation
-----------------------------------
Let’s thrive together 🖤
⁠⁠Watch on YouTube⁠⁠
⁠⁠Connect with me on LinkedIn⁠⁠
⁠⁠Follow me on Facebook⁠⁠
⁠⁠Follow me on Instagram⁠⁠
⁠⁠Want to explore a collaboration?⁠⁠
⁠⁠Sign up to Curious Chronicles monthly newsletter⁠⁠
...more
9min
April 16, 2024 TRAILER || Engage And Thrive (EAT) hosted By Taelon
...more
2min
April 11, 2024Data Is Time-Consuming, And We Don't Have That Kind Of Time To Review And Analyse 🫨
In this podcast episode of Engage And Thrive, also known as EAT With Taelon, we dive into the transformative power of business and marketing data analysis. Discover how to decode data, grasp its importance, and use it as a critical tool to drive business success. This episode provides the foundational steps to help you get started, with future episodes focusing on advanced topics such as data extraction, setting benchmarks, and defining achievable goals. Stay tuned for more strategies to optimise your business growth!
⁠⁠⁠Got a myth to bust? Send it my way!⁠⁠⁠
Vocab:⁠⁠⁠⁠📝⁠
MQL - Marketing Qualified Lead
SQL - Sales Qualified Lead
ROI - Return On Investment
KPI - Key Performance Indicators
CRM - Customer Relationship Management
CPA - Cost Per Acquisition
-----------------------------------
Key timestamps 🎯
(00:00) Misconception
(00:17) EAT
(02:05) Vocabs
(04:12) Number One - Terminology
(06:14) Number Two - Frequency
(08:21) Number Three - Learn
-----------------------------------
Let’s thrive together 🖤
⁠⁠Watch on YouTube⁠⁠
⁠⁠Connect with me on LinkedIn⁠⁠
⁠⁠Follow me on Facebook⁠⁠
⁠⁠Follow me on Instagram⁠⁠
⁠⁠Want to explore a collaboration?⁠⁠
⁠⁠Sign up to Curious Chronicles monthly newsletter⁠⁠
...more
10min
April 11, 2024I Don't Need A Go-To-Market Strategy, I'm Just Going To Launch And See What Happens 🤠
In this podcast episode of Engage And Thrive —also known as EAT With Taelon—we unpack the essentials of a successful Go-To-Market (GTM) strategy. From understanding your target audience to refining your tactics after launch, we cover the key steps to ensure your product or service makes a strong impact. Whether you’re a startup or an established business, these insights will help you stand out in the market and drive success. This episode focuses on the foundational elements of a GTM strategy, with future episodes diving deeper into topics such as targeting active versus passive audiences and platform-specific approaches. Stay tuned for more!⁠⁠⁠
Got a myth to bust? Send it my way!
Vocab:⁠⁠⁠⁠📝⁠
GTM - Go To Market
ROI - Return On Investment
CTA - Call To Action
KPI - Key Performance Indicators
CRM - Customer Relationship Management
-----------------------------------
Key timestamps 🎯
(00:00) Misconception
(00:15) EAT
(02:04) Vocabs
(02:48) Number One - Customer & Market
(03:21) Number Two - Strategic Planning
(04:57) Number Three - Execute & Optimise
-----------------------------------
Let’s thrive together 🖤
⁠⁠Watch on YouTube⁠⁠
⁠⁠Connect with me on LinkedIn⁠⁠
⁠⁠Follow me on Facebook⁠⁠
⁠⁠Follow me on Instagram⁠⁠
⁠⁠Want to explore a collaboration?⁠⁠
⁠⁠Sign up to Curious Chronicles monthly newsletter⁠⁠
...more
7min
April 11, 2024Ads Don’t Work On Me, That Means My Business Doesn’t Need Ads 🤔
In this podcast episode of Engage And Thrive—also known as EAT With Taelon—we delve into the fascinating world of advertising campaigns. While organic content is valuable, ads offer a unique ability to captivate audiences and deliver measurable results. We uncover the essentials of crafting impactful campaigns, from targeting strategies to creative elements, and explain why ads are a critical part of any marketing plan. This episode covers the foundational elements of advertising, with future episodes exploring advanced topics like targeting active versus passive audiences and platform-specific strategies. Be sure to follow for more insights!
