This episode is packed with practical advice for founders and brand owners looking to start or scale their product-based businesses—especially those considering India for production. 

You’ll learn about the best product categories to source from India, key cultural and communication considerations, pitfalls to avoid, and how on-the-ground trips can transform your sourcing journey.

Key Topics & Takeaways

1. Why Source from India?
2. Finding the Right Suppliers
3. Navigating Challenges
4. Cultural & Communication Insights

About the Guest Sara Collins 

Ethical production consultant 

With over 10 years of experience in developing and manufacturing products ethically, Sara  is now on a mission to help independent brands feel confident in their own ethical manufacturing journeys.

Over the years, Sara  has worked one-to-one with certified Fairtrade manufacturers around the world and has successfully brought numerous sustainable fashion, jewellery, and homeware products to the European market.

Sara offers help, advice, and support to independent business owners seeking to partner with social enterprises and local initiatives.

links 

India sourcing trip waitlist 

 https://mailchi.mp/f45756a30eb6/india-wait-list

https://www.instagram.com/saracollins.uk/

https://www.sarahelencollins.com/

About the Host 

The Buyer and retail coach 

Nicole Higgins Links 

https://www.instagram.com/thebuyerandretailcoach/

https://www.linkedin.com/in/nicolehigginsuk/

 

https://thebuyerandretailcoach.com/

https://thebuyerandretailcoach.com/newsletter-sign-up/

 

https://thebuyerandretailcoach.com/free-discovery-call/

https://thebuyerandretailcoach.com/blog/

About the Sponsor 

Neon Digital Clicks 

Are you ready to scale your e-commerce store? This episode is brought to you by Neon Digital Clicks, the agency dedicated to helping kids’ and family brands achieve explosive growth with high-performing digital marketing campaigns.

Neon’s new Runway to Results programme is a revolutionary paid-advertising service that will help you understand your brand’s true potential and reach the heights of success you dream of.

Over the course of 60 days, Neon’s expert team will test and optimise your Meta and Google ad accounts to establish your business KPIS and optimum Cost Per Acquisition. 

At the end of the Runway period, they’ll analyse your data to establish what profitable scaling looks like and arm you with knowledge, confidence and a clear plan for the next phase of your growth.

If you’re ready to elevate your e-commerce game, Neon is the navigator you need on your flight deck.

https://runwaytoresults.com/

https://neondigitalclicks.co.uk/