Businesses come in all shapes and sizes, but there are some commonalities between them. All businesses need customers, a product or service to offer, and a way to generate revenue. However, not all businesses are created equal. Some businesses are much smaller than others, and some are growing much faster. The key to scaling a business is to find a way to grow without sacrificing quality or profitability. This can be a challenge, but it is possible with the right mindset and creativity.

In this episode we are joined by Deborah Peters. She shares her insight about scaling a business, using a correct mindset and creativity. She has scaled businesses herself and through her work as an entrepreneur coach, she has helped others do the same. If you are looking to scale your business, this is an episode you won't want to miss.

Episode Highlights:

01:15 - It`s the scaling of the company so the operation, the mindset, the leadership taking it to the next level and beyond, that's the fun part for me.

02:22 - The mindset is really the integral part of the structure and it's a work in progress. It's not something that you arrive at, you’re constantly developing and cultivating.

05:36 - We have this sort of misconception that creativity is something that only happens in the arts, but nothing is more creative than entrepreneurship.

08:43 - It's kind of like doing a band aid on a health issue. I can take a painkiller and the headache will go away but what's really causing the headache?

09:15 - Up leveling the methodology every single time. I can think of a client right now, we`ve been scaling and started out with 25 people and now we're up to about 200.

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