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Beyond The Gym Floor
By STClearnBusiness
Beyond The Gym Floor episodes
- Ep 346 - Your business isn't stuck because of your content
Your product isn't broken, so stop trying to fix it - instead take a look at what you're selling outside of it.
This week's topics:
1. More effort doesn't fix a broken system 10:08
2. People buy outcomes, not features 19:29
3. What we're changing in our content 26:31
4. The numbers that are keeping you stuck 38:00
Online clients in 15 minutes: Access
Become a Standout PT: Access
Join our community: Access
As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
48 min - Ep 345 - Why working harder still isn't growing your business
Frustrated with months/years of effort still not paying off? We were too, up until recently.
This week's topics:
1. We thought it was our content (It wasn't) 8:28
2. We spent too long fixing what wasn't broken 19:44
3. The ignored numbers are the problem 23:24
4. Our positioning / market blindspot 29:50
Online clients in 15 minutes: Access
Become a Standout PT: Access
Join our community: Access
As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
49 min - Ep 344 - Will fat loss peptides replace personal trainers?
What is the impact these fat loss peptides actually have on you as a coach?
This week's topics:
1. What do peptides mean for coaching? 11:32
2. The ethical, moral & legal dilemmas 17:08
3. When might they be suggested / useful? 20:34
4. Your niche is the issue, not the market 26:22
Online clients in 15 minutes: Access
Become a Standout PT: Access
Join our community: Access
As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
37 min - Ep 343 - Overcoming the hardest issues online coaches face
Are you stuck at 20 sessions? Is online coaching really over-saturated? How are coaches able to take holidays? And more this week.
This week's topics:
1. Your profile is your business card 6:36
2. How PTs can afford to take time off 18:50
3. Online hate? Over-saturation of coaches? 23:35
4. Lower prices won't get you past 20 sessions 40:51
Online clients in 15 minutes: Access
Become a Standout PT: Access
Join our community: Access
As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
54 min - Ep 342 - Your content strategy is outdated - Here's what works now
What do people want more of on social media in 2026? Here's why it's not as simple as just reels or photo dumps.
This week's topics:
1. What used to work, but now doesn't
2. Why personality beats information 11:27
3. Three layers of content to convert 26:26
4. Change this perspective & you'll win 38:36
Online clients in 15 minutes: Access
Become a Standout PT: Access
Join our community: Access
As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
44 min - Ep 341 - How to design a coaching service worth the pricetag (Pt. 2)
This is how you keep clients year after year, through price raises and service evolutions.
This week's topics:
1. No method, no business systems 10:36
2. This is what your client cares about 18:50
3. The long game matters the most 22:45
4. The smoothest onboarding experience 29:46
Online clients in 15 minutes: Access
Become a Standout PT: Access
Join our community: Access
As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
37 min - Ep 340 - How to design a coaching service worth the pricetag (Pt. 1)
What value does a client see in your service, that they would gladly pay for?
This week's topics:
1. Define the offer, define the price 10:52
2. Designing a valuable service 24:42
3. What should you base pricing on? 33:09
4. Your market determines your ceiling 40:43
Online clients in 15 minutes: Access
Become a Standout PT: Access
Join our community: Access
As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
48 min - Ep 339 - How to confidently promise results as a personal trainer
Ever wonder how fellow coaches confidently promise results, then simply deliver them? This episode is for you.
This week's topics:
1. Why PTs are afraid to market clear promises 19:09
2. The ethics / sustainability of fast results 23:41
3. How to build a reliable method you trust 30:42
4. Holding a standard without losing clients 42:06
Online clients in 15 minutes: Access
Become a Standout PT: Access
Join our community: Access
As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
55 min - Ep 338 - Why most coaches go online too early
Online coaching involves systems and issues most PTs are not even aware of, let alone ready for.
This week's topics:
1. Client-reactivity vs. having proactive systems 13:58
2. Going online isn't as easy as it seems 22:52
3. How to train the clients you actually want 31:40
4. Posting isn't enough to get online clients 36:46
Online clients in 15 minutes: Access
Become a Standout PT: Access
Join our community: Access
As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
54 min - Ep 337 - Why our paid ads failed & how we're reacting
Our paid ads flopped, but not in the way we expected - here's what we learned from it.
This week's topics:
1. Paid ads don't "fail" the way you'd expect 10:28
2. When are you ready to use paid ads? 17:28
3. Funnels explained - Top, middle & bottom 25:40
4. The magic is in small tweaks, long-term 38:14
Get online clients in 8 weeks: Access
Become a Standout PT: Access
Join our community: Access
As always, if you have any questions or suggestions, feel free to drop a comment or get in touch!
50 min
About Beyond The Gym Floor
From the publisher's feed
STClearn is a business coaching team that gets personal trainers more clients & more income in less time.
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