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EP 2 - What should be included as "Marketing Technology"
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We discussed an article (linked below) that talks about what should and should not be considered "MarTech". The inspiration for the article is from research published by CabinetM and we welcomed Sheryl Schultz, COO to the show to discuss the article and the report.
Article Here - When Martech Isn't Martech
Recorded live February 3, 2021.
Episode Brought to You By MO Pros
The #1 Community for Marketing Operations Professionals
Visit UTM.io and tell them the Ops Cast team sent you.
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By MarketingOps.com
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Text us your thoughts on the episode or the show!
We discussed an article (linked below) that talks about what should and should not be considered "MarTech". The inspiration for the article is from research published by CabinetM and we welcomed Sheryl Schultz, COO to the show to discuss the article and the report.
Article Here - When Martech Isn't Martech
Recorded live February 3, 2021.
Episode Brought to You By MO Pros
The #1 Community for Marketing Operations Professionals
Visit UTM.io and tell them the Ops Cast team sent you.
Support the show
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