⁠⁠⁠Got a myth to bust? Send it my way!⁠⁠⁠
Vocab:⁠⁠⁠📝⁠
A/B Testing
CTR - Click Thru Rate
CPA - Cost Per Acquistion
-----------------------------------
Key takeaways 🎯
(00:00) Assumption
(00:14) EAT
(02:04) Acryonms
(03:45) Number One - Ownership
(04:40) Number Two - Customer Journey
(05:52) Number Three - Assets & content
-----------------------------------
Let’s thrive together 🖤
⁠⁠Watch on YouTube⁠⁠
⁠⁠Connect with me on LinkedIn⁠⁠
⁠⁠Follow me on Facebook⁠⁠
⁠⁠Follow me on Instagram⁠⁠
⁠⁠Want to explore a collaboration?⁠⁠
⁠⁠Sign up to Curious Chronicles monthly newsletter⁠⁠
...more
10min
April 11, 2024We're On Social Media, We Don't Need A Website 🫠
In this podcast episode of Engage And Thrive—also known as EAT With Taelon—we’re addressing the misconception that social media has made websites obsolete. While social media is vital, a website remains the cornerstone of a strong online presence. We explore why a dedicated website is crucial for reaching your target audience, building credibility, and driving business growth. Learn how to integrate your website with social media for a comprehensive digital strategy that sets your business apart.
⁠⁠⁠Got a myth to bust? Send it my way!⁠⁠⁠
Vocab:⁠⁠⁠⁠📝⁠
SEO - Search Engine Optimisation
SEM - Search Engine Marketing
UX - User Experience
UI - User Interface
GA - Google Analytics
CMS - Content Management System
-----------------------------------
Key timestamps 🎯
(00:00) Misconception
(00:15) EAT
(01:16) Websites are a business' heart
(01:35) Vocabs
(02:26) Number One - Ownership
(03:14) Number Two - Experience
(04:13) Number Three - Reach
(05:20) Wrap up
-----------------------------------
Let’s thrive together 🖤
⁠⁠Watch on YouTube⁠⁠
⁠⁠Connect with me on LinkedIn⁠⁠
⁠⁠Follow me on Facebook⁠⁠
⁠⁠Follow me on Instagram⁠⁠
⁠⁠Want to explore a collaboration?⁠⁠
⁠⁠Sign up to Curious Chronicles monthly newsletter⁠⁠
...more
6min
April 11, 2024I Don't Need A Business Plan Because It's All In My Head 🤯
In this podcast episode of Engage And Thrive —also known as EAT With Taelon—we challenge the idea that a business plan is just a formality. A business plan is a powerful tool for setting your goals, defining strategies, and staying on track in a competitive marketplace. Learn how a strategic business plan can be the difference between thriving and struggling, ensuring clarity and focus as you build your success story. Whether you're a seasoned entrepreneur or just starting out, having a well-crafted business plan is essential for setting clear goals, defining strategies, and securing long-term success. In this episode, I'll challenge why business plans are more than just a formality – they're a strategic roadmap that can mean the difference between thriving and merely surviving in today's competitive landscape.⁠⁠⁠
Got a myth to bust? Send it my way!⁠⁠⁠
Vocab:⁠⁠⁠⁠📝⁠
SWOT - Strength, Weakness, Opportunity, Threat
ROI - Return On Investment
KPI - Key Performance Indicator
CAGR - Compound Annual Growth Rate
USP - Unique Selling Point
UVP - Unique Value Proposition
-----------------------------------
Key timestamps 🎯
(00:00) Misconception
(00:11) EAT
(01:03) The REAL Importance of a Business Plan
(02:10) Vocabs
(04:14) Number One - Overview
(05:10) Number Two - Analysis
(06:18) Number Three - Marketing & Sales
(07:38) Number Four - Operational
(08:36) Number Five - Financials
-----------------------------------
Let’s thrive together 🖤
⁠⁠Watch on YouTube⁠⁠
⁠⁠Connect with me on LinkedIn⁠⁠
⁠⁠Follow me on Facebook⁠⁠
⁠⁠Follow me on Instagram⁠⁠
⁠⁠Want to explore a collaboration?⁠⁠
⁠⁠Sign up to Curious Chronicles monthly newsletter⁠⁠
...more
11min

FAQs about Engage And Thrive || EAT with Taelon:

How many episodes does Engage And Thrive || EAT with Taelon have?

The podcast currently has 83 episodes available.