Contests and giveaways are great ways to give your brand a much-needed boost in terms of marketing points. But, it’s important to know the difference between the two, and what can be done to increase your likelihood of turning entrants into staying customers.

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Elon Musk sending crash dummy Starman in a Tesla Roadster to space might innocently be one of the weirdest things to happen in this generation. But after two years of exploring infinity and beyond, where exactly is our favorite space tourist and his fancy vehicle? Turns out, there’s a way to find out. Kind of.

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In the future, people will want all the benefits of modern technology but without all the cluttered and complex gadgetry that we have today. This is according to Christine MacNulty, a tech forecaster and presenter of ‘Tomorrow’s World’ in 1989. Just how far off are we from predictions 30 years ago? We find out.

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Recently, there have been a number of predictions that by the year 2020, the majority of Millennials will no longer be in an office job, instead choosing the life of a freelancer. Why would this generation leave a cushy, guaranteed paycheck from a corporate career to go and do odd jobs and contracted work on their own?

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A YouTuber faked his girlfriend’s death for views. Now they’re having a very public breakup.

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Back in 2014, Salon wrote a piece about “Invisibles”, ie people who lead a rich and fulfilling life without the fame and popularity that so many others crave. As more and more “content creators” go out of their way to gain notoriety, it’s important to reflect on pieces like Salon’s to gauge the importance of fame and popularity to one’s business. 

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We’re at a point in history where almost every detail of our lives is being documented, whether we want it to be or not. How much control over what is being shared in the office or on social media do we really have any more? Has the documentation of our lives become an ‘opt out’ situation rather than an ‘opt in’? And when does sharing become over-sharing?

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Reskilling is becoming a necessity for those who want to keep up with the ever-growing technological landscape. While it’s not unusual for employees to stay in a position for decades with the same skills, it’s no secret that the ones who upgrade themselves find more opportunities and are even able to hop across different industries. But how can employers discern who should be given the resources to upskill? Are all employees up for the upgrade?

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Every generation approaches the workplace differently. While talk over the last decade has largely focused on understanding the work habits and attitudes of Millennials, it’s already time to move on. Generation Z's, the group born after the Millennials, are entering their early adult years and starting their young careers. For some companies, they see this particular generation as an information goldmine - highly opinionated and proactive in the fight for social and environmental change. 

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Money is a core component of adulting. But why is it that some people seem to have a grasp on their finances, while others feel like there’s never enough to go around? Wrong advice, money myths, and financial misconceptions can all lead to an unhealthy bank balance, which is why it’s important to tell fact from fiction when it comes to cash. 

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