What is SEO? Let's Simplify it!

Welcome to "The Pulse on Human Design." Today, we're diving deep into SEO – Search Engine Optimization. Your SEO is crucial for attracting the right clients to your business website. Whether you're a seasoned coach or just starting out in the human design space, understanding and implementing effective SEO strategies will make or break your success.

In this episode, Vickie Dickson guides you through the essential steps to simplify your message and find the right keywords for your business. We discuss the importance of using language that resonates with your ideal clients and provide practical tips for effective keyword research. Learn how to identify your clients' pain points, analyze competitor keywords, and create valuable content that attracts organic traffic.

Key Takeaways:

• The importance of SEO for attracting the right clients to your business website.
• Simplifying your message to make human design concepts more accessible.
• Identifying and using the right keywords based on your clients' pain points.
• Tools for keyword research: Google Keyword Planner, Moz, SEMrush, Answer the Public, Keysearch.ca.
• The value of analyzing competitor keywords and focusing on longtail keywords.
• Incorporating local SEO for in-person sessions and workshops.
• Creating valuable content that addresses your clients' specific needs.
• Examples of keywords and longtail keywords for different niches: parenting, business, relationships, and life purpose.

Action Steps:

1. Identify your ideal clients' problems and questions.
2. Use keyword research tools to find related keywords.
3. Analyze competitor keywords for insights and gaps.
4. Focus on longtail keywords for more specific targeting.
5. Incorporate local SEO for in-person sessions and workshops.
6. Create valuable content that addresses your clients' needs.

Resources Mentioned:

• Google Keyword Planner
• Moz
• SEMrush
• Answer the Public
• Keysearch.ca

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Download SEO list of keywords:

https://bodygraphchart.com/podcast/episode/10/SEO.docx

How to Use Proper SEO to Grow Your Human Design Business Online