Why can't people just be good to people? I'm sure we all have asked this numerous times while running errands or out at social gatherings. It's a simple question and concept but so often people are not kind to one another.

Kris Wittenberg of Be Good to People, asked herself this question one day after a run in with a rude person and an hour later was already working on securing a URL and was running with the idea of Be Good to People.

It is amazing what a little reminder like a water bottle or shirt that says "be good to people" can do and Kris and her team are changing the way people think, act and speak to one another. They are helping people remember that being kind and good to people is as simple as black and white.