Caleb Simpson has built a massive social media following by asking a simple question: How much do you pay for rent?

The 31-year-old Morganton native lives in the Brooklyn borough of New York City. His video content shows what home looks like for real people all over the world, including New York City, Los Angeles, Miami, Tokyo and Hong Kong.

Simpson’s videos posted to TikTok, Instagram and YouTube are like a mashup of MTV “Cribs” and “Humans of New York.”

WRAL Out and About’s Mark Bergin caught up with Simpson to discuss his North Carolina roots and what’s next for his video series.