Ready or not, a recession is hitting the US. With costs of goods on the rise and margins decreasing for brands and retailers, what can influencers expect as we move into the second half of 2022 and beyond? Sonia and Harley chat about how to be prepared, what to expect and break out recent examples in economic uncertainty regarding Amazon Prime Day and Nordstrom Semi-Annual Sale. Thanks

Timestamps:

• [0:53] If you like it, like it.
• [4:02] Influencer marketing is not recession proof. 
• [6:35] Prime Day and Nordstrom's Semi-Annual sale. 
• [11:23] Buying from smaller creators.
• [15:44] Conscious consumption.
• [18:21] Is Amazon worth the time?
• [21:55] Does your rate mean less at this point?
• [25:02] Key takeaways.

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Find Harley:

IG: @theharleyjordan
Website: theharleyjordan.com

Find Sonia:
IG: @Sonia.elyss
Website: www.soniaelyss.com

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