Do you struggle with the idea of niching down in your business? If so, you're not alone. The idea of choosing just one focus is difficult and can feel very constraining for many of us but it is helpful overall. I do my best to share ways you can arrive at a niche, even for just a season of your entrepreneurship journey and this episode is a new, unique way of arriving at your niche. 

This example is one from my student, Tess Jewel-Larsen, who found her niche when she hired help in her business. By taking this step of getting support, she gained insight and defined her niche. 

Tess shares how everything she's done up to this moment has helped her and that defining her niche feels right in this season of business but it likely wouldn't have even just 6 months ago. We talk through the path of entrepreneurship and how content and coaches come into play along the way. She shares her story openly and I know it will help you see niching in a new way. 

If you'd like support like Tess shares in this episode, I'd love for you to join Thrive. Be sure to get on the waitlist for the next time the doors are open. 

Resources Shared In This Episode: 
Episode #170 with Mike Michalowicz
Episode #107 with Kate Ahl
Thrive - Join the waitlist today at https://www.amandamckinney.com/thrive