For b2b founders, fear is often a strong motivating factor. The thought of failing, of not being able to provide for their families, or of being embarrassed in front of their peers can be enough to push them to succeed. However, it's important to channel that fear into positive energy and focus it on achieving business goals.

Episode Highlight:

03:51 We all know deep down inside what our thing is but sometimes we spend a lifetime remembering what it is because I think that what it is that we love is something we've been doing from childhood a lot of times, a version of it. So like with me I've always been the biggest giver, the biggest giver ever like why do I love to give gifts? I love to give gifts number one because I love people's response to gifts. I feel like their happiness on the other end has just made my whole life.

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