WAYV is an automated, on-demand supply chain logistics platform serving California’s exploding Cannabis industry. The technology streamlines the traditional B2B process, including transport, sales, and payment through a one-stop website that integrates regulatory and compliance checks. WAYV serves as a transparent, efficient tracking and compliance platform that surpasses the fulfillment experience of non-cannabis markets in today’s on-demand world.

In this episode, WAYV founder and CEO Keith McCarty shares how WAYV is revolutionizing e-commerce in the industry to become the “Amazon of Cannabis.”

Learn more at https://www.wayv.com 

Key Takeaways:

• Keith’s background as an entrepreneur in cannabis and how he came to start WAYV
• How WAYV streamlines the traditional B2B process and removes friction points for retailers and brands in the cannabis industry
• The most common difficulties retailers experience in cannabis and how WAYV works to remove those difficulties
• How Keith builds trust with both retailers and brands using the platform
• Conflict resolution methods WAYV applies within its FBA (Fulfillment by Amazon) model
• A breakdown of the WAYV user experience for both retailers and brands
• Ways in which WAYV brings in revenue
• Keith’s plans to reduce other friction points within cannabis and expand WAYV beyond California