What does it take to turn a lifelong love of wine into an actual winemaking career when you don’t know the first thing about making it? Christy Counts, Founder and Owner of Neverstill Wines in Hudson, NY, did exactly that — trading a career in business management and animal welfare advocacy for the uncertain world of winemaking. In this episode, Christy shares the reality of her pivot: the steep learning curve, the moments of doubt, and the patience required to build something meaningful in a tradition-bound industry. From her first days learning the craft to the milestones that made it all worthwhile, her story reveals what it really means to trust yourself and commit to a new path. If you’ve ever wondered whether it’s too late to pursue a passion, this conversation is for you.

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