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A lot of you are missing the ONE thing that will ensure that your business is a home run - and not a total flop.  Check out today's show to get on the right track and grab the free training on how to do it. 

Normally, a podcast will ask you to listen to an awesome show.  Which we will.  But just for a moment, if it’s okay, I’d love for you to take a journey with me. Grab your passport.

Imagine it… the pandemic has passed us by. There’s no more talk of second waves or spikes, no more lockdowns and social distancing, no more politicians trying to use your health as a gambling chip.

You got in late to your Air BnB the night before, so you couldn’t go to the beach right then but you definitely heard the waves and smelled the salt water. But finally it’s morning. With both a sense of urgency, but not a care in the world, you pack your bag with your towel, water, sunscreen and a book. You turn your phone on airplane mode, throw on your flip flops and sunglasses, stroll out your front door and set your foot into the warm, soft sand. You stop at an outdoor beach café to get some iced coffee and some fresh fruit for grazing, smiling and waving at all of the lovely people around you.  It doesn’t matter that you don’t know them – you’re all just there together, and sharing in the peace. You stop, take a look around, find your perfect spot, sit down and forget all of the stress that led up to this moment. Because you’re finally on vacation. 

That is exactly the experience that my next guest helps to create with her amazing clients. 

Today, I’m talking with Ashley Campo who runs a thriving Vacation Rental Management Company in Tulum, Mexico and teaches clients hot to make more money on their vacation rentals – while working less. 

Ashley and I break down:

• How she escaped the corporate grind – and realized very quickly that she wasn’t as “ready” as she thought she was
• Why “firing” her husband was the best business decision she made
• How the Coronavirus changed the way she looks at her business
• The pivot that needs to happen when your favorite platform is hit with some major controversy
• How she leaned into the stuff she liked – and left the stuff she didn’t – to create a business that works WITH her instead of against her
• How she was able to scale her business with ease – once she had a solid foundation

Free side hustle training!

Get your free 3-day training on how to grow your side hustle even if you have no email list, website, or social media following. 

More about Ashley

Ashley Campo escaped the corporate rat race in San Francisco five years ago. She now runs a thriving Vacation Rental Management Company in Tulum, Mexico and also teaches clients how to make more money on their vacation rentals all the while working less! You can sign up for Ashley's free Vacation Rental Checklist & Starter Kit to get on the fast track to a booked-out vacation rental at top prices at: www.AshleyCampo.com/vacation-rental-starter-kit

Drop Ashley a note here

Learn more about getting your own slice of Paradise at her website

Ashley’s Vacation Rental Checklist & Starter Kit

Catch Ashley on her Instagram account and her gorgeous tulumtraveler account to brainstorm your next vacation. 

Hello and welcome to the show!  Today’s guest is Diogène Ntirandekura, and he is here to talk about his voyage into consulting. I’m really glad to have him on the show today because in the online business world that we live in, we throw the phrases coach and consultant around kind of interchangeably.  And it is possible to do both, but I think understanding the distinction is really helpful to make us more informed consumers and business owners.

I’ll be honest – talking with Diogène really made me think about things I could be doing far more efficiently in my own business and sadly or hilariously – depending on how you look at it – I admitted right on the show some things that I know I could be doing better!  I guess that’s sort of bound to happen when you sit down a chat with friendly consultants, but MOVING SWIFTLY away from my shortcomings, here is what we talk about specifically:

• Diogène’s own journey into entrepreneurship – and the one common mistake he made when he started
• His multi-continental approach to both education and business
• How Impostor Syndrome reared its ugly head and kept him playing small for too many years
• How he knew when to hire a coach, and how that got him out of his 9-5 in just 4-5 months, which seems really fast to me but he didn’t seem to think so!
• The one question you need to ask yourself to set the foundation for your business journey
• How a sweaty post-run selfie video in Brazil helped him re-think his business approach (and why he will never do a video like that again)
• The two big things you need to consider if you’re going to break into consulting
• The advice that he would give himself if he had to do it all over again

I really learned a lot in this episode, so I invite you to think about the key foundations Diogène talks about and how they can apply to make more sense in your business and saving yourself some headaches.  Yes, we all love a little more efficiency, don’t we… 

More about Diogène: 

Book a free chat with Diogène

Check out his Consulting Lifestyle podcast

Send him a note! 

