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Beyond The Gym Floor
By STClearnBusiness
Beyond The Gym Floor episodes
- Ep 376 - The biggest business mistakes we made as personal trainers
Most of the business problems personal trainers face, end up being more internal than external - here's what took us way too long to learn, so you can learn quicker.
This week's topics:
1. What marketing really boils down to 13:00
2. What you think people want vs. reality 20:21
3. Solving problems you don't have yet 34:19
4. Fear is actually most of the fuel 40:33
Become a Standout PT: Access
Join our community: Access
As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
52 min - Ep 375 - What holds PTs back from the business they deserve
If you're a PT struggling to make decisions in your business without constantly second-guessing, it can come down to these reasons - here's how we're still overcoming it ourselves.
This week's topics:
1. How fear can unknowingly show up 6:06
2. Why it can feel like a personal attack 15:16
3. Being upfront with our insecurities 26:41
4. Flipping the stories & beliefs 34:58
12 clients in 12 weeks: Access
Become a Standout PT: Access
Join our community: Access
As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
49 min - Ep 374 - The fitness industry isn't dead - Here's how PTs are still winning
With James Smith announcing his academy closure and new platform pivot - here's how the good coaches are still thriving and winning in the industry.
This week's topics:
1. Is personal training harder right now? 8:42
2. What your message & content are missing 24:28
3. The holes in your outreach & automations 33:42
4. How to have clients staying for longer 39:07
12 clients in 12 weeks: Access
Become a Standout PT: Access
Join our community: Access
As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
50 min - Ep 373 - Your business (& life) won't have freedom without speed & systems
Here's what we learned from a week overseas, learning from a room full of our mentors and other killer business owners.
This week's topics:
1. Why we spent a week with our mentors 9:03
2. Messaging comes before everything 23:17
3. The metrics that don't really matter 29:28
4. Two weeks sick & content didn't stop 35:54
12 clients in 12 weeks: Access
Become a Standout PT: Access
Join our community: Access
As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
49 min - Ep 372 - Why your content isn't getting you PT clients
If you're stressing over your bio and content, here's how to get clients you actually love coaching.
This week's topics:
1. A narrow niche gets more clients 9:33
2. Stop just selling your features 21:38
3. Creating content they care about 28:56
4. How to audit / tailor your profile 38:50
12 clients in 12 weeks: Access
Become a Standout PT: Access
Join our community: Access
As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
49 min - Ep 371 - Frustrated with the clients you attract? Here's why
Hint: It's more than just your messaging. Here's the truth behind dealing with client problems, expectations & what they (& you) really want.
This week's topics:
1. The moral & ethical standpoint 12:11
2. Client-side & authority pitfalls 19:00
3. Look at yourself, or your clients first? 28:37
4. Setting your expectations & language 40:02
12 clients in 12 weeks: Access
Become a Standout PT: Access
Join our community: Access
As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
53 min - Ep 370 - The biggest Instagram mistakes personal trainers make
With the ever-changing IG algo/market, here are the latest profile tweaks we've made, for ourselves and Standout PT students.
This week's topics:
1. The importance of your bio 13:28
2. Your profile photo should be this 22:33
3. What to put in your pinned posts 29:17
4. Don't post this kind of content 35:52
12 clients in 12 weeks: Access
Become a Standout PT: Access
Join our community: Access
As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
48 min - Ep 369 - Signs your coaching service is (or isn't) worth its price
How to set your prices, when to increase, what you offer... all of this, and more, depend on these core 'service' principles.
This week's topics:
1. Why you need to know your turnover 18:32
2. Is your service worthy of your price? 23:10
3. What a client really costs you 34:54
4. What makes up a "good" service? 39:46
12 clients in 12 weeks: Access
Become a Standout PT: Access
Join our community: Access
As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
49 min - Ep 368 - How to build leadership as a personal trainer
Confidence in yourself and your business will always come across to your clients, and potential leads. Here's how to build it for yourself when it seems so out of reach.
This week's topics:
1. How our lack of confidence showed up 14:46
2. You have more wins than you realise 32:14
3. Why you need to know your own story 37:15
4. How to build confidence & leadership 43:18
12 clients in 12 weeks: Access
Become a Standout PT: Access
Join our community: Access
As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
50 min - Ep 367 - How to make $2k per week as a F2F personal trainer
Here's how to get consistent leads from your gym, fill your books, and make a career as a face-to-face personal trainer.
This week's topics:
1. You go backwards without these stats 12:25
2. How to actually get leads & clients 23:09
3. What makes clients stay for longer 28:45
4. What separates the PTs that make it? 35:42
Become a Standout PT: Access
Join our community: Access
As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
46 min
About Beyond The Gym Floor
From the publisher's feed
STClearn is a business coaching team that gets personal trainers more clients & more income in less time.
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