Entrepreneur Perspectives

Introducing your communication and small business expert. Our guest today is Cynthia Kay. Cynthia is a known speaker, author, and communicator. She is also a spokesperson for small business and is the President of Cynthia Kay and Company -- a video production company located in Grand Rapids, Michigan. 

Her expertise for conference events includes communication makeovers, leadership, corporate video production, presentation and media training. She even creates customized presentations on a variety of topics for groups, networks, events, and businesses. You can schedule Cynthia to speak or host a workshop at your next event by visiting cynthiakaybiz.com. 

You will hear Cynthia and I discuss these 5 topics and more: 

4:50 | The National Small Business Association (NSBA) 

17:40 | Hiring 

24:55 | The importance of video 

34:30 | Event speaking 

42:10 | Her dad, the dry cleaner 

The post EP039: Perspectives on Small Business with Cynthia Kay appeared first on KazSource.

Former Ohio State Buckeyes college basketball coach leads, inspires, and story-tells. Our guest today is Alan Major. Alan is a college basketball coach, speaker, and author. Alan has coached at UNC Charlotte, The Ohio State University, Xavier University, University of the Pacific, and California Lutheran University. Coach Major currently lives in Indianapolis and is seeking a new coaching gig.  

Alan Major, a veteran leader both on and off the court, has played a key role in successful programs for over two decades. His philosophy is based on empowerment, professionalism, and motivation, and he has helped shape scores of young men and colleagues alike toward personal and collective victories. 

Whether as a coach, a speaker or a leader, one thing remains unchanged: his relentless drive and clarity of vision. With Alan's experience on the court, he loves sharing his story, journey, and life lessons from the game of basketball. 

The post EP038: Perspectives on Loving the Game with College Basketball Coach Alan Major appeared first on KazSource.

Confronting the Facebook privacy breach that shook the social media world.

We are back with a March Madness episode today. And with the theme of 3 pointers in college basketball, we are going to stick to 3 topics for this freestyle episode. We will take on conversation topics that we have been having this past week. We bring these conversations to you as we believe they can help any business owner or entrepreneur.  

In this episode, we discuss Facebook privacy, Snapchat as a communication tool, and John’s crazy college/work life. 

John joins Eric live from Western Carolina University. 

0:50: Facebook privacy leak and what you can do about it. 

12:04: Using Snapchat as a way to communicate internally 

23:25: John’s story about working while in college 

The post EP037: Perspectives on Facebook Privacy appeared first on KazSource.

Planning for business and planning for events. Our guest today is Tonya Terry. Tonya is the owner of Tonya Nicole Event Planning, BalloonZ, and co-owner of Two The Tee Party Planning. Tonya currently lives in Raleigh, North Carolina and is the mother of three young children.

Tonya brings incredible experience in the event planning world. Any entrepreneur can learn from Tonya as she is running (and balancing) three businesses and is growing them all. The perspectives from Tonya on aligning her many businesses are now perspectives you as the business owner and entrepreneur can use for yourself.

You will hear Tonya and Eric discuss these 5 topics – running multiple businesses, social media for event planners, partnering with a 4-year-old, pleasing your clients, and the ultimate party.

The post EP036: Perspectives of an Event Planner with Tonya Terry appeared first on KazSource.

This a Q&A freestyle episode which is at the core of what we do--helping you build and protect your business. In this episode we get into the questions from our audience including our clients and the business owners we chat with on a consistent basis and you, our listeners. We hope the perspectives on content marketing strategy we discuss help drive new opportunities for your business.

This episode continues with the format from last week. 

The feedback we received on last weeks "training" episode led to more questions so we are back for another episode like it. We also want to feature some clients of ours because we are proud of the work they are doing—and they offer great examples of strategy you can use in your business. 

In this marketing episode, we discuss a Facebook Community, SEO, and pushups.

0:59 | Facebook Community

4:56 | Pushups4Parkinsons - starting a cause

8:10 | Erie and Anchor - side hustle

10:16 | Nextdoor App

14:45 | Search Engine Optimization (SEO)

22:37 | Creating Content within your content marketing strategy

The post EP035: Perspectives on Building Your Content Marketing Strategy with Eric Kasimov appeared first on KazSource.