His, book – Exceller dans le service à la clientele avec SAP CS (French)

…and his consulting page!

Connect with him on Twitter, LinkedIn, Instagram or Facebook and search ‘Consulting Lifestyle’ to find him on YouTube.

Official bio:

Diogène Ntirandekura is an ERP and CRM consultant who helps businesses to run their operations and systems more efficiently to improve their bottom line. He is born and raised in Belgium, has roots in Burundi and now live in Canada. He has worked on SAP software implementations with businesses from different industries such as pharmaceuticals, oil & gas, utilities, public sector, high tech, etc. Diogène practices his consulting work since 13 years and is now independent since 2017. Having worked mostly with big companies, Diogène wants to bring his expertise towards helping small and medium businesses all around the world. Diogène has a French-speaking book on one the SAP customer service module in January 2020. He creates regular content on Linkedin and is also the host of the "Consulting Lifestyle" podcast in which he interviews B2B consultants with unconventional stories. His motto is "Live full, die empty."

Anti-Racism for Beginners and White People 

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On today’s show, Lisa Princic is here to tell us how to keep your heart at the forefront of your branding. How you position your services and experience can make the difference between crickets, and having a business that can replace your 9-5 income. 

• Why you need a brand promise 
• Why you need to believe in your own value before you try to sell it to others
• How you can “love up” your clients 
• Why we’re all unique, but not that different
• How to harness your own individual marketing and value proposition
• Why the opposite of hustle is BOLD

Lisa’s bio 

Lisa helps impact-driven business owners dive deep into their unique value and business models to build sustainable $1million brands. She helps them simplify their offers, focus their brand with bolder messaging, strengthen and deepen their marketing systems.

She is a trained business strategist and the host of the Scaling Deep Podcast.

Lisa is a results-oriented, deep thinker who has a knack for “seeing” the value of each business and turning that into a pipeline ideal clients.

Find Lisa on:

Instagram

Facebook

Linkedin

Lisa’s Toolkit 

Lisa’s Freebie 

Lisa’s Scaling Deep Podcast  

Hop on over and grab one of the five spots to the Side Hustle Clinic in the next two weeks by booking your chat now – and stop spinning your wheels on stuff that isn’t working!

The show…

On today’s show, we are talking about the goldmine that is getting yourself on podcasts to grow your business. It’s easy, it’s evergreen, and it fast-tracks the “know, like and trust” factor from prospective customers which would otherwise take literally tens of emails to accomplish. This is a no-brainer.  

But surprisingly there are a ton of people out there who aren’t taking advantage of this awesome and easy approach!  

Today, you’ll learn the five “don’ts” of pitching (and what to do instead), so that you have an easy framework to follow that takes the guesswork out.  You’ll also learn about how to get some free 1:1 side hustle strategy so that you can come out of the COVID-19 craziness with a stronger side hustle and faster route to becoming your own boss. 

Grab your notepad and a pen, settle in with a beverage, and let’s get to work. 

For side hustlers, returning to work after COVID can be tricky, and today’s show is a must-listen for you side hustlers out there in a corporate gig who can’t quit their jobs yet, but need relief from that daily grind. As I talked about in episode 002 of the show, starting a business is not the way out of a crappy job. It puts too much pressure on your business, you start making all of these hasty decisions which hurt your business, and it all goes kerplunk. 

That’s why I’m so happy to have today’s guest on the show, Ashley Marie Fernandez. Ashley is a career confidence coach who helps high-achieving women take it to the next level. Many of Ashley’s clients have gone on to receive $20k pay raises, advanced into management roles, and even pivoted from corporate America to start their own businesses. Ashley is here to offer great advice on how to juggle the 9-5 and the side hustle. 

