Introducing our very first Mini Moves Snippets Episode! 🎉

We’ve pulled together some of the spiciest, realest, and most refreshing moments from past episodes with three industry powerhouses: Ash Lane, Jade Spooner, and Finlay Joyce-Noorlander.

Whether you're a coach, creative, or just nosey (no shame), this bite-sized mashup is packed with honest conversations and lessons you’ll actually want to hear.

In this episode, you'll listen to:

Ash Lane chatting through:

• Burning the boats and going all-in on her business
• Outgrowing her own systems
• The mindset shift that led her to build her own app

Jade Spooner on:

• Scaling your coaching business (and the hard questions that come with it)
• Passion vs. profit: where do you sit?
• Why following the crowd can crush your uniqueness and cut-through

Finlay Joyce-Noorlander talking about:

• The real pressure of growing on social media
• Navigating brand deals (even if you’re new)
• Staying aligned when the industry pulls you in every direction

This is your permission slip to do business your way and maybe, burn a few boats along the way.

👉 Tag us when you listen and let us know your favourite snippet and if you want more episodes like this!

Looking to make your move?

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The FM team is back on the mics - and this time we’re talking branding, content, and all the little details that make a big difference in business.

In this fun and unfiltered episode, Keira is joined by Maddi (our marketing coordinator) and Rae (our design lead) to chat about what really matters with your branding and marketing for your coaching business.

We’re covering:🎨 How branding influences trust, pricing, and perception

📹 Why content feels hard sometimes - and what to do about it

📲 Our favourite tools that keep us organised PLUS new training app updates

Whether you’re refining your look, rebuilding your brand, or just trying to figure out where the heck to start - this one’s for you.

Looking to build a business that looks as good as it runs?

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Rae's Instagram

Maddi's Instagram

Posing coach, mindset podcast host, and unapologetic force in the fitness space - Morgan Eldrett is here to share what success really takes.

In this episode, we unpack the messy, fulfilling, and often misunderstood path of building a business in the bodybuilding world.

We dive into:

✨ Why mindset is your secret weapon in coaching, competition & life
✨ The myth of “just getting lucky” (and what’s actually behind success)
✨ Navigating career pivots, limiting beliefs & building confidence
✨ The power of authenticity, branding, and building real community
✨ Why prep doesn’t have to mean punishment - and what the new wave of bodybuilding looks like

Whether you're a coach, competitor, or building a business that feels true to you - this one’s packed with powerful reminders that success isn’t one-size-fits-all.

Looking to make your move?

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⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Visit our website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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Morgan's Instagram

Posing coach, mindset podcast host, and unapologetic force in the fitness space - Morgan Eldrett is here to share what success really takes.

In this episode, we unpack the messy, fulfilling, and often misunderstood path of building a business in the bodybuilding world.

We dive into:

✨ Why mindset is your secret weapon in coaching, competition & life

✨ The myth of “just getting lucky” (and what’s actually behind success)

✨ Navigating career pivots, limiting beliefs & building confidence

✨ The power of authenticity, branding, and building real community

✨ Why prep doesn’t have to mean punishment - and what the new wave of bodybuilding looks like

Whether you're a coach, competitor, or building a business that feels true to you - this one’s packed with powerful reminders that success isn’t one-size-fits-all.

Looking to make your move?

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Book a Free Call⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Visit our website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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⁠Morgan's Instagram

From party phases to comp preps - and hospital shifts to breathwork coaching - Jayden and Sheoni Riggs have lived it all 💪

In this refreshingly honest (and fun) episode, we unpack their journey from personal transformation to building New Paradigm Coaching (with the help of our Business Moves Program) - a business grounded in proactive health, emotional resilience, and real results.

We talk:

• Jayden’s shift from partying to bodybuilding

• Sheoni's pivot from nursing to coaching

• Why the healthcare system needs a prevention overhaul

• Learning to charge your worth (after doing everything for free)

• The realities of running a business as a couple

• Boundaries, stress, and the power of nervous system regulation

  
  

If you’re a coach, trainer, or wellness pro trying to do things differently - this one’s for you.

🎧 Tune in for wisdom, laughter, and a real reminder that success lies in the process.

Looking to make your move?

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⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Visit our website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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Sheoni's Instagram

Jayden's Instagram

New Paradigm Coaching

Jess wears a lot of hats - single mum, gym owner, online coach - and in this chatty episode, she opens up about what it really takes to keep all the plates spinning 💪

We dive into how she’s built a thriving coaching business and community, why she refuses to sacrifice motherhood for success (or vice versa), and how living with lupus has shaped her approach to life, leadership and self-care.

This is a fun, open, and honest chat about resilience and the messy middle (including a "hey girlie" text) that comes with growth 💖

Looking to make your move?

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Follow us on our socials

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⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Keira's Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Jess's Instagram

What happens when you combine a no-BS nutritionist, an online fitness coach, and a business mentor with a tough-love approach and bulletproof strategy?

You get Kate Morris—and a coaching career built on integrity, mindset, and serious emotional resilience ✨

In this episode, we unpack the myth of overnight success, the trap of victim mentality, how (and when) to fire red-flag clients, and why mentorship is the shortcut most coaches need, but often avoid.

This is your reminder: taking real action isn’t always glamorous, but it’s always worth it. You are your biggest limitation.

Whether you're in your first year or your fifth, this one will shift how you show up 💪

Looking to make your move?

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⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Visit our website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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In this episode, business coach and gym owner Rhys Livingstone shares the real story behind building a wildly successful online coaching business — and investing in an $800K gym that hasn't made him a cent (and never will).

We dive into the messy middle of business growth: hiring the right team, building loyalty, navigating loneliness, and what it really takes to step into a leadership role 💪

Rhys also shares his insights on mentorship, marketing, and what mistakes you're probably making when it comes to scaling your business.

🎧 You’ll learn:

• Why some coaches stall when they start to scale

• What no one tells you about managing a team

In this episode, we chat with Jess Morgan — food freedom advocate turned business coach — to break down what it really takes to build a coaching brand that cuts through the noise and converts.

From navigating the online space with experience-backed strategy to using controversial content and freebies to spark real connection, Jess doesn’t hold back on the lessons she’s learned and the red flags she’s seen in the business coaching world.

We unpack lead gen without the fluff, setting boundaries with clients, money mindset breakthroughs, and how to own your messaging in a way that magnetises the right people.

If you're a coach ready to grow with passion (and a little edge), this one’s for you 👏

Looking to make your move?

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Book a call with Ash⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Visit our website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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Jess's Instagram

In this episode, we sit down with Emily Mazz—online nutritionist, fitness coach, recipe developer and overnight weetbix queen 👑—to talk about how she built her brand, Mazzfit, from the ground up.

Em shares her journey from teenage health obsession to full-time online coach, and what it’s really taken to grow her online business while staying true to herself.

We unpack the shift from in-person training to online coaching, building trust with an audience, navigating imposter syndrome as a young entrepreneur, and why follower count doesn’t equal business success 🙌

She also gives us a behind-the-scenes look at content creation, brand collaborations, and how she balances being a coach, creator, and business owner all at once.

Looking to make your move?

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Book a call with Ash⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Visit our website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Follow us on our socials

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⁠Emily's Instagram