If I gave you a choice between $100 and $1000, it would be a no brainer. Right?

But think about it. How often do your drop-in clients become lifetime value clients?

For years now I've been a bit of a bodywork "mystery shopper." When I travel, I book bodywork appointments not only for self-care, but also to see how other massage and therapists are treating their clients.

In this week's podcast, I share what I've learned from all of those appointments and what you can do to ace your initial sessions. Check it out!

This week on the Do It With Intention Podcast:

• The lack of personal connection in most booking systems, and the simple steps you can take before, during, and after the appointment to show the client how much you care.

• Ways you can remove friction for your clients so that your focus can be on where you really shine — in the appointment.

• The critical question you need to ask every new massage or bodywork client, and exactly how you should ask it, to solidify the relationship in a way that is professional, not pushy.

Resources from this episode:

• Grab your free practice-building resources here!

• Check out my website

• The Bodywork Project

• YouTube massage business videos