We talk about: 

• Having an honest conversation about whether or not to change jobs when you’re side hustling
• The mindset change to make around overwhelm – and how it might actually be fear
• How the scarcity mindset around money keeps us playing small – and how to squash it
• The simple time management hack for side hustlers
• Why she has chosen to tell her colleagues about her side hustle
• Why you should check your employment contract to see what’s said about having a side hustle
• How to find your platform to share your message
• What’s really behind the scenes when people think business is their way out of a crappy job

More about Ashley and how to find her:

Instagram - @ashley_marie_coaching 

Career Catalyst Facebook Group

LinkedIn

Loads of free resources on her website

Ashley's Bio

Ashley helps high-achieving women take it to the next level. A Professional Certified Coach with over 10 years of experience working with leaders at companies like Citigroup, Deutsche Bank, JP Morgan and PwC. She specializes in developing leaders in challenging and fast-growth environments and helping ambitious professionals shift gears to the next big thing. Ashley loves arming high achieving women with the tools and skills needed to gain clarity while increasing their confidence and leadership presence. Her coaching gives you actionable strategies to level up and reach your goals. 

After getting her undergraduate degree from St. John’s University, and advanced studies in Industrial/Organizational Psychology from Sacred Heart University, Ashley was inspired to begin building a career on her terms. Her signature approach comes down to forming connected and long-lasting relationships while leading from a place of service with her strengths. Prior to becoming a career confidence coach, Ashley worked as a Fortune 500 recruiter as well as a global pioneer in contingent workforce management. In addition to being a career strategist she also works in Corporate America. Many of Ashley’s clients have gone on to receive $20k pay raises, advanced into management roles and some have pivoted from Corporate America to start their own businesses. Ashley has been featured as an expert in the areas of career advancement, job search and networking. She has appeared in websites like The Muse, Well & Good, and The Ladders. 

She lives in the Hudson Valley area of New York with her husband and 2 sons.

Most of the time when we let fear of rejection hold us back, it’s imaginary, right?  We are afraid of hypothetical scenarios that are based on falsehoods or things that haven’t happened yet.  And that’s enough to stop us in our tracks. 

But what’s waiting for you on the other side of rejection?  What if the fear you’re letting take hold of you isn’t protecting you, but is actually in the way of all of your amazing potential and winnings? 

I’ll take you one step further here. What if the fear of rejection you have – the big scary monster – actually did turn out to be real and left you humiliated?  To go even one step further… what if the rejection happened in real time on a national stage?

And what if despite all of that, you turned it into one of the best thing that’s ever happened for you and your career?

Why am I asking these questions? Well…

If you’ve ever hesitated to put yourself out there from fear of rejection, you need to hear from my next guest.  

William Hung, speaker, author, and coach, has a message: your happiness and your destiny are a choice.  William had a very public experience with rejection when he was a contestant on American Idol, and ridiculed by Simon Cowell.  That may have been too much for some people, but William turned that experience on its head, turning his viral audition video into several amazing opportunities – including recently performing live on stage with Ricky Martin.  He now works with budding speakers to help them find their own inner champions, is promoting his new book, Champion by Choice, and yes, even sings for you a little in this very special episode.

William and I talk about:

• How the joy of singing led him on an unforgettable journey
• What was going through his mind when Simon Cowell bullied him on national television
• How that experience landed him a record contract and performance opportunities around the world, but more importantly to him, allowed him to bring smiles to people’s faces
• How he now helps people become their own Champion by Choice

William’s bio

After his American Idol audition, William Hung’s rendition of “She Bangs” became famous for all the wrong reasons. Despite a humbling start, William redeemed himself. He has since appeared on Jimmy Kimmel Live! and The Ellen DeGeneres Show and even performed live with Ricky Martin in Las Vegas. 

William has spent the last 16 years studying the world’s top performers and public speakers to uncover their secrets to success. Using what he discovered, he skyrocketed his first studio album “Inspiration” to #1 on the independent Billboard charts. His latest TEDx talk has been viewed by over 40,000 people in less than a month. He has also spoken for Microsoft, REMAX, Qorvo, and other esteemed associations. 

