Wide ranging conversation on low cost, high return marketing tactics and how to think about return on investment in marketing.

B Corp is a voluntary certification for "triple bottom-line" companies representing excellence in people, profits and the environment. Gregg interviews Dan Osusky, EDU Specialist with B Corporation on how Career Schools can benefit from this certification.

Gregg gives an overview of the upcoming Gainful Employment regulatory changes and how probation will effect marketing.

Gregg Meiklejohn facilitates a panel discussion on systemizing admissions processes. Guest panelist are Tash Uray, Senior Process Improvement Expert; Joe Girard, Director of the Admissions Performance Institute; and Jim Paris, Senior VP Admissions.

An overview of the Virtual Admissions Adviser admissions automation software.

Gregg Meiklejohn and Joe Girard of Enrollment Resources, and Martin Lind of Velocify, share new research on the Admissions tactics of Non-Profit and For-Profit Schools. Also available as a Video Webinar: https://vimeo.com/143765486

Gregg Meiklejohn & Shane Sparks are joined by Martin Lind, EDU Vertical Manager at Velocify, to share new research on better recruiting strategies. This is also available as a video webinar at: https://vimeo.com/143561333

The guys recap APSCU 2014 and the overall state of the for-profit Career College sector.

Shane Sparks, Gregg Meiklejohn and guest Dr Rita Girondi, President of Training Masters talk about how to take regulatory constraints and turn the into a competitive advantage.

Gregg & Shane lead a discussion on how schools can improve the student experience to delivery greater value. Guest panelists Richard Hansberger, VP Business Development, Nuts & Bolts; and Colin Wilson, National Sales Rep, Nuts & Bolts, share their unique perspective on how to improve the educational "product".