Here's the current, real state of the industry, and what it means for your PT business (Hint: it's not all doom & gloom).

This week's topics:

1. Has the size/spend of the industry shrunk? 6:52

2. What people are willing to spend 13:46

3. Online vs. face-to-face value nowadays 17:53

4. Rise of cost of living & competition 22:48

5. The next big demographic / The way forward 31:32

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As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!