He now helps people find their unconventional path to success because he believes everyone has a right to try something new without being judged or ridiculed. He uses his 15 years of experience playing poker to apply game theory for helping his clients with improving their public speaking.

More on where to find William:

Champion by Choice – William Hung’s book

William Hung’s website

Instagram: @williamhungofficial 

Twitter: WillHungSpeaks

Facebook

TedX Talk 1 - Find Your Stage for Happiness

TedX Talk 2 - Turning Failure into Success

I absolutely loved today’s chat with my guest Deanna Gillingham.  Deanna is a registered nurse, certified case manager, author and entrepreneur – and the conversation came at the most perfect time for me, personally.  While we recorded in March, the show is airing in May and we are in the thick of the coronavirus epidemic.  As I was preparing the show notes and getting the show ready to air, I was in the throes of a mindset spiral about my own business and how to use my time now that I was home for a longer period of time.  And that meant that I was finding myself slipping back into shiny objects, over-complicating things and doubting myself.  

And then I listened to this conversation again to prep the show today.  Deanna’s empathy, wisdom, and experience really helped me re-center myself and calm the noise a little so I could get back to the things that were really important to grow my business. 

If you’re a side hustler and feeling overwhelmed, stuck in the shame spiral of what everyone is telling you to do either on Instagram or in-person, and need a little bit of a pep talk, this episode is for you.  

Deanna and I talk about:

• How a “worst-case scenario” exercise helped her leap into entrepreneurship
• The ongoing battle she had between her 5-year plan and her “gut” to take the leap
• How collaborations changed the game for her business
• How her world opened up when she realized she could be an entrepreneur (and it’s not something you’re born into)
• Why even five minutes a day spent on your business can get you big results

Maybe it’s because Deanna is a nurse – she knew exactly what to say at just the time I needed it.  I hope you take this one as a little side hustler hug from me to you today. 

Deanna's Facebook group - The Stay at Home Nurse
Deanna's Facebook page
Find Deanna on LinkedIn
Deanna's podcast, The Stay at Home nurse

Deanna's bio

Deanna is an RN, Certified Case Manager, Author, and Entrepreneur. 

She is passionate about developing the case management workforce. As co-founder and CEO of the Case Management Institute Deanna is dedicated to decreasing barriers to entry into this profession and developing case managers into leaders. She is also the leader and co-founder of the Case Managers Community, a group of over 12,000 committed case managers. 

Deanna has served on the Board of Directors of the CMSA Foundation, is a member of The Case Management Society of America (CMSA), Registered Nurse Innovators, Influencers, & Entrepreneurs (RNiie), and The National Nurses In Business Association (NNBA). She also serves on the board of directors of The Playa del Carmen Seaside Rotary whose mission is helping Playa’s children. 

She is currently living her dream life in Puerto Aventuras, Mexico. From there she is writing her next book or course from her patio overlooking the beautiful Caribbean Sea. Unless that is, she is traveling the world with her friends and family.

Today, my guest is Yevgeniya Davarashvili – aka Gigi. Gigi is a conversion-led brand and web designer and strategist from One6Creative based not for from me in London, UK.

And she is here to tell you exactly why you should embrace all of those bumps, bruises and winding roads on your business journeys to actually HELP your brand… yes, you heard me correctly. The wonky bits may actually help you.  I think this message is so important, so I’m excited for you to hear it. 

But another reason that I’m excited is because I know I’ve talked to you about why you shouldn’t expect to have overnight success in your business, and how it could even hurt you.  Well, Gigi has her own story about what happened when she actually did grow too quickly without having the foundation in place to grow with her.  You’re not going to want to miss this cautionary tale. 

But don’t be too worried about Gigi – because she also shares how she rebounded from it, got super clear on her brand, how she serves her gorgeous clients to be clear in their own journeys, and the lessons she has learned along the way.  

