Click Here to ask your book writing and publishing questions!

In this episode, we walk through 5 mistakes that quietly undermine first-time self-publishers and show how to fix each one with practical, doable steps.

We start by tightening your audience with a one-sentence framework that keeps every chapter aligned to a clear promise. 

From there, we map a real editing workflow: self-edit, gather targeted beta feedback on structure and flow, then bring in a professional editor who can strengthen the developmental and line work.

We also get honest about design. DIY your interior with reliable templates and checklists. But your cover? Invest in that. It needs to signal genre, earn clicks, and meet exact printer specs for spine width, trim, and image quality.

Then we dig into metadata, the quiet engine behind discoverability. Keywords, categories, and a clean description help the right readers find you on the world’s third-largest search engine. 

If you’re tired of guessing and want a simpler way to publish with confidence, this conversation gives you clarity and next steps you can trust.

MENTIONED RESOURCES:

Workshop with Jane Friedman: The Indie Author’s Guide to a Standout Amazon Listing

Date: January 16, 2026

Time: 10am PST / 11am MST / noon CST / 1pm EST

Sign up here: https://us02web.zoom.us/webinar/register/WN__NjEykZNSwSpeZ48tydhpw

Self-Publishing Starter Kit: https://www.publishaprofitablebook.com/selfpublishing101

Self-Publishing Action Plan:

https://www.publishaprofitablebook.com/actionplan

READY TO FINALLY BE IN THAT "CAN'T STOP WRITING" FLOW?

Grab the free nonfiction or memoir kickstart that's helped hundreds of authors get out of their heads and into the flow: 

👉 PublishAProfitableBook.com/chapterone

CURIOUS ABOUT AMAZON ADS AS AN INDIE AUTHOR?

Snag the small but mighty tweaks that help your book actually sell before you ever spend a dime on Amazon ads.

👉  PublishAProfitableBook.com/trial

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Write the Damn Book Already is a weekly podcast featuring interviews with authors as well as updates and insights on writing craft and the publishing industry.

Available wherever podcasts are available:
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Email the show: elizabeth [at] elizabethlyons [dot] com

The podcast is a proud affiliate partner of Bookshop, working to support local, independent bookstores.

To see all the ways we can work together to get your book written and published, visit publishaprofitablebook.com/work-with-elizabeth