Entertainment research powerhouse Kevin Goetz, founder and CEO of Screen Engine, reveals behind-the-scenes strategies Hollywood uses to create hit films. Goetz breaks down insights from his new book, How to Score in Hollywood: Secrets to Success in the Movie Business, explaining how audience testing, smart budgeting, and data-driven storytelling shape the movies we love.

Heather dives into Goetz’s decades of experience testing more than 5,000 movies, consulting for major studios, and helping guide box-office successes by aligning creative instincts with what audiences truly want. If you’ve ever wondered why some films soar while others stumble, or how streamers and theaters decide what gets made, this episode pulls back the curtain.

Perfect for filmmakers, entertainment fans, and anyone curious about Hollywood’s inner workings, this conversation offers a rare look at the business of storytelling — from the first spark of an idea to the final cut. 

Don't forget to subscribe to Entertain Me and follow Heather Brooker on Instagram @theheatherbrooker.

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KFI's entertainment reporter Heather Brooker breaks down the biggest new releases hitting theaters this weekend — from the pulse-pounding action of Predator: Badlands, to the psychological thrills of Christy, and the haunting heartbreak of Die My Love. Hear what’s worth your bucks, and what might be better left for streaming in this week’s Entertain Me segment on Gary and Shannon.

 

Don't forget to follow Heather on Instagram @theheatherbrooker

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Music’s biggest night is coming to Los Angeles. From Soundgarden and Outkast to Cyndi Lauper, The White Stripes, Joe Cocker, and Salt-N-Pepa, the 2025 Rock & Roll Hall of Fame Induction Ceremony celebrates the spirit of rock — in all its forms.
KFI's Heather Brooker sits down with John Sykes, President of iHeartMedia Entertainment Enterprises and Chair of the Rock and Roll Hall of Fame, to talk about this year’s powerhouse class, the growing role of Los Angeles as a permanent home for the ceremony, and how the Hall is redefining what it means to be a rock legend in a new generation. From Doja Cat to Elton John, Olivia Rodrigo to Brandi Carlile, Sykes shares behind-the-scenes details on the collaborations, tributes, and surprises fans can expect from the Peacock Theater this Saturday night.

 

Don't forget to subscribe to Entertain Me and follow Heather on Instagram @theheatherbrooker!

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The Dodgers have done it again — back-to-back World Series champions! AM 570 LA Sports reporter and Dodger Talk host David Vassegh joins KFI's Heather Brooker to break down the emotional Game 7 finish in Toronto, what set this team apart, and how Los Angeles is preparing to celebrate. From clubhouse reaction to parade day logistics, David shares exclusive insights from behind the scenes and what this victory means for the city and its fans.

Don't forget to subscribe to Entertain Me and follow Heather on Instagram @theheatherbrooker.

The Weasley twins are back and they’re serving up serious baking magic! James and Oliver Phelps join Heather Brooker to talk about Harry Potter: Wizards of Baking – Chapter Two, returning to Food Network this holiday season. The brothers share behind-the-scenes secrets, new enchanted challenges, and how the spirit of Hogwarts comes alive in the kitchen. Plus, hear how guest stars from the films add extra magic (and mischief!) to the competition.

Don't forget to subscribe to Entertain Me and follow Heather on Instagram @theheatherbrooker.

It’s Halloween at the movies, but this year, the scariest thing might be the lack of new releases. KFI's Heather Brooker breaks down what’s (not) opening at the box office this spooky weekend, from Black Phone 2’s haunting hold to Netflix’s re-release of Kpop Demon Hunters and Yorgos Lanthimos’ Bugonia expanding nationwide. Plus, stay tuned for our countdown of the Top 10 Horror Movies of All Time with Gary and Shannon!

Don't forget to subscribe to Entertain Me and follow Heather on Instagram @theheatherbrooker.

This week, KFI's Heather Brooker dives into Deliver Me From Nowhere, the highly anticipated Bruce Springsteen biopic starring Jeremy Allen White as The Boss; Blue Moon, a haunting romantic thriller set under lunar light; and Bugonia, a wild sci-fi satire about friendship, rebellion, and… alien beekeeping? From rock ‘n’ roll roots to surreal adventures, Heather breaks down what’s worth watching and why these films are buzzing with Oscar potential. Catch her full reviews on The Gary and Shannon Show on KFI AM 640 and streaming wherever you get your podcasts.

Follow Heather on Instagram @theheatherbrooker. And catch her upcoming show at The Ice House Comedy Club on 10/30 with Bleep Comedy.

KFI's Heather Brooker breaks down this weekend’s biggest movie moments on the Gary and Shannon show, from Aziz Ansari’s ambitious satire “Good Fortune” with Seth Rogen and Keanu Reeves, to the chilling sequel “The Black Phone 2,” and the emotional drama “After the Hunt.” 

Plus, AMC Theatres is honoring the late Diane Keaton with a special retrospective of her most beloved films. Heather shares what’s worth your time, what misses the mark, and why Hollywood’s balancing act between heart and humor is harder than ever.

Don't forget to subscribe to Entertain Me and follow Heather on Instagram @theheatherbrooker.

FilmLA’s latest report shows on-location filming in Greater Los Angeles dropped 13 percent in the third quarter compared to last year. The city logged just over 4,300 shoot days, with the steepest declines in television and commercial work.

But there are signs of a rebound thanks to California’s newly expanded Film and Television Tax Credit Program, which has already approved 22 new projects — most of them set to film in the L.A. area.

FilmLA’s Philip Sokoloski spoke with KFI's Heather Brooker on Entertain Me and says the impact of these incentives will take time to show, but early calls from productions are a positive sign for Hollywood’s recovery.

Heather Brooker dives into a jam-packed weekend of film debuts on Gary and Shannon! First up, Tron: Ares, Disney’s dazzling new sci-fi adventure that’s bringing AI to life and rocking your emo face (and possibly your neural networks) off with a Nine Inch Nails soundtrack.

Then, we unpack the true-crime caper Roofman starring Channing Tatum and Kirsten Dunst. And revisit the bold revival of Kiss of the Spider Woman starring Jennifer Lopez.  Which one are you seeing this weekend?

Don't forget to catch Heather on Oct. 18 and Oct. 30 at the Ice House Comedy Club in Pasadena and follow her on Instagram @theheatherbrooker.