Grab a cup of your favorite beverage, sit back and enjoy this one. 

Her Instagram – one6creative

Gigi’s Design Biz Powerhouse program – get in by May 3rd!

Create, Connect, Convert podcast

One6creative.com

Profit First by Mike Michalowicz

Gigi’s Bio

Yevgeniya, or more well-known as simply Gigi, is a conversion-led brand and web designer and strategist from One6Creative.

As a corporate marketing dropout, her approach to design is pretty different as she focuses on strategy and conversion first, and design second.

After struggling to identify herself in a pool of talented designers and entrepreneurs for years, Gigi turned her business around by attracting solopreneurs who seek the same thing as we all do - business growth - and uses design and marketing strategies to make it happen. 

Gigi is also the host of the Create Connect Concert podcast: a marketing-oriented show for small business owners who want to create an authentic brand that leaves lasting impressions, connect with their audience on a deeper level and convert their followers into raving fans. 

And if you ever want to win over Gigi’s heart, puppy GIFs (or even better, real life puppy cuddles) is all it takes to melt her heart. 

As the modern-day philosopher, Samuel L. Jackson, says in the cinematic treasure Jurassic Park – hold on to your butts.

Today, I get to speak with multi-passionate, seven-figure entrepreneur, Chris Warnes.  Chris started his journey right after his service in the U.S. Military, and runs businesses in health and fitness, timepieces, real estate, and business consulting.

• Why he leads with service first
• How he started as one of the original Instagram influencers
• How he engages his customers to drive his every move
• That time he hit his low, lost his fortune, and had fallen into a deep depression – only to get back on top
• How he had to learn humility and empathy over and over again
• Why most people can’t see past their egos
• Why his time freedom is his most important asset as an entrepreneur
• His paralyzing fear around telling his friends and family when he became wealthy, what he did to hide it, and the relationships that he had to let go of.

If you find yourself getting frustrated by setbacks in your business, you will want to save this episode and listen to it a few times.  Chris’ journey is amazing and I dare you to not be inspired by his generosity in sharing all of his lessons with you. There are so many truth bombs in this episode.  And also – many f-bombs.  If you have tiny humans running around, there is definitely a lot of salty language in this episode so you may want to throw on your headphones.  And then sit back and enjoy the wild ride that it this fascinating, thrilling conversation.

How to find Chris:

Instagram: @ChrisWarnes1

Facebook: Christopher Warnes

Here’s his website and his awesome podcast, the CW clinic. 

Chris’ full bio: 

Christopher went into business 12 years, specializing in the development of competitive athletes through the manipulation and optimization of metabolisms. He is a strong advocate of flexible dieting and lifestyle balance to achieve overall physical health and well-being. 

Chris has been working with male & female competitive athletes of all disciplines since CWFIT’s inception, his start-up company. As a former, nationally ranked NPC Men’s Physique competitor who pioneered the division in its early development, Chris offers his own experience from his journeys on and off the stage! He holds several related degrees, including an MBA from the University of New Haven. Chris has also received his training certification from the American College of Sports Medicine. 

Now owning several companies and crossing the 7 figure entrepreneur mark, he has his sight set on helping as many people as possible, through the delivery of education and value. His most prominent entity is CW FITNESS, his full-service gym, which has been awarded Best Gym of New haven 2018’, known for the culture among the staff and customers. In his free time, he loves to travel, snowboard, and above all, spend time with his friends, family, and two dogs. Chris is often called upon by NEASC accredited educational institutes, University of New Haven, and Gateway Community College to present to audiences regarding his entrepreneurship and business ownership experience. He is also requested to participate on executive boards and is often consulted for his business and management expertise. 

Chris is a Veteran of the United States Army, serving two tours in Iraq from 2004-2009 with the 2nd Brigade of the 101st Airborne Division, receiving a Purple Heart and numerous Commendation Medals with Valor for his service. Chris is associated with a local Connecticut chapter Military Order of the Purple Heart and also a Wounded Warrior Project Alumnus.