Our guest, John Mullins, has inspired generations of entrepreneurs at London Business School with clear frameworks to design, validate, and scale companies that matter. In this episode, we dive into:

• Why so many traditional models are being disrupted and how to redesign them.

• The customer-funded approach—growing with customer revenue (not just capital) to reduce risk and increase traction.

• What real rule-breaking leadership means: challenging assumptions, iterating faster, and measuring what truly moves the needle.

• How unconventional thinking helps scale impact in both global and local contexts.

If you’re building or rethinking your model, this episode gives you a map, metrics, and next steps. Make it personal. Make it purposeful. Make it matter.

Key Takeaways

• The five essential tests from The New Business Road Test to validate before you scale.

• When and how a customer-funded model beats traditional financing.

• Which “rules” to break—and which to keep—when leading with intention.

• Traction metrics that matter: evidence > opinions.

• Tactics to scale without losing focus on the customer.

In this episode, Tere Caballero and Tamara Matos talk with Alicia Lyttle about the true role of artificial intelligence for entrepreneurs who want real impact.

We explore how to redefine processes, what business paradigms are changing, the skills a leader needs in the era of AI, and how to turn innovation into something personal, purposeful, and truly important for Puerto Rico.

If you're looking for clarity to move from idea to implementation, this episode provides a framework, examples, and actionable next steps.

Key Learnings

• What to prioritize when integrating AI without losing focus on the customer.

• Risks vs. opportunities: how to decide with intention.

• Leadership in times of change: habits and metrics that matter.

This episode is made possible thanks to our sponsors: El Podcast Empresarial by Zelma Dávila, FASTSIGNS Puerto Rico, and Álvarez-Díaz & Villalón.

Join the conversation and share it with your team. Follow us for upcoming episodes and Social Impact opportunities at EO Puerto Rico.

Make it personal. Make it purposeful. Make it matter.

EO Impact Drivers Podcast Puerto Rico kicks off with David Meltzer, global entrepreneur, speaker, and Chairman of the Napoleon Hill Institute. In this premiere episode, David shares his Playbook for Impact — lessons on purpose, influence, and leadership that have shaped industries from sports to business.

This episode comes to you thanks to C2 Group Strategic Business Advisors, Nacionsushi, and Flip Flop Shops, driving impact together.

What you’ll learn:

🔥 Plus: We spotlight EO Puerto Rico’s Key Executives Forum, featuring DOT Communications and AGC Consulting.

👉 Don’t miss this powerful start to our new series!

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Arrancamos el podcast de EO Puerto Rico con nuestro lema como brújula: Make it Purposeful. Make it Personal. Make it Matter.

Este proyecto nace como un esfuerzo para hacer más por EO Puerto Rico y ya ha sido una gran experiencia de colaboración. Zelma Dávila, Chair de Social Impact, conversa con Jean-Paul Rocafort, presidente de EO PR este año, sobre cómo convertir el propósito en acción, acercar el impacto a las historias personales de nuestros miembros y asegurarnos de que cada iniciativa importe en la isla. Si eres parte del ecosistema emprendedor o quieres sumar al impacto, este episodio te muestra el “cómo” y el “para qué”.